TTG Asia
Asia/Singapore Wednesday, 25th March 2026
Page 2184

Okinawa hots up for mature Singapore travel market

0

THE Lion City’s inbound operators have pounced on the implementation of 14 new direct charters to Okinawa by SilkAir and Jetstar from this month through to January 2015, creating new packages to the up-and-coming destination.

Dynasty Travel director of marketing communications, Alicia Seah, said: “More and more Singaporeans have already been to many parts of Japan, such as Hokkaido, Tokyo and Osaka, so Okinawa is somewhere new and unique they would like to explore.”

CTC vice president of marketing and PR, Sylvia Tan, added: “Demand for Okinawa has certainly been growing in recent years. There is no dramatic change of climate for Singaporean travellers, and Okinawa offers a variety of options like island tours, cultural sites, family attractions and DIY activities.”

Seah explained: “Currently, scheduled services to Naha require a stop in Taipei, Hong Kong, or other Japanese cities. Although there have been chartered flights from Singapore to Okinawa periodically since 2010, they are only in March and October.

“With the addition of direct charters by SilkAir and Jetstar, our company has launched a 5D4N tour package to Okinawa ranging from S$1,838 (US$1,455) and it is very popular among Singaporeans.”

Similarly, CTC has jumped on the bandwagon with the introduction of two 6D5N packages – one for Christmas, the other for the Muslim market – in December, via SilkAir flights.

However, Chan Brothers Travel is sticking to its current 7D6N package twining Okinawa and Taipei as it is “gaining traction” among customers.

Its manager of marketing communications, Jeremiah Wong, explained that the direct impact of the new charters has not surfaced yet. “(With the current package) not only would customers be able to explore the varied marine bio-diversity of Okinawa and indulge in outlet mall shopping, they are also able to enjoy two days free and easy in Taipei for shopping and food.”

He added: “With the direct charters, consumers will undoubtedly reap benefits such as more competitive fares, increased frequencies and more choices of flight timings, hence lending a hand in boosting travel to Okinawa.”

Thailand puts on a ‘MICE United’ front to grow industry confidence

0

IN A concerted effort to recover grounds lost from the volatile political situation earlier this year, industry players in the Thai public and private sector have joined forces to launch Thailand’s MICE United to boost confidence internationally.

Comprising Thailand Convention and Exhibition Bureau (TCEB), the Tourism Authority of Thailand, Thai Airways International (THAI) and Ratchaprasong Square Trade Association (RSTA), the alliance seeks to reach out to 250 key influencers, including 100 international media, and 150 high-potential MICE buyers within Asia, while maintaining the important European target market.

“Thailand’s MICE United is a strategic partnership programme designed to re-invigorate the country’s positive image and reaffirm confidence among the international business community,” said Nopparat Maythaveekulchai, president of TCEB, at the Thailand Connect 2014 – Isan Indulgence media fam trip launch on Monday.

In addition to media fam trips to Isan and Chiang Mai (held earlier in August), the alliance has also planned MICE roadshows in Shanghai and London in September and November respectively.

THAI will offer support for the campaign by flying in international media delegates for the fam trips while RSTA will highlight new products and services of its members in the area.

With these promotion activities in place, TCEB expects 888,210 MICE visitors to Thailand and revenue to reach US$2.9 billion in 2014.

RSTA president, Chai Srivikorn, commented that “(stronger) law enforcement at (the) grassroot levels” has been “a big transformation” that sends an important message to the international business community in Thailand.

When enquired if TCEB has other initiatives in place to convince overseas companies still hesitant about sending MICE events to Thailand when martial law is still in place, Nopparat revealed that the alliance will focus its attention on ASEAN countries that are “more familiar” with the situation in Thailand, with certain markets like China, India, Malaysia, Singapore, and South Korea already making a “quick comeback” in terms of MICE business to the country.

“Furthermore, Thailand winning the bid for One Young World Summit 2015 despite competition from Japan and Hong Kong shows the (growing confidence in the country),” he pointed out.

Sek Wannamethee, spokesperson of the Thai Ministry of Foreign Affairs and director-general of the Department of Information, said: “According to the PM (Prayuth Chan-ocha), martial law will be partially eased in some tourist destinations soon.”

Medical events draw 11,000 professionals to the Lion City

0

SINGAPORE is doing a roaring trade in medical and healthcare events, with some 11,000 industry professionals to convene in the city this month for learning and networking.

Major events include Medical Fair Asia that was held this week, and HIMSS Asia Pacific.

Delegates will discuss the major issues and trends impacting the healthcare industry today. HIMSS Asia Pacific will also focus on a range of healthcare issues, from medical equipment and supplies, to healthcare IT and informatics.

Next year, Singapore will welcome medical events including RehabTech Asia, and the World Confederation for Physical Therapy, the largest gathering of physical therapists in the world.

Bloomberg last year ranked Singapore second in terms of efficiency in healthcare systems among 48 countries.

Singapore bids for global transport congress in 2019

0

THE Land Transport Authority (LTA), together with the Intelligent Transportation Society Singapore (ITSS), is bidding to host the 26th edition of the Intelligent Transport Systems (ITS) World Congress in 2019.

An international platform for government transport agencies, industry players, and academic and research institutions to exchange information, review, and showcase the latest global ITS products, services, plans and technological achievements, the annual ITS World Congress typically attracts about 5,000 international participants.

The result of the bid will be announced next April during the 14th ITS Asia Pacific Forum in Nanjing, China.

Chew Hock Yong, chief executive of LTA, said: “Singapore is well placed to host the ITS World Congress in 2019 as we would be able to showcase ground-breaking technologies, such as the use of advanced data analytics for transport planning and our autonomous vehicle trials.

“Winning this bid will also bring the ITS World Congress to South-east Asia for the first time, and provide a boost for the ITS sector in this region,” he added.

Wyndham Grand Plaza Royale Hangzhou names new executive assistant manager

0

WYNDHAM Grand Plaza Royal Hangzhou has appointed Angela Chen as its new executive assistant manager, in charge of sales & marketing.

Cheng brings with her over 12 years of working experience in the hotel industry, and has chalked up hospitality experience with Sofitel Luxury Hotels, and Banyan Tree Hotels and Resorts.

No to spoilt Millennials

0
rainibloq1That, to me, is the danger, that a few spectacularly spoilt Millennials become the standards by which the industry benchmarks the changes it has to make in order to attract talent.

A 25-year-old Singapore lass applied for a job at a hotel chain based in the city and told her friends about her interview. When asked about what she thought her chances were, her reply was: “Well, they have to show me why they really want me.”

This is a true account and I can only hope she’s joking. But it’s hard to reckon that, for whenever I meet industry members for coffee or lunch, there’s always the inevitable fresh round of Millennial expectations’ stories, some so outrageous we would be splitting our sides with laughter.

If only it was funny.

Recently an industry dialogue themed Developing Human Capital & Talent Management, organised by the Singapore Tourism Board and TTG Asia Media, again spotlighted the need for the industry to understand and meet Millennials’ needs and aspirations.

Are we starting to sound like we are ready to indulge a bunch of indulgent young people who actually need to wake up to the realities of a working life? That, to me, is the danger, that a few spectacularly spoilt Millennials become the standards by which the industry benchmarks the changes it has to make in order to attract talent. Or that we don’t think we’re good enough for Millennials, so we overcompensate to attract them.

Let’s isolate the problem. For instance, is this a Millennials problem or a Singapore problem? I do think the Singapore hospitality & tourism industry has a problem in attracting young people to join it, and Singapore has its own specific issues which it must deal with in order to solve the problem. But while more Singapore youths do not want to join the industry, thousands of Filipinos, Thais, Indonesians, etc, do.

Let’s also go back to basics. What exactly do we mean by ‘talent’? The industry should bring back its focus to who it wants to attract; the ability to pick out the right type of people has become more critical because while workforce has changed, comprising a bigger and ever-growing pool of Gen Yers, the ideal workforce for the industry has not. This industry, be it in Singapore or China, whether Gen X, Y or Z, requires a special type of individual – people who like to give, who get satisfaction from making other people happy, EQ over IQ. If a Millennial finds it unglamorous, the hours too long, the work too tedious, he or she is not right for it to begin with. Thus, recruitment, selection, interview processes, for example, need to be sharpened.

There are Millennials who are right for the industry. Attract this breed of people and meet their aspirations. Productivity and efficiency, for example, would go well  I imagine with this group, so by all means challenge them with a larger job scope, empowerment, vertical and horizontal growth, and compensate them fairly with not just money but further training and education, overseas exposure, work-life balance, etc.

As for the spoilt Millennials, let them go to banking or finance, burn out, gain some EQ, come back to us and tell us why they really want the job, instead of us showing why we really want them.

The path to purchase is paved with good travel videos

0

VIDEOS are a growing catalyst for travel purchases with viewers looking to connect with creators and travel brands, said MyTravelResearch.com, who has released a guide on how to latch on to video as a vehicle for marketing.

According to Google statistics based on the US market and released in August, two out of three US consumers now watch online travel videos when considering taking a trip.

Other statistics related to travel videos have skyrocketed – views of travel-related content on YouTube are up 118 per cent year-on-year; and travel video watching has increased 97 per cent on smartphones and 205 per cent on tablets.

Meanwhile 88 per cent of YouTube travel searches focus on destinations, attractions, points of interest, and general travel ideas in that order.

Google also found that 67 per cent of travel-related views are for brand or professionally released videos, while 71 per cent of travel-related searches on YouTube are for destinations.

Furthermore, video-watching is not a one-off affair, and most want to stay in the loop by subscribing to YouTube channels.

Most popular travel videos are those featuring authentic, real-life stories, and almost 50 per cent of travel subscriptions are to video blogs that feature personal travel experiences.

Bronwyn White, co-founder of MyTravelResearch.com, commented: “If an image is worth a thousand words, a good video is worth tens of thousands of dollars…As video becomes a bigger part of the traveler’s path to purchase, the tourism industry needs to embrace video with a passion.”

Successful tourism entities are embracing video to tell stories. “Show your secrets. Make videos with professionals – or start off doing it yourself by making videos using images from your smartphone,” she urged.

White dispenses advice on how to improve your marketing through videos here.

Destinations that have started down this path include the Japan’s Discover the Spirit of Japan campaign launched in March 2013, and as highlighted by White in her presentation, a video by the Devonport City Council.

https://www.youtube.com/watch?v=2uHTBKnk9ic

ITC Hotels tees off first golf resort near Delhi

0

LUXURY hotel group, ITC Hotels, is expanding its portfolio with a new golf resort and spa to be introduced this October.

The ITC Grand Bharat is set in the Aravalli Hills in Manesar, a 40-minute drive from Delhi.

Occupying 121ha, the resort offers 100 suites with either an al fresco terrace or private plunge pool, and four Presidential Villas with private pools and round-the-clock butler service.

The highlight of the resort is its Jack Nicklaus-designed, 27-hole golf course with three specialised courses, a golf club and a bar.

Another signature of ITC Grand Bharat is the Kaya Kalp – The Royal Spa. Built with nine treatment rooms, the spa also features yoga regimes from the Bihar School of Yoga, a fitness centre with personal trainers, and naturopathic cuisine – a special diet planned by Ayurveda practitioners and certified doctors.

There will be four dining outlets within the resort namely the all-day dining Aravalli Pavilion, the India Room serving European cuisine, The Peacock Bar & Cigar Divan and Camp Bharat, a poolside bar and lounge. Guests can also try their hand at cooking at ITC Hotels’ first culinary school.

The resort simultaneously caters to guests with a range of activities for adventure and nature lovers, from nature trails and bird watching, to canoeing, paragliding, swimming, cycling or watching a live performance at the open-air amphitheatre.

Besides its extensive facilities, ITC Grand Bharat promotes sustainable tourism, which can be seen through the water conservation facilities, on-site recycling plants and energy efficient lighting on hotel premises.

Meanwhile, ITC Hotels is preparing to open ITC Vilasa, the hotel group’s first beach resort and spa situated 25km from Chennai overlooking the Bay of Bengal, by mid-2015.

A further four hotels are scheduled to open by 2018, as is the ITC Hotel in Colombo, Sri Lanka.

The company currently has a portfolio of 10 business-focused hotels in top Indian cities.

Lux* Resorts expands beyond Indian Ocean, opens in Lijiang

0

LUX* Resorts & Hotels this week launched Lux Lijiang in the UNESCO World Heritage site of Lijiang, following a recent unveiling of adventure circuit, Lux Tea Horse Road.

Situated at the foot of the Jade Dragon Snow Mountain, the boutique hotel was constructed with traditional timber frames found in Naxi architecture. Its six Superior Rooms, two Deluxe Rooms and two Junior Suites offer views over tranquil courtyards and picturesque rooftops.

Lux Lijiang also comes with a tea house and library.

The hotel can act as a base for travellers keen to explore the Lux Tea Horse Road, which can be done on foot, bicycle or horseback. Traversing Yunnan and Szechuan provinces, the legendary trail once stretched from Pu’er, Yunnan to Lhasa, Tibet, and supported the trade of Chinese tea in exchange for salt and Tibetan horses. Lux tour guides can also arrange a private audience with Dongba shamans.

Paul Jones, CEO, Lux Resorts & Hotels, said: “In a comparatively short time, we have built a strong and growing Chinese customer base for our existing operations in the Indian Ocean. Our intention now is to create the journey of a lifetime for these guests in this most special part of their home country.”

Kata Rocks Phuket sets November opening date

0

INFINITE Luxury will open its flagship Kata Rocks on Phuket’s Kata Beach on November 28, its first luxury resort property and with more to come.

The resort is located on a hillside overlooking Kata Beach and the Andaman Sea, giving guests easy access to luxury shops, boutiques, bars and restaurants in Kata village.

Guests can walk out to the rocky headland, and during the high season, arrive at the resort’s own jetty on private yachts.

Kata Rocks has an inventory of 34 one-, two-, three-, and four-bedroom Sky Villas, all of which come with a private infinity pool. Each villa comes with an interactive iPad controller that allows guests to control mood lighting and order room service.

Other on-site facilities include an oceanfront restaurant, a 35m swimming pool and poolside bar, the Infinite Luxury spa with seven treatment rooms, and a gym equipped with the latest equipment.

All the villas at Kata Rocks are privately owned but managed by Infinite Luxury, a construction and residential development company founded more than 20 years ago in London’s Notting Hill.

Kata Rocks has launched a soft opening package from now until October 31, giving guests a 20 per cent discount on published rates and free airport transfers. Contact reservations@katarocks.com.