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Asia/Singapore Wednesday, 8th April 2026
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Page 273

Accor, Worldwide Hotels Group to launch two new hotels in Malaysia’s capital

By TTG Asia
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Accor has strengthened its partnership with Worldwide Hotels Group by signing an agreement to introduce two new properties in Kuala Lumpur, Malaysia, set to launch in 1Q2025.

These properties, following refurbishments and rebranding, will mark the debut of the Grand Mercure brand in Malaysia as well as the addition of an ibis Styles to Kuala Lumpur.

Accor and Worldwide Hotels Group will introduce two new properties in Kuala Lumpur in 2025

As the first Grand Mercure branded hotel in Malaysia, the new Grand Mercure in Kuala Lumpur is located between the entertainment hub of Bukit Bintang and Chinatown, and will feature 325 rooms, an all-day dining restaurant, fitness centre, swimming pool, and event spaces.

The new ibis Styles will be situated in the Bukit Bintang district, just steps away from public transportation and within walking distance of modern shopping malls and a variety of dining options. The hotel will offer 168 rooms, an all-day dining restaurant and bar, laundromat, and fitness area.

These two signings bring the total number of Accor’s PM&E pipeline keys across Asia to 46,802.

“Kuala Lumpur is a strategic destination for Accor, and we are thrilled to bring our global brands to this high-potential location. We remain committed to our expansion strategy, with a clear roadmap to consolidate our presence in Asia,” said Garth Simmons, COO of Accor’s PM&E Division in Asia.

Carolyn Choo, CEO of Worldwide Hotels Group, shared: “Together with Accor, we are confident in delivering exceptional experiences that reflect the unique cultural essence of Kuala Lumpur. We anticipate the opening of these properties in early 2025 and are eager to see the positive impact they will have on the local hospitality sector.”

Avani Hotels & Resorts brand to debut in Singapore

By TTG Asia
0

Minor Hotels, together with Singapore’s Kajima Development and Abu Dhabi-based Alwathba Investment, will launch its Avani Hotels & Resorts lifestyle brand in Singapore, marking the group’s entry into the country.

Scheduled to open in 1Q2027, the 13-storey property will boast 200 keys, and is located in Singapore’s Tanjong Pagar district, just minutes away from the CBD and Chinatown.

From left: Alwathba Investment’s Rashed Mohammed Ahmed Darwa Alkaabi, Minor International’s William E Heinecke, Kajima Development’s Shuichi Oishi, and Minor International’s Dillip Rajakarier

The hotel will offer both business and leisure guests a contemporary stay that blends the rich heritage of the city-state’s iconic shophouses with its modern urban development. The Tanjong Pagar neighbourhood is a food hotspot, offering dining options ranging from traditional hawker fare at Maxwell and Amoy Street food centres to Michelin-recommended global cuisine along Kiong Siak Road, Telok Ayer and Duxton Hill.

It is also nearby to the Tanjong Pagar MRT Station and 350 metres from the Maxwell MRT Station, providing easy access to Singapore’s Downtown Core, Marina Bay and other districts.

“Avani Singapore represents a strategic market entry for Minor Hotels, and we are honoured to have our partners Kajima and Alwathba alongside us as we venture into Singapore’s hospitality sector,” commented Dillip Rajakarier, group CEO of Minor International and CEO of Minor Hotels.

Sunflower blooms at Singapore’s Changi Airport

By TTG Asia
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Changi Airport in Singapore has been transformed into a blooming spectacle with its first-ever flower-themed showcase from now till end of September.

The Sunflower Sojourn display features over 5,000 sunflowers of more than 10 varieties, beautifully arranged at over 20 locations across all four terminals. The showcase extends outdoors to Hub & Spoke, making it the largest sunflower showcase ever held in an airport.

An eight-metre-tall sunflower topiary sculpture at Terminal 3 Departure Hall adorned with over 1,000 sunflowers, welcomes visitors to Singapore (Photo: Changi Airport Group)

Visitors will be treated to floral displays featuring larger-than-life sunflower topiary sculptures, towering at five and eight metres tall respectively, at the Departure Halls of Terminals 2 and 3.

The blooms are grown in Changi Airport’s own plant nursery, and visitors can also discover the sunflower’s cultural significance, ecological importance and the diverse human uses of this plant.

Visitors can also grab exclusive merchandise at the Main Event Outpost at Terminal 3 Departure Hall and the sunflower-themed vending machine located at Terminal 3 North, near the Jewel link bridge. These include the limited-edition Buddy bear dressed in a sunflower outfit, as well as pens, coasters, acrylic magnets and pouches which feature minimalist artwork inspired by Changi Airport’s gardens, including the Sunflower Garden, Enchanted Garden, and Cactus Garden.

Hub and Spoke visitors can enjoy delectable sunflower-inspired dishes like soft-serve yogurt with sunflower-flavoured sauce and sunflower butter toast, available in limited quantities.

“The sunflower, a symbol of joy and cheerfulness, perfectly aligns with our service philosophy of delivering delightful and positively surprising experiences to all visitors,” commented Ang Siew Min, senior vice president of airport operations development, Changi Airport Group.

Philippine Airlines, Amadeus to improve traveller experience

By TTG Asia
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Philippine Airlines (PAL) has teamed up with Amadeus to leverage on the latter’s broad set of solutions and services to enhance the travel experience of passengers on its international and domestic flights.

PAL will benefit from the full integration of customer loyalty knowledge and data with the Altéa Passenger Service System (PSS) to deliver real time personalisation throughout the customer journey. PAL first embarked on a digital transformation journey with the adoption of Amadeus’ Altéa PSS in 2018 and more recently Amadeus’ customer profiling and personalisation solution, Traveler DNA.

Philippine Airlines has chosen Amadeus to upgrade its digital channels and improve traveller experience

Amadeus will provide a team of travel industry experts with unique knowledge of airline website optimisation to completely evolve PAL’s digital channels.

Working hand-in-hand to create a truly end-to-end customer experience, from acquisition to post travel, Amadeus will redesign the airline’s website and operate it from a new cloud based infrastructure, as well as provide managed services to maintain, monitor, and fully manage the cloud hosting environment of the PAL website.

Co-innovation through an established digital lab and competency centre organised between the two companies will continue, with a focus on further customising and enhancing the carrier’s website.

PAL will implement the Amadeus Loyalty Management solution to enhance the proposition of Mabuhay Miles, powering its transformation into a digital, lifestyle loyalty programme. This will provide more flexibility to better serve loyalty members, increasing their engagement.

The modern loyalty technology will empower PAL with a full range of capabilities including currency retailing, a modern UI experience, a loyalty member portal, targeted promotions, real-time identification and allocation of benefits, as well as advanced acquisition, member recognition and segmentation.

The carrier will also be able to expand its loyalty partner network, offering them an intuitive, self-service partner management portal.

The digital services and loyalty solutions feature full integration with the Altéa PSS suite, as well as technology from Amadeus’ partner network.

PAL president Stanley Ng said: “Our website and the Mabuhay Miles programme are key aspects of our digital strategy. This partnership with Amadeus will help us strengthen our technology infrastructure in these areas further. With Amadeus’ expertise and unique understanding of the travel industry, we will be able to keep service levels high and anticipate future technological developments in the market. We look forward to working with Amadeus as we progress on our digital transformation journey.”

“We have a team of dedicated experts working closely with Philippine Airlines to elevate and optimise its website and we will also work alongside the carrier to grow its loyalty programme, to improve customer experience, and increase engagement of loyalty members,” added Javier Laforgue, executive vice president, travel unit & managing director, Asia Pacific, Amadeus.

Taiwan bounces back with new campaign to lure tourists post-quake‌

By Anne Somanas
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Taiwan is set to launch a new campaign to revive its tourism industry, which has struggled since a major earthquake in April, the largest in 25 years, caused damage and roadblocks in Hualien County and led to the temporary closure of Taroko Gorge, one of the country’s most popular tourist attractions, which received 2.44 million visitors in 2021.

The campaign will feature promotional airfares to attract international visitors, crucial for the country’s recovery. The earthquake struck on April 3, just before the high tourism season, resulting in a significant drop in visitor numbers, with only 600,000 arrivals to the country in April, compared to the one million expected.

Taiwan will launch a new campaign to attract more Thai travellers to the country; Taipei, pictured

Trust HJ Lin, deputy director general of the Taiwan Tourism Administration, emphasised Taiwan’s quick recovery, noting that most of the country was back to normal the next day, and that impacted areas, like the road to Taroko Gorge, are expected to reopen later this year or early next year.

“We understand the concerns sparked by the earthquake, but it’s important to note that 90 per cent of international tourists visit the western side of Taiwan, which was largely unaffected,” he added.

Taiwan experiences frequent earthquakes due to co-existing on the same seismic belt as Japan.

Lin also highlighted Taiwan’s strict building regulations, pointing to the Taipei 101’s damper system as an example of the country’s earthquake preparedness, which is heightened due to its experience with the 1999 Chi Chi earthquake.

“Our strict regulations on public and residential buildings help minimise damage, so even severe earthquakes – which are rare in our country – leave Taiwan largely unhurt and undamaged,” he said.

The tourism industry was just beginning to recover post-lockdown, with 800,000 foreign visitors in March, when the quake hit, leading to widespread cancellations and delaying of trips by travellers. The weak Japanese yen, which drew travellers, also complicated Taiwan’s recovery.

In response, Taiwan’s new promotional campaign aims to restore confidence among travellers.

Lin mentioned that special fare promotions with airlines will be rolled out soon, while the new Waves of Wonder branding launched in May 2024 works to underscore the country’s uniqueness as a top destination and showcase Taiwan’s endless plethora of highlights and hidden gems even outside of quake-hit Hualien.

The Taiwan Tourism Administration will also host its Thailand roadshow on September 20-22 at Siam Paragon to woo Thai travellers with new surprises.

Macau launches new tourism campaign

By Prudence Lui
0

The Macao Government Tourism Office (MGTO) has launched a new campaign, Experience Macao Limited Edition, to attract international visitors and boost the local tourism and economy.

This innovative online interactive games campaign aims to attract international passport holders (excluding Mainland China, Hong Kong and Taiwan) to participate, offering 100 attractive prizes including travel opportunities to Macau.

MGTO’s new online game campaign offers travellers the opportunity to win prizes which include trips to Macau

The campaign kicked off on August 26, and will continue with events on September 16 and October 7. International visitors can register and take part in the 10-day online question game once a day. If they answer three questions about Macau correctly, they can instantly enter a lucky draw for a chance to win prizes, such as exclusively-crafted experiences sponsored by six integrated resorts comprising accommodation, round-trip air ticket to Macau, World Heritage visit, cultural heritage experiences, dining at Michelin-star restaurants, and more.

In addition, the 100 winners can stand a chance to win the ultimate prize of a 30-day trip, which includes round-trip air tickets for two, hotel accommodation, gastronomy, cultural and activity experiences, as well as tickets to tourist attractions and shows. All they have to do is share their trip moments in Macau on Instagram with the official hashtag #MacaoLimitedEdition, tag MGTO’s official account, and the post that garners the most likes by December 31 will be selected as the winner.

Speaking at an online-offline press conference, MGTO director Maria Helena de Senna Fernandes, remarked: “The game is designed to captivate both Macau enthusiasts and those just beginning to discover the wonder of our city. We want to reach out to new markets like the Middle East in addition to South-east Asia.

“Each prize has been carefully curated to offer a unique glimpse into Macau’s diverse offerings, i.e. special access to cultural sites, bespoke dining experiences and unique tours of Macau’s most iconic attractions.”

She added that MGTO has also partnered with Klook to offer these experiences for sale.

On the other hand, an agent, who requested not to be named, suggested that if the Macau government hopes to attract more foreign visitors, it can introduce subsidies for local travel agents, such as cash incentives for each inbound tour participant, which will result in the agents coming up with competitive quotations for overseas clientele.

Japan to introduce new entry system for foreign visitors

By TTG Asia
0

The Japanese government is set to introduce a new travel authorisation system requiring all international visitors to declare personal information online in order to enter the country.

The new system will operate similarly to the US’ ESTA (Electronic System for Travel Authorization), which was introduced as an anti-terrorism measure. The Japanese version, tentatively named JESTA, will also screen visitors prior to entry, using a similar online system.

Japan will soon launch JESTA which will require all travellers to declare personal information before entering the country; Tokyo, pictured

The government plans to launch JESTA by 2030.

The implementation of this new system aims to reduce the number of illegal immigrants who come to Japan from visa-exempt countries and regions. Travellers from the 71 countries will be required to declare their details using JESTA once it is launched.

The 71 visa-exempt countries and regions include Australia, Brunei, Canada, France, Hong Kong, Indonesia, Macau, Malaysia, New Zealand, Qatar, Singapore, Taiwan, Thailand, Türkiye, the UAE, the UK, the US, and more.

JESTA will require visa-exempt foreign nationals to declare their purpose of entry and place of stay online for screening by the Immigration Services Agency before they travel. If the application is flagged as an illegal-stay risk, the travel authorisation required to leave the country will not be granted, and the traveller will be encouraged to obtain a formal visa through their local embassy instead.

The Japanese government will also introduce another system which will run on a trial basis during this fiscal year. Passenger information will be sent to the Immigration Services Agency after boarding procedures have been completed, and will be checked against a list of ‘blacklisted’ travellers, including foreign nationals of interest and those with criminal records. If any, the airline will be notified in order to refuse boarding to those passengers.

More details about JESTA will be provided closer to the launch date.

Bintan Resorts teams up with VFS Global to welcome Indian travellers

By TTG Asia
0

Bintan Resorts has partnered with VFS Global in a strategic move to attract more Indian travellers to the Indonesian resort.

The partnership agreement was signed on August 29 at the Grand Lagoi Hotel in Bintan Resorts.

From left: Bintan Resort’s Abdul Wahab and VFS Global’s G B Srithar

The collaboration aims to enhance the visibility and appeal of Bintan Island, positioning it as a top choice for Indian travellers and welcome them to enjoy the island’s offerings. Leveraging VFS Global’s extensive network across India in all major and secondary cities, along with its strong connections with businesses, media, and corporate entities, the partnership is expected to boost tourism from India to Bintan Island.

The partnership will launch a targeted marketing campaign in major Indian cities, with a dual-destination approach to capitalise on the appeal of two travel experiences – Bintan and Singapore. There will also be a tagline highlighting Bintan’s unique attractions from family-friendly vacations and adrenaline-pumping adventures to culinary experiences and special events such as weddings, MICE and more.

Promotions will focus on the digital and social media platforms, in collaboration with influencers, B2B sales, and organising workshops and familiarisation trips for influencers and content creators.

Abdul Wahab, COO of Bintan Resorts, shared: “This collaboration will elevate Bintan’s status as a must-visit destination for Indian tourists. By positioning Bintan Resorts as a complementary destination to Singapore, easily accessible by a hassle-free 60-minute ferry ride from the city-state, we aim to attract a double-digit share of these Indian visitors.”

“Of immediate priority for both partners is to reintroduce Bintan’s offerings to the Indian audiences and socialise them to the sheer convenience of hopping on to the island from the shores of Singapore to enjoy themselves as families, small and big groups,” added G B Srithar, head of tourism services at VFS Global.

Accor renews partnership in Australia

By TTG Asia
0

Accor has signed partnership renewal agreements for more than 40 hotels, comprising 5,500 keys, across Australia.

Accor Pacific partners have also invested more than A$450 million (US$304.3 million) in hotel renovations and refurbishments since the beginning of 2022.

Accor Pacific partners have invested in hotel renovations and refurbishments at properties such as Sofitel Noosa Pacific Resort in Sunshine Coast, pictured

Marking its 40th renewal, Accor recently solidified its partnership with Silversea Investments through a long-term franchise agreement that will see significant investment to refurbish Novotel Sydney Parramatta and Mercure Sydney Parramatta, which will be rebranded to Novotel Sydney Rosehill upon completion of the renovation. Now managed by Trilogy Hotels, the importance of these hotels will grow even further as Parramatta’s massive infrastructure development continues and the new Western Sydney Airport launches in 2026.

The Sunshine Coast’s premier five-star hotel, Sofitel Noosa Pacific Resort, also recently extended their partnership with Accor for this flagship Sofitel. The resort will soon announce its renovation plans to enhance further its luxury positioning on Noosa’s Hasting Street.

In addition, Accor Pacific has developed the largest dedicated hotel franchise platform, with the largest franchise support team in the market, allowing the group to work with franchise owners or third-party operators in a way that suits their business and investment strategies.

Accor Pacific COO PM&E, Adrian Williams, said Accor’s network of more than 350 hotels in Australia had been built on the strength of the group’s well-established relationships with international and local hotel owners.

“Accor has been operating in Australia for over 30 years now… we are privileged to have many long-term owner relationships, and our team is continually working with their hotels to ensure they deliver above-market performance.”

He shared that the group has also invested in “providing even more operational support for our hotels, growing the number of operational leaders based in key cities across the Pacific region” for faster decision-making and allocation of resources.

“We’ve developed the largest hotel management platform in the Pacific with more than 300 above property team members to help support and drive performance for over 200 managed hotels. We are the only operator to have dedicated operational teams with heads of operations based in Sydney, Melbourne, Adelaide, Perth, Hobart, Launceston, Brisbane, Gold Coast, Sunshine Coast, Cairns, Auckland and Fiji.”

BWH Hotels expands in Vietnam

By TTG Asia
0

BWH Hotels has signed Best Western Premier Sky Hue in Vietnam, which will offer 396 rooms across its two towers that are connected by a rooftop sky deck.

The hotel is slated to open in 2025.

Best Western Premier Sky Hue will open in 2025

Guests will be able to explore Hue’s UNESCO World Heritage-listed treasures, including the Imperial Citadel, which dates from 1802 and served as the political, administrative and cultural centre of Vietnam under the Nguyen Dynasty until 1945.

“Vietnam is one of our key strategic markets, so the signing of this property in such an iconic destination – the country’s imperial capital city – is a notable milestone. We look forward to welcoming both domestic and international guests to this exceptional new hotel, which blends contemporary facilities with local charm,” said Olivier Berrivin, vice president – APAC, BWH Hotels.

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Sister Publications
TTG Asia TTGmice TTG India TTGssociations TTG Asia Luxury
TTG Asia | Frasers Hospitality expands Asia footprint
TTG Asia | Thailand pivots to regional tourism hub
TTG Asia | BBTF 2026 to focus on gastronomy and destination readiness