Starwood to reward sustainable meetings adopters

STARWOOD Asia Pacific Hotels & Resorts has rolled out a new meeting offer which dispenses 2,000 bonus Starpoints to meeting organisers who book its sustainable meeting packages with any participating hotels in the region.

As part of the programme, participating hotels offer a comprehensive range of options that are environmentally friendly and socially responsible, and that promise to enhance the customer experience. Steps taken towards this end include featuring locally sourced produce and sustainable seafood on the menu, doing away with table coverings or using reusable ones, and having having recycling bins in all meeting spaces.

Starwood vice-president, sales – Asia Pacific, Nichlas Maratos, said in a media release: “Starwood is committed to drive sustainability efforts and our Global Citizenship work is a great reflection of this.

“However we recognise that besides making sure that our internal operations and infrastructure are ecosystem friendly, our efforts should also include our customers and make it possible for them to actively participate in and be involved in this initiative.”

For environmentally conscious planners, the Meetings Impact Report (MIR) is offered free and assesses the environmental impact of individual events via indicators such as energy and water consumption, waste management and sustainable food choices. Once the MIR is calculated using the Hotel Carbon Measurement Initiative, meeting planners can offset the event’s carbon footprint with a list of donation opportunities through South Pole Carbon, Starwood’s global carbon-offset partner, that advance emission-reduction projects around the world.

The offer is exclusive for Starwood Preferred Guest and SPG Pro members, and is valid up to October 31 for arrivals by December 31, 2016. A minimum spend of US$10,000 is required.

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