Frasers Hospitality is celebrating its 25 years in business this year with plans for continued strategic growth, comprising inventory expansion and product innovation.
Mark Chan, chief operating officer, Frasers Hospitality, shared that more properties are set to open in South-east Asia and China, across key, economically vibrant first and second-tier cities.
Investment in product innovation through technology will be centred on consumer touch points, such as cloud-based technology, deployment of robots and contactless check-in.
“With the pandemic well behind us and international borders fully reopened, a whole new world awaits and Frasers Hospitality is well-positioned to anticipate and meet the changing needs of the extended-stay market,” said CEO Eu Chin Fen.
Looking ahead, Eu said there has been a “major shift” in demand for long-stay accommodation.
“Remote working is now commonplace, while attitudes towards home ownership have changed among millennials and the next generation. Purposeful living – which allows like-minded individuals to network – is the new ideal, and so too is the concept of flexible leasing, fast outpacing the conventional practice of long-term rental,” she detailed.
She added: “We anticipate a new lifestyle, where individuals seek out spaces that allow them to grow and live life to the fullest, with a healthy balance of work and self-fulfilment. Frasers Hospitality is always looking at enhancing our products and services to align with this ethos.
“In fact, with new developments in store, our next journey will be an exciting one that we can’t wait to embark on as we write the next chapter of Frasers Hospitality.”
To commemorate this milestone, Frasers Hospitality has planned a year-long campaign marked by free stays and other activities to highlight its achievements as a global Singapore brand. A highlight of the anniversary celebrations is a giveaway of 300 free stays.
With over 28 years of hospitality experience, Nelson has worked in countries such as Malaysia, the Maldives, Pacific Islands, Australia and New Zealand.
Having amassed more than two decades of business development, sales and marketing experience, Arricivita was most recently director of sales at The Peninsula Bangkok, a position he held for 10 years.
Following the introduction of an Expedia plug-in for ChatGPT users last month, the travel company has now rolled out the beta launch of a new in-app travel planning experience powered by ChatGPT.
The new function allows Expedia members to have an open-ended conversation in the Expedia app for recommendations on destination activities and tourism products, and have hotels discussed in the conversation saved for future booking. Expedia members can choose dates, check availability, and add on other trip components, such as flights, cars, or activities.
The conversational trip planning beta experience is rolling out globally in English on the Expedia iOS app.
“Every great trip can be made or lost while planning and shopping. As the leader in travel tech, Expedia continues to build out the core operating system for the industry, constantly enhancing capabilities and making trip planning faster, simpler and even more informative,” said Peter Kern, vice chairman and CEO, Expedia Group.
“By integrating ChatGPT into the Expedia app and combining it with our other AI-based shopping capabilities, like hotel comparison, price tracking for flights and trip collaboration tools, we can now offer travellers an even more intuitive way to build their perfect trip.”
Expedia already integrates artificial intelligence (AI) and machine learning (ML) throughout its platform to create a seamless experience from planning to post-booking.
To help travellers shop, AI and ML are used to deliver personalised and relevant trip options out of 1.26 quadrillion variables like hotel location, room type, date ranges, price points and much more.
For confidence in flight booking, Price Tracking uses Expedia’s comprehensive flight data, AI, and ML to compare today’s flight price with historical price trends and track price fluctuations, so travellers can confidently decide when to book and earn rewards.
For unexpected trip changes, travellers can resolve issues quickly using Expedia’s AI-powered Virtual agent available 24/7.