Coming off a successful 2024, BWH Hotels will open more hotels in the region with sustainability a key focus
Brought to you by BWH Hotels
The hotel industry across Asia-Pacific saw strong recovery in 2024 and is expected to continue on this trajectory this year.
According to a report by Hotel Management Network, there has been year-over-year growth in revenue per available room (revPAR) in December 2024 – a typically slow month – indicating a positive outlook for 2025.
Contributing to this growth is BWH Hotels, the global hospitality network behind WorldHotels, Best Western Hotels & Resorts, and SureStay Hotels.
2024 was a year of remarkable growth, innovation and recognition for the brand, with new openings, strategic signings, and several prestigious awards across the region.
“2024 has been a landmark year for BWH Hotels, marked by substantial growth, innovation, and recognition. Our continued expansion across the Asia-Pacific region, along with the successful opening of new properties and the receipt of industry accolades, underscores our unwavering commitment to excellence.
“As we look toward 2025, sustainability will be a core focus, driving us to innovate even further, deliver exceptional experiences, and make a lasting, positive impact on both the environment and the communities we serve,” said Olivier Berrivin, vice president – APAC, BWH Hotels.
Gaining ground
The network opened more than 10 new properties alone in 2024, with notable launches in Thailand, Indonesia, China, and Japan.
It achieved several firsts across various cities with the first Best Western property in Koh Samui and Best Western hotel in Jayapura, on the Indonesian island of Papua. The BWH Hotels brand also made its debut in major cities in China and Japan with the Hangzhou Goethe Hotel, a WorldHotels hotel, and the Best Western Plus Nagoya Sakae, respectively, while Bangkok saw the opening of four new hotels, solidifying the brand’s status as a leading player in the city.
In addition to these openings, BWH Hotels signed 40 new properties across key markets, including Vietnam, Thailand, Australia, and Pakistan. In Vietnam, the brand signed the first of its kind WorldHotels Residence in Hanoi and BW Premier Collection properties along the coast.
The brand further strengthened its presence in emerging markets with new hotels in Australia and Pakistan, including three new SureStay properties in Brisbane and Sydney, the first Best Western at Adelaide Airport and the Best Western Hotel Rawalpindi Central, its third in Pakistan.
Recognising achievements
It was also a year of achievements for BWH Hotels, receiving several awards including ‘Asia Pacific’s Top Hotel Group’ at the Now Travel Asia Global Awards, and its 10th consecutive induction in TTG Travel Awards’ Travel Hall of Fame.
On a growth trajectory
This year, BWH Hotels plans to continue opening hotels throughout Asia-Pacific in Thailand, Vietnam, Indonesia, Australia and Pakistan, while the Philippines will see the return of Best Western Plus Hotel Subic.
At the forefront of its new properties, sustainability will remain a key focus as the group remains committed to environmental and social responsibility with the implementation of its global sustainability initiative, the ‘Because We Care’ programme, which focuses on three core pillars – Earth, People and Community.
As BWH Hotels continues to expand and evolve, travelers can look forward to even more exceptional stays in some of the region’s most dynamic destinations.
Book your next stay with BWH Hotels
Have upcoming trips around Asia From now till May 11, 2025, book your next getaway with BWH Hotels and stand to earn up to 10,000 bonus points.
Best Western rewards members will earn 2,000 bonus points per stay (up to a maximum of 5 stays during the campaign) when they stay at BWH Hotels properties in Japan, Indonesia, the Philippines, Vietnam, Laos, Pakistan, Myanmar, and Thailand.
Visit bestwesternasia.com or worldhotels.com now.
