Tag: Digital Marketing

Agoda and the Tourism Authority of Thailand (TAT) have renewed their collaboration to support tourism growth through marketing, tourism development and industry initiatives. The partnership...

The Tourism Authority of Thailand (TAT) is using digital marketing initiatives and visual destination campaigns to strengthen consumer confidence and drive demand from the...

Amadeus has introduced a new AI-powered advertising platform developed with Accenture, aimed at helping travel brands identify demand trends earlier and improve campaign performance...

New Zealand’s tourism sector is moving to ensure the country remains visible and competitive as AI reshapes how travellers choose destinations. Speaking at TRENZ 2026...

Brunei Tourism has appointed ELMNTL as its global agency of record for social media strategy and content production, marking the first time the Sultanate...

Grab Thailand is advising food service operators to adapt their digital and commercial strategies to capture a highly lucrative demographic – tourists. “We expect an...

Tourism and Events Queensland (TEQ) has launched its first global partnership with Klook, a collaboration which will run from January to June 2026, targeting...

Artificial intelligence (AI), direct bookings, and secure payment systems are reshaping digital marketing, as hotels and travel brands adapt to a cookie-less environment and...

Millennium Hotels & Resorts (MHR) has selected Amadeus’ digital media solution to support its digital media strategy and increase bookings. Amadeus’ marketing tools and data...

In today’s digitally connected world, travellers are no longer confined to one source for inspiration, with Sarah Mathews, managing director of eTourism Frontiers, noting...