AMADEUS travel agencies in Asia Pacific have partnered with Athena Innovations to bring travel management solution, Athena Bookings, to travel agents across Asia Pacific, starting with Malaysia.
Agents will benefit from full automation from front to back office, as well as superior reporting capabilities, regardless of whether their focus is corporate ticketing, leisure travel, tour operators or wholesale. Importantly, Athena’s partnership will entail agile customisation and time to market improvements.
Frederic Barou, vice president, distribution products and operations, Amadeus Asia Pacific, said: “The middle and back offices are important and often complex aspects of a travel agency’s business. We are excited to partner with such an innovative company to provide a valuable addition to the Amadeus suite of agency solutions and more choice to our customers.”
Athena Bookings is already available to travel agencies in Malaysia and will be made available to other markets progressively in the coming months.
