The Tourism Authority of Thailand (TAT) has partnered with Visa to widen digital payments adoption in Bangkok and five major tourist cities across the nation, as part of efforts to support the country’s economic recovery while ensuring the safety of consumers and businesses.
Under the partnership, Visa will work with financial institutions to aid business partners in upgrading their payment acceptance service to card payments. Businesses already accepting card payments can upgrade their EDC terminal to accept contactless payments, including contactless card, smartphone and wearables.
TAT teams up with Visa to expand digital payment acceptance in six of Thailand’s major tourist destinations
Visa will also work with banks to train cashiers to comply with the Safety and Health Administration (SHA) standards while accepting payments.
Phase one of the partnership will focus on supporting businesses in the Sukhumvit area accepting card and cashless payments, while the second phase will see the support extended to Chiang Mai, Phuket, Pattaya, Samui and Hua Hin by year-end. All participating hotels, shops and restaurants will be easily identified by the public via the Visa and SHA signage.
According to Visa’s latest study on consumer behaviour and Thailand’s payment methods in the new normal, three in five Thais (61 per cent) are forming cashless habits, preferring to pay with cards or through mobile apps over cash. As well, the way people intend to pay in the future is consistent across the globe, with consumers in Thailand (69 per cent), the Asia-Pacific (75 per cent) and around the world (66 per cent) choosing to stick with electronic payments after the current situation is over.
The Tourism Authority of Thailand (TAT) has partnered with Visa to widen digital payments adoption in Bangkok and five major tourist cities across the nation, as part of efforts to support the country’s economic recovery while ensuring the safety of consumers and businesses.
Under the partnership, Visa will work with financial institutions to aid business partners in upgrading their payment acceptance service to card payments. Businesses already accepting card payments can upgrade their EDC terminal to accept contactless payments, including contactless card, smartphone and wearables.
Visa will also work with banks to train cashiers to comply with the Safety and Health Administration (SHA) standards while accepting payments.
Phase one of the partnership will focus on supporting businesses in the Sukhumvit area accepting card and cashless payments, while the second phase will see the support extended to Chiang Mai, Phuket, Pattaya, Samui and Hua Hin by year-end. All participating hotels, shops and restaurants will be easily identified by the public via the Visa and SHA signage.
According to Visa’s latest study on consumer behaviour and Thailand’s payment methods in the new normal, three in five Thais (61 per cent) are forming cashless habits, preferring to pay with cards or through mobile apps over cash. As well, the way people intend to pay in the future is consistent across the globe, with consumers in Thailand (69 per cent), the Asia-Pacific (75 per cent) and around the world (66 per cent) choosing to stick with electronic payments after the current situation is over.