PATA’S move to restructure and employ a better business model by end-2011 has seen John Koldowski, current head, Office of Strategy Management, move into a new out-sourced relationship with the organisation.
Besides Koldowski’s move, which he said would allow him to concentrate on bringing better information and business intelligence to the PATA membership, other changes to be implemented in the research area include fast tracking the introduction of PATA’s Travel Intelligence Graphic Architecture system, and creating a virtual worldwide research team from various business disciplines.
Bill Calderwood, PATA interim CEO, said the restructuring would involve increasing “outsourcing of some support services, and redeployment of resources to those areas where the organisation would increasingly concentrate its efforts to service members”.
He added that over the coming months this transition in the PATA business model would see changes to its overseas representation in Europe and North America.
“There will be a move to utilise external partners on an as-needs project basis, as well as increased focus and support for these regions by the head office team strengthened by recent appointments in the membership department,” he explained.
Overall, three internal positions will be abolished, and five PATA head office staff redeployed internally to add resources to membership services.
