TTG Asia
Asia/Singapore Tuesday, 13th January 2026
Page 2682

Carlson Rezidor’s strategy to shift with Park Inn roll-out

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IN A radical departure from its traditional model of not investing in real estate, Carlson Rezidor Hotel Group in Asia-Pacific will soon announce several property deals which sees it pumping in cash alongside partners, as it brings the midscale Park Inn brand to India, China, Thailand, Indonesia and the Philippines.

Speaking exclusively to TTG Asia e-Daily, Carlson Rezidor Hotel Group’s Asia-Pacific president, Simon Barlow, said the company would launch the next iteration of Park Inn in India on April 2 through the first of such business deals in the region.

The “fresh, fun, colourful, lively and funky” three-star Park Inn brand would be “positioned between a Holiday Inn and Holiday Inn Express and between an Ibis and Novotel from both an investment and consumer perspective”, he explained.

Said Barlow: “We’re introducing a very successful brand in Europe to Asia-Pacific. We think the timing is absolutely right because of the burgeoning middle-class wealth that is causing so much more domestic travel in India and China.”

While most of Carlson Rezidor Asia-Pacific’s pipeline today is in the upper upscale segment (Radisson Blu), its future growth will slowly lean towards the midmarket.

Going forward, Barlow listed three broad ways the group would invest in Asia: through joint ventures that deliver multiple hotels, single strategic hotels, and leases or income underwrites.

“We are investing because we need to in order to grow and catch up with large competitors,” he said.

Barlow added that Carlson had traditionally been a franchise organisation. However, following its recent marriage to The Rezidor Hotel Group, its contract make-up is now mainly 60 per cent franchised and 40 per cent managed/leased. Going forward, the group intends to focus more on management.

In the second half of this year, Carlson Rezidor Asia-Pacific will also reintroduce the four-star Radisson brand. Having rolled out Radisson Blu in the region last year, it now hopes to draw attention to a refreshed Radisson, which counts the Crowne Plaza, Novotel and Four Points by Sheraton among its competitors.

Kingfisher Airlines nosedives, airfares on the rise

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INDIA-based Kingfisher Airlines hit rock bottom yesterday with the cancellation of an additional 48 flights, bringing its current schedule to 120 flights. It is operating only 28 of its once 64-strong aircraft fleet.

Meanwhile, the reduction of seat capacity has led to a sudden rise in airfares across the board, including a Rs5,000 (US$102) increase on one-way business class fares on the Delhi-Mumbai sector. Since December, fares have gone up by 18 per cent since the fallout from Kingfisher and Air India flight cancellations.

The debt-ridden airline started its winter schedule of 418 flights last October with all 64 planes, but truncated its operations in November to 269 flights following accumulated losses due to high taxes on jet fuel and freezing of its bank accounts resulting from outstanding tax liability. Since then, several leased aircrafts have been released because of cash flow problems.

Although the airline was seeking restructuring of its debt with a consortium of Indian banks, earlier this week the banks have refused to supply more capital to the struggling carrier unless it offers more equity and pumps in sufficient funds of its own.

“If the banks find it good business, they will loan money (to Kingfisher). At the same time, the government is not going to ask banks to loan money to any private industry,” civil aviation minister, Ajit Singh, has been reported as saying. However, the Directorate General of Civil Aviation may seek punitive action against the airline for failure to adhere to its flight schedule.

To add to its woes, 30 senior pilots have quit – dissatisfied with delay in salary payments – to join IndiGo. The LCC is said to be India’s only profitable airline.

Jet Airways and Jetstar ink interline deal

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JETSTAR and Jet Airways have signed an interline agreement, aimed at making flight transfers between India and Asia-Pacific destinations more seamless.

By flying through Jetstar’s hub in Singapore, Jet Airways’ passengers travelling from locations including New Delhi and Mumbai can easily connect to destinations in Japan, China, Vietnam, Australia and New Zealand.

Through this partnership, Jet Airways customers will be able to book a single combined ticket on Jetstar, Jetstar Asia or Jetstar Pacific flights as part of a single integrated transaction and travel itinerary sold on a Jet Airways e-ticket. This applies to customers who purchase via travel consultants or through Jet Airways’ reservations call centre.

Jetstar will accommodate the existing baggage allowance offered on Jet Airways’ flights. For international-international flights, bags will be through-tagged. Complimentary offerings such as meals and comfort packs will be provided on connecting Jetstar longhaul services.

Jet Airways COO, Sudheer Raghavan, said passenger loads between India and Asia-Pacific were “growing”.

Added Jetstar Group COO, David Koczkar: “India is one of the region’s strongest travel markets and a top inbound market for both Singapore and Australia. This innovative agreement will allow both airlines to cater for the growing appetite for air travel from the emerging Indian middle class.”

Gujarat gears up for tourism

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THE WEST Indian state of Gujarat is undergoing a transformation, with international brands turning up in succession and a tourism marketing body that is making its presence felt at major marts around the world.

Inaugurating the second edition of the Gujarat Travel Mart, Vipul Mittra, principal secretary – tourism, civil aviation and pilgrimage, Government of Gujarat, said: “We are embarking on a large-scale promotion of Gujarat as a tourism destination. We have invited buyers and media to avail of several post-event tours for familiarisation with our diverse products: deserts to wildlife, culture to beaches and medical tourism to Buddhist trails.”

A large number of erstwhile palaces and princely homes have been turned into hotels in Gujarat; chains including Starwood, Marriott, Ramada and Banyan Tree have expanded here; and several more hotels are in the pipeline.

Sajan Gupta, director, Vayu Seva Tours & Travel said: “Gujarat is developing multiple new tourism attractions and packaging them very well. Connectivity and infrastructure are good; we hope to get substantially more inbound tourists this year.”

Sanjay Kaul, managing director of the Tourism Corporation of Gujarat said: “We are employing the largest promotional budget for tourism in the country, and our initiatives will yield very rich results soon. We will be present in all major international travel marts to showcase our tourist attractions to the world”.

The state NTO is also banking on its latest commercials featuring Indian movie icon Amitabh Bachchan, which have grabbed eyeballs both in India and overseas.

Held at the new Mahatma Mandir Exhibition and Convention Centre, this year’s Gujarat Travel Mart saw 124 sellers attending compared to last year’s 64. It also attracted 200 buyers from 30 countries and 100 Indian buyers.

Chan Brothers sets up department for high-end segment

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SINGAPORE’S Chan Brothers Travel has established a new department – Convention & DMC – catering to luxury inbound and outbound leisure as well as MICE clients.

The department is currently in the midst of negotiating with a range of transport providers, hotels and restaurants to develop experience-based products.

Headed by Jennifer Tan, a former event sales senior manager at Wildlife Reserves Singapore, Convention & DMC is currently building up its team. Tan envisions that the department will be fully operational by mid-2012.

She told TTG Asia e-Daily: “The new department will act as a one-stop shop for discerning clientele. For now, our main target markets will be China, Indonesia and Hong Kong for both inbound and outbound.” She was not able to estimate how the department would do, sales wise.

Chan Brothers Travel is also in talks with the Singapore Tourism Board to garner marketing support for the services its new department will provide.

View from the Top: Winnie Chiu

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She may be all of 31, but Chiu has mapped out an ambitious plan to take the Hong Kong chain global

feb24_ed1_winnie_chiu
Winnie Chiu, President and executive director, Kosmopolito Hotels International

Tell us more about Kosmopolito Hotels International (KHI), which is listed on the Hong Kong Stock Exchange.
KHI is a developer, owner and operator of hotels. It has 17 properties in Hong Kong, China, Malaysia and Singapore, with another six in the pipeline. They cover the brands of Boutique Series by Kosmopolito, Grand Dorsett, Dorsett Regency and Silka Hotels.

How did you get started in hospitality?
I first worked for an investment bank and later became involved in property development. When I joined KHI, I started in business development. I looked at sourcing new land and properties and strengthening the brands. In 2010, I became the executive director of KHI and, subsequently, also its chief strategy officer. In 2011, I was appointed president by the board.

I have always been driven and inspired by the service industry. To be able to head a leading hotel chain is indeed a huge task but definitely one which I enjoy immensely.

How difficult is it being the daughter of the chairman?
The pressure of being entrusted with the role of president and executive director of the hotel group is greater in this instance. People definitely have higher expectations of me.

I also have the responsibility to live up to the trust and confidence bestowed upon me not only by my father, but also all our shareholders.

What difference do you think you’ve brought to the company?
Since coming on board, I have emphasised the importance of developing a strong brand positioning statement of offering an Asian-inspired experience to the world.

We recognise the growing importance of branding to ensure consistency of product and service match customer expectations. As a growing company, we are prepared to invest in marketing and technology platforms that can support such a strategy.

I also believe in investing in the right human resources. Over the last 12 months, we have brought in key senior managers and strategic personnel to spur innovation and the capabilities of the team.

How would you describe the group’s progress so far?
Our journey has just started, and the KHI branding is kicking in now. We participated in our very first travel trade show – ITB Asia – last October.

We are developing a website for the trade, implementing our own central reservation and e-commerce systems, as well as establishing loyalty programmes and a social network presence. We are also working to create a prominent media presence so that there is top-of-mind awareness about our properties. One such initiative is maximising search engine optimisation.

The first quarter of 2012 will be an exciting time for our group as we zoom in to further strengthen our brand presence and product offerings in the market.

There will, of course, be continuous investment in our hotels be it in terms of innovative technologies or renovation/refurbishment programmes to ensure our hotels continue to offer a competitive edge.

“We have a Chinese wallet strategy, targeting Chinese travellers who head overseas.”

Who are you looking to attract?
We have a Chinese wallet strategy, targeting Chinese travellers who head overseas. Hong Kong is always their first overseas destination and KHI is on track to have the most number of hotel rooms in this city in 2012.

Complementing this is our focus on offering an Asian experience and culture to Asians who travel overseas. Asia is the fastest-growing outbound market and KHI knows its needs because it is located in the same region.

Being Asian-minded also gives us greater flexibility when addressing issues like the brand standard. Why do we need to provide a swimming pool when the weather is freezing for nine months in a year even if it is a brand standard? Also, we will not include meeting rooms if the location does not support the need. Why have them when they will not be used?

Which segments are you targeting with your brands?
Grand Dorsett hotels are five-star luxury; Dorsett Regency is aimed at the midscale market; Silka Hotels represents value; and the boutique hotels are upscale.

We are currently promoting the Dorsett Regency brand as top-of-the-four-star-range business hotels offering uniquely-designed accommodation, reliable technology-driven facilities and easy accessibility to city centres and business districts. With the opening of five properties in 2012, this brand will be our main focus for this year. We will make its presence felt in the industry.

The Silka Hotels brand was introduced in mid-2011 with three properties in Hong Kong and one in Kuala Lumpur. While geared towards value-conscious travellers, this brand offers service excellence and amenities.

Our Boutique Series by Kosmopolito properties – Central Park, Cosmo, Lan Kwai Fong, Mercer – are sleek and upscale. Customers are the young and young at heart, with 70 per cent of bookings coming through the Internet. Each property is unique with its own edge. Some of their suites are thematically set up with business partners such as Ocean Park, Sony and OSIM, whose products are incorporated.

What is KHI’s expansion plan?
We are currently developing six hotels, all of which are under the Dorsett Regency brand. Five of them are scheduled to open in 2012 – two in Hong Kong, two in China and one in Singapore. The group’s first property beyond Asia will open in London in 2014.

What will your distribution strategy be like?
Travel consultants remain important business partners for us. However we must also acknowledge that consumer behaviour has changed and guests inform themselves very well about destinations, hotels and pricing before picking up the phone.

One thing’s for sure – online reservation has gained momentum.

When our own central reservation system kicks in, we will definitely see a further improvement in both direct and online reservations. We will also be able to drive business to all hotels by cross-selling them.

This article was first published in TTG Asia, February 24 issue, on page 6. To read more, please view our digital edition or click here to subscribe.

By N. Nithiyananthan

Indonesia spreads MICE beyond Jakarta and Bali

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FROM next year, Indonesia will shine a stronger spotlight on cities other than Jakarta and Bali to promote their MICE potential – even the recently beleaguered Manado.

Indonesia’s Ministry of Tourism and Creative Economy will, at the very least, double the country’s exhibition space at all trade shows, showcasing 14 destinations.

Berman Lupis, the ministry’s director of MICE, told TTG Asia e-Daily: “Indonesia’s presence at trade shows this year will showcase mostly Jakarta and Bali, as these arrangements were made much earlier. But our scope will change next year.” The ministry participates in 25 trade shows annually.

“Jakarta and Bali are popular destinations for MICE, but other destinations here have been identified as rising MICE stars, specifically Palembang, Balikpapan, Lombok and Solo. We want to bring more attention to these cities, which will also help to spread MICE business around the country,” he added.

Lupis added that infrastructure enhancements have been mapped out for several of the emerging MICE cities. For instance, Lombok will get a new airport as well as hotels, while Manado will see the opening of new convention venues, roads and retail malls.

Acknowledging shortcomings in Manado’s recent attempt at hosting the ASEAN Tourism Forum in January, which had delegates up in arms, he said the ministry was committed to “rebuilding Manado’s image”.

Best Western puts faith in Malaysia with expansion

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BEST Western International (BWI) will launch a series of new hotels in Malaysia this year, including its first in the capital.

The chain already operates three hotels in Malaysia – Best Western Kinabalu Daya, Best Western Sandakan Hotel & Residence and Best Western Marina Island Resort Pangkor.

In 2012, BWI will add two more hotels: the Best Western Premier Dua Sentral in Kuala Lumpur and Best Western Wana Riverside Hotel in Malacca. A further six properties will join the portfolio between 2013 and 2015. BWI will operate 15 properties in Malaysia by the first quarter of 2015 across nine destinations, including Ipoh, Klang, Shah Alam and Petaling Jaya.

Its newest, the Best Western Premier Dua Sentral, is a 364-room property located within the capital’s new business and transport hub. Opening in the second quarter, the hotel will have several restaurants, a spa and swimming pool, and eight function rooms.

“With excellent air connections, especially via low-cost carriers, a strong economy and a diverse range of visitor attractions – from idyllic beaches to high-tech cities – the future of Malaysian tourism looks incredibly bright,” said Glenn de Souza, Best Western International’s vice president, international operations – Asia & the Middle East.

Wego searches for wider audience, Symes steps down

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WITH a new CEO on-board, Singapore-based travel search engine Wego.com yesterday announced its plans to go global with the launch of 34 new country sites in 20 different languages, targeting both developed and emerging markets worldwide.

All sites were soft-launched in December, along with a radical design and new search features. Initial reactions have been positive, with traffic up 22 per cent from December 2011 to January 2012.

CEO Ross Veitch – who took over from Martin Symes, now non-executive chairman – said: “The user data that we’ve compiled over the years identified a host of opportunities outside of Asia. Users from Europe, the Middle East and North America have discovered Wego, and now use us to search for flights and hotels.”

Veitch added that Wego was poised to seal strategic deals with travel distribution companies based in Indonesia and Malaysia by the second quarter, although he declined to reveal more.

According to Wego’s COO, Craig Hewett, Europe and the US have been the main generators of growth.

Both Veitch and Hewett are co-founders of Wego, with the former the company’s previous chief product officer.

Hewett said: “Martin Symes decided to leave his position as CEO due to personal commitments back home in the UK. He will still play an active role in the company as non-executive chairman, but will be making decisions at the board level, steering the direction of the company. Ross and I will handle all day-to-day operations.”

Speaking to TTG Asia e-Daily from the UK, Symes said: “Having been involved in Wego for nearly six years, I decided to step down from the day-to-day CEO role to give me the flexibility I need for my travel schedule. In the last 18 months, I’ve had to commute to Europe for family reasons.”

When asked if his departure as CEO would put a damper on growth for the company, Symes said: “Not at all. We’ve got a good team in place now, and I felt it was the right time. I’m still actively involved on the board level. Ross is perfectly capable, and I speak to them on a daily basis.”

Added Symes: “There are also a couple of other things I want to get involved in.” Queried if this would involve an online business again, he would only say: “Travel is my forte, whether it’s offline or online. I’ve got a few ideas.”

Additional reporting by Grace Chiang

SriLankan Airlines in the red

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LOSSES at SriLankan Airlines are expected to rise sharply this year, and the country’s national carrier intends to reduce flights to London and divert most of them to China, beginning April.

The state-owned airline is also considering leasing some of its 13 slots at London’s Heathrow airport to recoup part of its losses, the Colombo-based Sunday Times reported last week.

Losses for the year ending March 31, 2012 are expected to exceed the budgeted loss of Rs8.3 billion (about US$70 million), the paper quoted chairman Nishantha Wickremesinghe as saying. He explained that much of it was due to high fuel prices – 60 per cent of the airline’s operational costs are spent on fuel.

Fuel prices rose by as much as 49 per cent in Sri Lanka last week on a range of products, triggering countrywide protests.

Although the airline had increased flights to India, South-east Asia and Europe in recent months, Wickremesinghe said this did not lead to a jump in revenue, due to the financial crisis in Europe.

An airline official could not be reached by TTG Asia e-Daily at press time.