Cathay Pacific Airways has appointed Lavinia Lau as director commercial, taking over from director commercial & cargo Ronald Lam who is now CEO of HK Express, a wholly-owned subsidiary of Cathay Pacific.
In her new role, Lau is responsible for the passenger functions of revenue management and sales and distribution, together with planning for both the passenger and freighter fleet and network.
Previously, Lau was general manager planning, where she was tasked with formulating and executing the fleet, network and scheduling strategy for both Cathay Pacific and Cathay Dragon for the last four years.
Lau first started her career as a Swire Group management trainee and joined Cathay Pacific in 1999. Over the years she has held various managerial positions on the commercial side of the airline, including e-business, alliance, loyalty and revenue management.
In 2010, she was appointed vice president Canada and managed the airline’s business and operations out of both Vancouver and Toronto. From August 2012, she was general manager sales, Pearl River Delta & Hong Kong, overseeing the airline’s passenger sales in the airline’s home market.