Vouch gains adoption among prominent local hotel chains in Asia

Singapore-based AI-powered hotel management solution specialist, Vouch is seeing an expanded presence among local hotel chains across Asia, with more relying on its solutions to enhance guest experiences, boost revenue, and streamline operations.

Today, Vouch works closely with properties within Lexis Hotel Group and Compass Hospitality in Malaysia and Thailand, as well as Banyan Tree Club & Spa Seoul under Banyan Group in South Korea.

Vouch’s solutions are aligned with the evolving needs of the regional hospitality market

The company attributes its success to its ability to understand and respond to the needs of the regional hospitality market.

It recognises that one major challenge local hotel chains face is driving revenue through ancillary services, such as upselling dining options, spa treatments, and activity bookings. These services are often underutilised due to limited guest engagement. As such, Vouch’s platform is designed to capture guest attention with personalised, relevant offers. The intuitive, user-friendly interface encourages guests to spend more time engaging with the platform, thereby increasing exposure to additional services.

With Vouch’s latest AI-powered upselling analytics, hotels gain valuable insights into their guests’ decision-making processes, allowing them to optimise their promotional bundles and enhance the presentation of their offerings, including improved descriptions and naming conventions.

In a recent deployment, Vouch’s solutions boosted ancillary revenue by more than 29 per cent, reinforcing effectiveness in increasing guest spending.

To address another challenge – operational inefficiencies, Vouch’s Task Manager provides a unified backend system to improve coordination across departments. The AI-enhanced system facilitates real-time communication, photo and voice note attachments, and auto-translation to enhance collaboration among staff of different nationalities.

Vouch recognises that change management is critical, as resistance from staff is a leading cause of tech adoption failures in the hospitality industry. To address this, it has designed its solutions and adapted its deployment process to minimise disruption and friction, ensuring a smooth transition.

The company most recently secured a fresh funding round of US$2.5 million, which will be used to expand its AI development.

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