The Indonesian Association of Travel Agents (Astindo), in collaboration with Sarinah, Indonesia’s iconic shopping centre, has launched the Astindo Tourist Information Centre (ATIC) in Jakarta. This initiative aims to position the capital as a dynamic destination and gateway to Indonesia.
ATIC offers various services such as destination recommendations, practical information, curated tour packages. and eco-friendly travel options. It connects visitors with local travel companies that craft personalised itineraries while serving as a central hub for activities and daily city tours operated by Jakastember, a consortium of travel companies.
Jakastember also offers a range of curated travel packages.
Heben Ezer, head of the inbound and domestic division of Astindo and leader of Jakastember, highlighted that the ATIC is part of a broader effort to extend the duration of international visitors’ stays in Jakarta.
“Many tourists come to Jakarta for just a brief stopover, spending only a day or so in the city. Through Jakastember’s tailored tours and the local insights provided by ATIC, we aim to inspire visitors to stay two to three days, allowing them to fully explore Jakarta’s culture, history, and attractions,” he said.
For Pauline Suharno, President of Astindo, ATIC serves as a “gate to Indonesia”.
“This centre will not only guide tourists through Jakarta but also serve as a gateway to countless destinations across the archipelago,” Pauline explained.
She added that visitors stopping by the ATIC would find it easier to arrange seamless travel to other iconic regions of Indonesia, from Bali’s beaches to a nature escape in the Komodo Island, ensuring a more connected and enriched travel experience.
ATIC serves as a networking hub for over 1,000 certified travel companies, offering a platform to promote their travel itineraries.
Heben noted that Astindo was mapping out key tourist destinations in the country to open more ATICs.
