National Geographic brings sustainability into hospitality venture

THE National Geographic Society this week rolled out a collection of boutique hotels and luxe accommodations with a strong focus on sustainability and local experiences.

Already a brand name in the adventure, travel and lifestyle markets for its travel magazines, books, photography courses and expeditions, National Geographic has marked its debut in hospitality with the National Geographic Unique Lodges of the World, a portfolio of 24 properties across six continents.

This includes Three Camel Lodge in Mongolia, Zhiwa Ling Hotel in Bhutan and Sukau Rainforest Lodge in Malaysia. Three Australian properties have been listed as well: Lizard Island, Longitude 131º and Southern Ocean Lodge.

Many of the properties within the collection are equipped with renewable energy solutions, prioritise locally sourced food and share the benefits of tourism with the local community, according to its press release.

Lynn Cutter, executive vice president for travel and licensing, National Geographic, said: “The National Geographic brand is universally recognised for its commitment to exploring and protecting the planet, so we are uniquely positioned to unite and promote these exceptional properties and to set a new standard for tourism.

“These lodges share the Society’s vision of preserving the planet for future generations and they demonstrate that sustainability and a world-class guest experience can go hand in hand.”

A highlight of staying with each National Geographic Unique Lodges of the World is the free unique experience that comes as part of it, whether a private sunset wildlife cruise at British Columbia’s Nimmo Bay Wilderness Lodge or a research outing with an on-site scientist at The Brando in French Polynesia.

Travellers may also book a National Geographic Expedition or one of the new Private Expeditions, which is newly developed in partnership with Virtuoso, an international network of luxury-focused travel agencies and advisors.

Lodge owners who are interested in joining the collection may apply at www.nglodgesapplication.com.

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