TTG Asia
Asia/Singapore Monday, 22nd December 2025
Page 41

Trip.com reports sharp rise in Golden Week travel bookings

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Trip.com Group data shows that Golden Week 2025 is expected to be one of the busiest travel periods in recent years, with outbound accommodation bookings from China recording triple-digit growth year-on-year.

Coinciding with the Mid-Autumn Festival, the holiday provides an average eight-day break, extending up to 12 days for those taking additional leave. The longer period is driving a broad rise in travel demand, with momentum likely to continue through Golden Week and the autumn season.

Doha, pictured, reports the strongest Golden Week booking growth in the Middle East

Japan and South Korea remain the main outbound markets, with Thailand, Malaysia, and Singapore also in the top five. Osaka, Tokyo, and Seoul are leading destinations, while demand is rising for island and coastal cities including Cebu, Phu Quoc, Okinawa, Jeju, Nha Trang, Perth, Fukuoka, Sydney, and Macau.

In Europe, Düsseldorf bookings are up 188 per cent year-on-year, followed by strong growth in Frankfurt, Copenhagen, Edinburgh, Geneva, Brussels, Oslo, Barcelona, Rome, and Nice.

Africa and the Middle East are also seeing increases. Johannesburg bookings are up 232 per cent, with Cairo and Kilimanjaro recording gains. Doha has grown 441 per cent, Abu Dhabi 229 per cent, with Riyadh also attracting higher numbers.

Travellers are booking earlier, with average lead times one week ahead of 2024, and are seeking cost-efficient options. Hostels saw a 240 per cent rise in reservations, led by younger travellers, while home stays, resorts, serviced apartments, ryokans, and villas also recorded growth.

Holiday overlaps across East Asia are driving demand for shorthaul routes. During Japan’s Silver Week from September 13 to 23, outbound travel rose 30 per cent year-on-year. South Korea’s Chuseok from October 3 to 9 recorded an 80 per cent increase. In Japan, 70 per cent of bookings are shorthaul flights; in South Korea, 62 per cent.

Chinese destinations including Shanghai, Beijing, Hong Kong, Dalian, Qingdao, and Tianjin are the top choices for Japanese and Korean visitors. Trip.com Group has added the Hong Kong Free Layover Tour Service, offering six half-day itineraries. Flight bookings from Japan and South Korea to Dali, Quanzhou, Zhangjiajie, and Weihai are also rising.

Rakuten Travel launches AI-powered hotel search tool

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Rakuten Travel has launched the Rakuten Travel AI Hotel Search, a free AI-powered service that provides tailored hotel recommendations to users via its smartphone site.

The service draws on Rakuten Travel’s extensive database of reviews, booking trends and accommodation plans from one of Japan’s widest hotel networks. It uses natural language processing to understand user requests, even when expressed in abstract terms, and generates optimised recommendations that can be viewed in a list or on a map.

Rakuten Travel’s new AI tool helps travellers find and compare hotels in Japan using natural language queries

Travellers can chat with the AI agent to specify destination, stay duration, number of guests, budget, accommodation type and preferred facilities. The tool then recommends up to 30 properties, presenting photos, prices, review scores and an AI Recommendation Points summary highlighting features that match user preferences.

Users can refine search results by adjusting stay length or hotel facilities and access Search Suggestions for more detailed queries, making the tool suitable even for first-time AI users.

Rakuten Travel plans to enhance the service based on user and partner feedback, with the long-term goal of expanding personalised support across different stages of the travel journey.

StarDream Cruises serves up pickleball at sea

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StarDream Cruises has introduced pickleball at sea – one of the fastest-growing sports in Asia and worldwide – aboard Genting Dream and Star Navigator.

Basketball courts were converted into two full pickleball courts on Genting Dream and one on Star Navigator, giving travellers a new way to serve, smash and score while cruising.

Guests can now enjoy pickleball at sea on Genting Dream and Star Navigator sailings

On Genting Dream, pickleball play debuted on September 21, 2025, on two- and three-night itineraries between Singapore, Melaka, Penang and Phuket. A special five-night cruise to South and North Bali on November 30, 2025, will also feature the sport.

Star Navigator will debut pickleball from September 26, 2025, offering longer itineraries across Asia. From Keelung, she will sail roundtrip voyages to Japan’s Okinawa and Kyushu, as well as Jeju and Busan in South Korea.

Between November 16, 2025, and January 30, 2026, Star Navigator will homeport in Kaohsiung with two- and five-night cruises to Okinawa, the Philippines (Laoag, Coron, Boracay, Puerto Princesa) and Vietnam (Halong Bay, Danang).

For more information, visit StarDream Cruises.

Indonesia joins forces with CrescentRating to boost Muslim-friendly travel ranking

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Tourism entities in Indonesia are partnering with CrescentRating (CR), which promotes Muslim-friendly travel and halal hospitality, to regain the country’s position in the Global Muslim Travel Index (GMTI).

Indonesia, which held joint first in the 2023 and 2024 GMTI destination ranking, slipped to fifth place this year.

The signing of the MoU marks a new partnership to strengthen Indonesia’s Muslim-friendly tourism efforts

CR, based in Singapore, has signed an agreement with the National Hotel Institute (NHI) Bandung Tourism Polytechnic, under the Indonesian Ministry of Tourism and Creative Economy (MoTCE), according to founder and CEO Fazal Bahardeen.

The collaboration will cover internship programmes for students in the CR network, the development of academic modules integrating CR global standards into the polytechnic curriculum, and training, short courses, and certification for students, lecturers and industry professionals.

Research on market trends, consumer behaviour and the development of Muslim-friendly destinations will also form part of the initiative, including the implementation of the Responsible, Immersive, Digital and Assured Framework in the Bandung, Bogor and Cirebon areas.

Another initiative is the launch of Bank Indonesia’s fourth and largest Indonesia Muslim Travel Index (IMTI), supported by MoTCE, at next month’s Indonesian Shariah Economic Festival in Jakarta.

BI, which promotes Muslim travel and the shariah economy, launched IMTI in 2018 to target domestic and international travellers and businesses, covering 10 Indonesian provinces. The second edition was held in 2019 and the index resumed post-lockdown in 2023 and 2024.

Fazal said the 2025 IMTI edition covers 15 provinces, with teams from CR, the ministry and the polytechnic spending three weeks meeting stakeholders, including provincial governors.

“Indonesia has to continue to improve (as a Muslim-friendly travel destination) because other countries are doing more and competition is getting stronger,” he said.

Trip.com grows Malaysia support hub amid regional expansion

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Trip.com has expanded its Malaysia Customer Support Center, two years after it was first established, making it a key hub in the company’s regional operations.

The company has about 16,000 representatives across 16 support centres worldwide, providing 24/7 multilingual customer support. Most calls and chats related to flights and hotels are answered within 30 seconds.

The expanded centre handles 24/7 customer service, responding to most flight and hotel queries within 30 seconds

Since its establishment in 2023, the Malaysia Customer Support Center has grown tenfold and now supports a range of Trip.com products, playing a critical role in the platform’s regional operations.

Ninety per cent of customer after-sales requests received responses within 30 minutes to one hour, with more than 85 per cent of incidents resolved on the first attempt. Trip.com currently holds a Trustpilot rating of 4.4 out of 5.

Trip.com Group, founded 25 years ago, has prioritised a balance of technological innovation and human service. The expansion of the Malaysia Customer Support Center is part of the group’s regional growth strategy.

“Automation enhances speed and efficiency, but at Trip.com we never lose sight of the human touch,” said Arvin Singh, senior service manager of Trip.com Malaysia. “As a fully Malaysian team, we have the expertise – from local languages to cultural nuances – needed to better understand our customers and their needs. By combining this with cutting-edge technology, we’re able to provide personalised, effective solutions and help our customers feel truly supported.”

Stephane Thong, general manager of Trip.com Malaysia, said, “Malaysia and South-east Asia are among our most important markets, contributing to the company’s steady growth performance. Expanding our customer service operations here reflects our long-term vision of making Malaysia a hub not only for customer support, but in driving travel innovation, talent development, and collaboration with local industry partners. We see tremendous potential in strengthening the local tourism ecosystem, attracting more international visitors, and ensuring that every traveller who engages with Trip.com enjoys a seamless and memorable journey.”

She added: “With Visit Malaysia Year 2026 just around the corner, Trip.com remains strongly committed to supporting the country’s tourism ambitions. Through our platform, we aim to amplify Malaysia’s visibility on the global stage and enhance the travel experience for all.”

Ascenda adds Hilton Honors to global loyalty network

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Ascenda has expanded its global loyalty content offering through a partnership with Hilton, allowing financial institutions in its network to provide customers with access to Hilton Honors.

The collaboration enables financial institutions in applicable jurisdictions to convert bank loyalty points directly into Hilton Honors Points, which cover Hilton’s portfolio across 139 countries and territories. Hilton Honors has more than 226 million members worldwide and allows members to redeem points for stays, experiences, partnerships, and co-branded credit cards.

The partnership enables bank customers to convert loyalty points into Hilton Honors Points, covering Hilton’s portfolio worldwide

Paul Smitton, president of international and partnerships at Ascenda, said: “Consumers, financial institutions, and merchants alike are seeking greater value and return on investment from their loyalty programmes, and we’re committed to creating that value by transforming bank-merchant marketing. This partnership exemplifies that commitment.”

Mark Weinstein, chief marketing officer and head of luxury brands at Hilton, added: “We are always looking for ways to recognise and reward our Hilton Honors members as well as connect with new prospective guests. We are grateful for our partnership with Ascenda, and together, we will now be able to unlock new ways for travellers to earn and redeem Hilton Honors Points across the world.”

oneworld and partners launch fund to advance SAF technologies

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oneworld alliance and its member airlines, in partnership with Breakthrough Energy Ventures (BEV), have launched a new investment fund to address the high cost and limited supply of sustainable aviation fuels (SAF). Cornerstone investors Alaska Airlines and American Airlines will lead the fund, which aims to accelerate the development of scalable, lower-emission aviation fuels.

The oneworld BEV Fund will invest in next-generation SAF technologies, support alternative fuel markets, develop a resilient supply chain, drive technology innovation, and create economic value for investors and regions. BEV, founded by Bill Gates, will manage the fund, providing technical expertise and experience supporting early-stage climate technology companies. The initiative is also supported by oneworld members International Airlines Group (IAG), Cathay Pacific, Japan Airlines, and non-alliance investor Singapore Airlines.

oneworld and BEV establish global fund to scale next-generation SAF and cut emissions

The aviation industry, which contributes around US$4.1 trillion to the global economy and supports 86.5 million jobs, accounts for two to three per cent of global carbon dioxide emissions. SAF can reduce lifecycle emissions of jet fuel by up to 80 per cent, but production has yet to scale to meet demand at competitive prices. oneworld and its partners aim to support technologies that expand supply while limiting other environmental impacts.

Eric Toone, chief technology officer at Breakthrough Energy and managing partner at BEV, shared that SAF is crucial for reducing aviation emissions and that the oneworld BEV Fund aims to scale technologies that lower costs, cut emissions, and work with existing infrastructure.

Leaders from IAG, Cathay Pacific, Japan Airlines, and Singapore Airlines highlighted that advancing SAF requires collaboration across the industry, investment in technology, and supportive policies to build a scalable and cost-effective SAF infrastructure that reduces carbon emissions.

Robert Isom, CEO of American Airlines and chairman of oneworld, said: “By investing in the SAF technologies of the future, American and our oneworld partners are making a business decision to accelerate the development of novel technologies with the potential to reach larger scale at lower prices than current technologies can achieve. We believe reducing the emissions from our operation meets the demands of our customers, will make our business more competitive, and will enable us to continue to deliver the enormous economic benefits of commercial aviation for generations to come.”

Nat Pieper, CEO of oneworld, added: “Investing in SAF with Breakthrough Energy Ventures is part of oneworld’s strategy to create a future of aviation that solves problems at scale and serves the needs of the greater aviation community. Our member airlines are united in their long-term mission to address carbon emissions and invest in technologies that can improve speed to market of innovative fuels across the globe.”

Grand Hyatt Hong Kong brings magic to the table

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Grand Hyatt Hong Kong has launched The Magic Table, a new 3D visual dining experience following the success of Le Petit Chef. The show blends magic with personal engagement, turning the table into a storyteller and transforming dishes into narratives. 3D projections and interactive elements create an immersive experience, while an exclusive five-course menu unfolds as part of the performance.

The show features Thommy Ten and Amélie van Tass, known as The Clairvoyants, world champions of mental magic who have performed on America’s Got Talent, in Las Vegas, and on international stages.

The Magic Table is an immersive 3D dining experience where magic and cuisine unfold together

The Grand Illusion Menu, priced at HK$1,850 (US$236) per person, includes five courses such as Beef Tartare, Foie Gras with Port Wine Gel and Black Truffle, Butternut Pumpkin with Oscietra caviar, Beef Tenderloin with Lobster, and a Chocolate Sphere with Poached Peach.

A vegetarian option, The Enchanted Garden Menu, is available at HK$1,550 per person, with substitutes including Beetroot Tartare, Forest Mushroom, and Baked Celeriac. Children aged six to 12 can choose the Young Magician’s Feast Menu at HK$750.

The show is performed in English at the Grand Hyatt Hong Kong, 1 Harbour Road, Wan Chai. Opening hours are Wednesday to Friday, with two daily shows: 18.00 t0 20.00 and 20.30 to 22.30.

For more information, e-mail Grand Hyatt Hong Kong.

Oceania Cruises unveils 2027-2028 collection of global voyages

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Oceania Cruises has released more than 230 voyages across seven ships, running through April 2028 and open for reservations from September 17, 2025.

Sailings span seven to 96 days and cover all seven continents, including a 59-day South Pacific Grand Voyage from Miami to Sydney and a 96-day journey from Auckland to Rome aboard Oceania Vista.

The new collection spans Northern Europe, Asia, the South Pacific and the Caribbean, with Oceania Vista featuring 59- and 96-day global voyages

The programme features extended stays in destinations such as Bordeaux, Singapore and Bora Bora, along with new offerings including Oceania Allura’s first winter season in the Mediterranean, Oceania Riviera’s return to Alaska, expanded itineraries across Asia, and the line’s most extensive collection of European voyages to date.

Highlights also include the farewell season of Oceania Insignia before her retirement in November 2027. Guests can choose from diverse routes covering the Mediterranean, Northern Europe, Asia, the Caribbean, Alaska, North America and the South Pacific, with added value through complimentary wine and beer at meals or a shore excursion credit, alongside existing amenities such as speciality dining, Wi-Fi and gratuities.

For more information, visit Oceania Cruises.

Saudi Tourism concludes three-city roadshow to strengthen ties with Indian market

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Saudi Tourism held a three-city roadshow from September 15 to 19, 2025, to strengthen ties with the Indian market, a key source of leisure and business tourists. The six-day event took place in Hyderabad (September 15), Ahmedabad (September 17) and Delhi (September 19).

The roadshow engaged industry partners, enhanced the role of the travel trade and supported Saudi Arabia’s visitor economy under the Saudi Vision 2030 framework. It provided a platform for Saudi Tourism stakeholders to meet Indian travel agency buyers and develop strategic partnerships, positioning Saudi Arabia as a travel destination for Indian tourists.

Saudi Tourism showcased heritage and leisure offerings during its three-city roadshow across India

The mid-September roadshow launched new Winter Season products highlighting leisure offerings, as well as initiatives for the GIT segment, MICE and wedding tourism. It followed the international launch of Saudi Tourism’s Unreal Calendar campaign featuring footballer Cristiano Ronaldo. The campaign, launched in Europe, China and India, promoted Saudi Arabia as a destination offering sports, entertainment, film, fashion and cultural events.

More than 14 Saudi suppliers, including DMCs, DMOs and airlines, took part, showcasing cultural heritage, UNESCO sites, landscapes, experiences and a calendar of events. The roadshow also provided a platform for sharing tourism developments and fostering collaboration with industry stakeholders.

India remains a priority market due to its growing economy, expanding middle class, improving air connectivity, youthful population and proximity to Saudi Arabia. Saudi Tourism sees opportunities to grow Indian arrivals as part of its broader Vision 2030 strategy.

Strategic initiatives such as the roadshow, trade engagement events and participation in trade fairs aim to raise destination awareness and strengthen buyer-supplier partnerships, making India one of Saudi Arabia’s key international tourism markets.