Tag: Tourism Authority of Thailand
TAT aligns with private sector to support tourism during Middle East...
The Tourism Authority of Thailand (TAT) convened on March 20 for an urgent summit at the Tourism Crisis Monitoring Center to assess the short-, medium-...
TAT bets on domestic travel boom with Thailand Tourism Festival 2026
As global travel continues to face headwinds, the Tourism Authority of Thailand (TAT) is looking inward to stimulate economic growth. The 44th Thailand Tourism...
Thailand tourism targets Balkans to expand longhaul group travel
With rising disposable income, growing middle-class outbound demand, and an expanding upscale segment – combined with improved air connectivity across the Balkan region –...
Thai hoteliers forecast flat 2026 foreign arrivals, cite safety concerns
Thai hotel operators expect overall foreign tourist numbers in 2026 to remain flat compared with last year, particularly among three-star and below properties reliant...
TAT unveils 2026 product strategy targeting three-trillion-baht revenue
The Tourism Authority of Thailand (TAT) has released its Tourism Product Highlight 2026 roadmap, a strategic blueprint designed to aggressively pivot the destination towards...
TAT unveils Lisa as face of Feel All the Feelings campaign
The Tourism Authority of Thailand (TAT) has officially appointed Lalisa “Lisa” Manobal as its Amazing Thailand Ambassador, positioning the global pop icon at the...
Thailand Boat Festival 2026 highlights regional marine tourism cooperation
The Tourism Authority of Thailand (TAT) supported the Thailand Boat Festival 2026, held from January 15 to January 18 at Phuket Boat Lagoon, as...
Thailand pivots to quality growth with Tourism Next 2026 strategy
The Tourism Authority of Thailand (TAT) has set out its strategic direction for 2026 under the Thailand Tourism Next framework, targeting up to three...
New Scoot flight to boost travel deeper into Thailand’s north
The launch of a new direct Singapore-Chiang Rai air service is expected to support inbound visitor growth to northern Thailand, as tourism authorities seek...
Hat Yai Songkhla Hotels Association mobilises crisis support as floods cripple...
The Hat Yai Songkhla Hotels Association has stepped in as one of the key private-sector responders to the severe floods that have paralysed Songkhla...
