Tag: Destination Campaign
Sri Lankan hotels launch own tourism campaign
Sri Lankan hotels, frustrated by the prolonged delay in a national tourism branding campaign, have jointly launched their own digital marketing initiative targeting travellers...
Agoda, Saudi Tourism Authority to boost Asia-Pacific travel to Saudi Arabia
Agoda, through its strategic partnerships arm Rocket Travel by Agoda, has partnered with the Saudi Tourism Authority to promote Saudi Arabia’s cultural heritage and...
Victoria launches global tourism campaign to attract Chinese travellers
Victoria is set to amplify its global presence with a A$43 million investment (US$27.5 million) aimed at boosting international tourism marketing – driven by...
Half-Half Thailand Travel campaign kicks off with mixed reception
Thailand’s Half-Half Thailand Travel campaign officially launched on July 1, generating strong interest from the domestic hospitality sector.
While demand from both travellers and suppliers...
Agoda and Tourism Malaysia join forces ahead of Visit Malaysia 2026
Tourism Malaysia and Agoda have formed a strategic partnership to promote Malaysia as a leading travel destination in South-east Asia, supporting the Visit Malaysia...
Sri Lanka to develop new nation branding tourism strategy
Sri Lankan authorities are bringing together all stakeholders in tourism at a conference in January to finalise a nation branding strategy to propel the...
Singapore highlights city’s culinary landscape with new global campaign
The Singapore Tourism Board (STB) has launched the Made in Singapore global positioning campaign that reinforces Singapore’s status as a Culinary Capital and food...
Qatar’s new campaign spotlights attractions and experiences
Visit Qatar has launched its latest global campaign, Surprise Yourself, in an effort to attract six million visitors annually and establish Qatar as a must-visit tourist destination by...
Tourism New Zealand’s campaign with Klook targets Malaysian Muslims
Tourism New Zealand (TNZ) has partnered with experience provider Klook to launch the Jalan-Jalan Muslim-friendly NZ campaign, aimed at attracting Malaysian Muslim travellers to New Zealand.
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Macau launches new tourism campaign
The Macao Government Tourism Office (MGTO) has launched a new campaign, Experience Macao Limited Edition, to attract international visitors and boost the local tourism and...
















