Park Hotel Group gets its first private label chain code on GDS

PARK Hotel Group has launched its private label chain code – PG – allowing travel consultants to conveniently locate and book the group’s properties across all GDSs.

“The launch of Park Hotel Group’s very own private label chain code is our latest initiative to strengthen our sales and marketing efforts. Besides allowing our travel (consultant) partners to search effortlessly for our hotels on GDS, the code PG is easily associated with Park Hotel Group as one strong representative brand, and will allow greater effectiveness when we reach out to new and potential partners,” said Mohd K Rafin, senior vice president of Park Hotel Group.

To commemorate the private label chain code launch, travel consultants will receive an 18 per cent commission until February 28, 2013 on GDS promotional rates for room bookings at Grand Park Orchard, Grand Park City Hall and Park Hotel Clarke Quay in Singapore; Grand Park Kunming, Grand Park Wuxi and Grand Park Xian in China; Park Hotel Hong Kong and Grand Park Otaru in Japan.

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