Singapore Tourism Board (STB) has signed a strategic partnership with Garuda Indonesia and Changi Airport Group (CAG), aimed at growing the number of arrivals between Singapore and Indonesia through enhanced connectivity and tourism promotion.
Naufal Aflah, corporate and channel group head at Garuda Indonesia, said: “In line with (our) efforts to provide service excellence to our customers, particularly between Indonesia and Singapore, Garuda has formed a cooperation agreement in the areas of targeted campaigns, joint marketing efforts, and new travel offerings, such as fly-cruise packages for Singapore.”
Ade R Susardi, commercial director of the airline, added that all partners have a “shared commitment to revitalising regional travel and fostering stronger tourism and cultural ties between the two neighbouring nations”.
Ade expects the collaboration to also entice international tourists to explore Indonesia’s many destinations by connecting through Singapore Changi Airport and using Garuda Indonesia’s extensive networks from Singapore to various domestic Indonesian routes.
Garuda Indonesia operates 55 weekly flights between Singapore and Indonesia. It flies 41 weekly flights on the Jakarta-Singapore route alone, including two daily flights that were added in December 2024.
The airline also flies daily to Bali and Surabaya.
Terrence Voon, executive director, Southeast Asia with STB, said: “This collaboration comes at the best time possible, as both Singapore and Indonesia continue to be very important source markets for each other in tourism.”
Indonesia was Singapore’s second largest tourism market, contributing 2.49 million arrivals in 2024. Singapore was the third largest tourism market for Indonesia with 1.4 million arrivals last year.
Voon added: “Indonesia is poised to continue growing in 2025. This inaugural tripartite partnership reflects the importance of tourism and air connectivity between our two countries, and our commitment to work together for mutual benefit. By combining our strengths, we hope more Indonesian travellers can enjoy Singapore’s diverse offerings and create meaningful experiences with their loved ones.”
Peh Ke-Wei, vice president of market development, CAG, noted that Indonesia is one of the company’s top passenger markets, with more than 7.3 million passenger movements between Singapore and Indonesia registered in 2024.
