Tag: GHA Discovery
Travellers to prioritise meaning over miles in 2026, says GHA
Global Hotel Alliance (GHA) has released insights from its GHA Discovery loyalty programme, which has more than 32 million members worldwide, on travel trends...
Global Hotel Alliance reveals destination hotspots for 2024
Global Hotel Alliance (GHA) has revealed the most popular destinations for 2024 and what is motivating travellers to visit them.
Japan and Thailand top the...
Global Hotel Alliance remains on track for a record year for...
Global Hotel Alliance (GHA) is on track for a record year with 2023 room revenues, room nights and total domestic and international stays year-to-date...









