Horwath HTL enters into strategic alliance with Quo

james-chappell

James Chappell, global business director, Horwath HTL

HOSPITALITY consulting firms Horwath HTL and Quo have formed an alliance in an effort to combine their expertise and provide clients with a better, integrated offering.

The alliance will see Horwath provide management services, including asset management, planning and development, valuation, and strategic advice, while Quo, known for developing iconic hospitality brands, will deliver on brand strategy, corporate identity, content and design creation, video and web services.

According to a joint press statement, this is the first time such a broad but unified range of consultancy services is being made available to the travel and hospitality industry.

“We have spent a tremendous amount of time analysing where we can truly add value for hotel owners in a global market with such a strong proliferation of brands. Partnering with Quo allows us to provide an incredible and complementary solution to hotel owners,” said James Chappell, global business director of Horwath.

“Using our market knowledge and experience, combined with Quo’s ability to create and bring to life amazing brands, we can offer a full strategic analysis and brand repositioning service, unique in the industry.”

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