TTG Asia
Asia/Singapore Friday, 14th August 2026
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Singapore Tourism Board, Grab roll out campaign to drive wider visitor spending

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The Singapore Tourism Board (STB) and Grab have launched a three-month marketing campaign to encourage visitors from South-east Asia to explore more of Singapore and spend across a wider range of tourism precincts and businesses.

Running from August to October, the campaign builds on a memorandum of understanding signed last year covering joint marketing, data sharing, tourism product development, and support for leisure and business events.

STB and Grab are encouraging visitors to explore neighbourhoods such as Katong-Joo Chiat through an enhanced Singapore Grab Travel Pass offering transport discounts

Central to the campaign is an enhanced Singapore Grab Travel Pass, which now includes two additional ride vouchers. One offers discounted rides to and from tourism precincts including Katong-Joo Chiat, Mandai and Sentosa, while the other provides discounts on trips to and from nightlife areas such as Clarke Quay and Boat Quay between 19.00 and 04.00.

The initiative aims to encourage visitors to venture beyond the city centre and explore Singapore’s neighbourhoods, attractions and night-time experiences. It also complements STB’s We Don’t Wait For Fun campaign targeting Millennials, Gen Z travellers and families.

Targeted digital advertising will run across key South-east Asian source markets to reach travellers planning trips to Singapore. Upon arrival, visitors will receive in-app prompts on Grab highlighting the enhanced Singapore Grab Travel Pass and its precinct-specific offers.

“Through our partnership with Grab and its strong reach across South-east Asia, we’re inspiring more travellers to choose Singapore for their next trip. Together, we’re combining destination storytelling with tangible benefits, encouraging visitors to explore more, spend more across our tourism ecosystem, and leave with memorable experiences that inspire them to return,” said Terrence Voon, executive director for Southeast Asia at STB.

Philippines taps pop stars to drive tourism

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The Philippines’ Department of Tourism (DoT) is tapping into the country’s pop music industry, known as P-pop, to attract more international visitors.

The DoT has named SB19 and BINI as its newest tourism ambassadors to promote the Philippines overseas.

The Philippines is leveraging the global popularity of SB19 and BINI to attract international visitors and encourage fan travel; photos by SB19 and BINI

Tourism secretary Dita Angara-Mathay commented that SB19’s growing international fanbase offers the country an opportunity to reach potential visitors across the US, Europe and South-east Asia.

She said: “SB19’s talent is undeniable. Their music is powerful, and so is their influence.

“Whether it’s a Filipino-American flying halfway across the world or a fan in Taiwan or Bangkok just a few hours away, SB19 is giving people real reasons to visit the Philippines. That’s the kind of reach we want to build on.”

In a separate interview, Angara-Mathay also highlighted music’s role in showcasing destinations, citing BINI’s Huwag Muna Tayong Umuwi (Let’s Not Go Home Yet) as an example of how P-pop can complement tourism promotion.

Philippine Ambassador to China Jaime FlorCruz described the appointments as “a very smart move”, citing the groups’ growing popularity among Chinese audiences.

Tourism counsellor Ireneo Reyes said BINI’s Pantropiko has become a hit in China, while SB19’s Gento went viral on Douyin, China’s version of TikTok, sparking a dance craze.

The government hopes to build on that popularity to attract more Chinese visitors. China was one of the Philippines’ largest source markets in 1H2026, with 219,796 arrivals.

The DoT also expects fan travel for concerts and events to generate longer stays and higher visitor spending.

The private sector is already responding by developing concert travel packages for overseas fans. During SB19’s 2025 world tour launch in Manila, organisers partnered with Novotel and ibis Styles to offer bundled packages that included concert tickets, hotel stays and shuttle transfers. For BINI’s 2025 concert, organisers also teamed up with Solaire Resort North and Novotel Manila Araneta City to offer concert-and-stay packages.

Additionally, Philippine Airlines has partnered with SB19 as the official airline for its world tour, highlighting how airlines are leveraging the growing popularity of P-pop to engage international travellers.

Radisson Hotel Group targets extended-stay market with global corporate programme

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Radisson Hotel Group has launched Long Stays by Radisson Hotels, a global programme designed to meet growing demand for extended-stay travel while strengthening its offering for corporate partners.

The programme brings together participating hotels with apartment units across the group’s portfolio, offering a dedicated B2B solution for long-stay bookings through corporate and partner channels. It provides dedicated long-stay rates, standardised booking conditions and aligned commission structures, removing the need for partners to negotiate individual agreements.

Radisson Hotel Group’s new long-stay programme aims to simplify extended-stay bookings for corporate partners while providing a consistent guest experience

Guests staying under the programme will have access to dedicated hotel contacts, personalised pre-arrival planning and amenities designed for longer stays, with the aim of providing a consistent experience across participating properties.

The programme responds to growing demand for flexible accommodation for international assignments, infrastructure projects, consulting engagements, healthcare placements and workforce mobility.

It also introduces tiered pricing based on length of stay and integrates with existing distribution channels, including global distribution systems (GDS) and corporate agreements. Eligible bookers and planners can earn an additional 20 per cent in Radisson Rewards points on qualifying long-stay bookings.

The programme is initially focused on markets with strong demand for extended stays across EMEA and Asia-Pacific, including Dubai, Riyadh, Zurich and Amsterdam, and is now available at participating Radisson Hotel Group properties.

Gianni Di Fede, chief commercial officer at Radisson Hotel Group, said: “Long Stays by Radisson Hotels gives our partners a simpler and more competitive way to access this growing market. By combining structured commercial terms with a consistent guest experience, we’re making it easier to win and service long-stay business at scale, while strengthening customer loyalty.”

Accor adds two Mantra hotels to Hamilton pipeline

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Accor will expand its presence in New Zealand with two new Mantra hotels in Hamilton, adding 92 rooms to one of the country’s fastest-growing regional centres.

Developed by Mistry Centre, the two new-build hotels are scheduled to open in 2027. Mantra Hamilton Pembroke Street will offer 52 rooms near Hamilton Lake, while Mantra Hamilton Karewa Place will comprise 40 rooms catering to business, leisure and extended-stay travellers.

From left: Accor’s Steven Lake and Camil Yazbeck, Mistry Centre’s Pienaar Piso and Sanjil Mistry, and Accor’s Adrian Williams

The projects build on Accor’s existing partnership with Mistry Centre, which is also developing the upcoming Pullman Hamilton. Together, the three hotels will broaden Accor’s accommodation offering in the city across the premium and midscale segments.

Mantra Hamilton Pembroke Street will feature a gym and grab-and-go dining outlet, while Mantra Hamilton Karewa Place will include a restaurant and gym, serving guests travelling for work and longer stays.

The signings follow the recent opening of Mantra Central Wellington, which joined Mantra on the Point Queenstown and Mantra Lake Tekapo in the brand’s New Zealand portfolio. Upon opening, both Hamilton properties will participate in the ALL Accor booking platform and loyalty programme.

Adrian Williams, COO of Accor in the Pacific, said: “Hamilton is a city with strong momentum, growing visitor demand and an increasingly diverse travel market. By introducing two new Mantra hotels alongside the future Pullman Hamilton, we are creating a stronger, more complete accommodation offering for the city, while deepening our valued partnership with Mistry Centre.”

The Singapore Edition launches rooftop sound healing series

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The Singapore Edition will introduce Sunset Sound Healing, a monthly wellness experience held on the rooftop from August to October 2026.

Taking place on the last Thursday of each month from 19.00 to 20.00 at The Roof, the sessions invite guests to relax on a floating water hammock or poolside sundeck chair while listening to live gong soundscapes led by practitioners from The Ark.

The Singapore Edition’s new Sunset Sound Healing series combines live gong soundscapes with rooftop relaxation overlooking the Singapore skyline

Guests can choose a poolside sundeck chair from S$80 (US$62) or a floating water hammock from S$95. Limited to five participants per session, the hammocks are supplied by Australian brand AcquaBoss.

Each session includes fruit-infused water, a fresh towel and a takeaway bag of gourmet sandwiches prepared by the hotel’s culinary team.

The series begins on August 27, 2026, and is open to both hotel guests and visitors.

On event days, guests can also book a 45-minute massage at The Spa at The Singapore Edition from S$150, or access the Thermal Suite, including the sauna, steam room, vitality pool and ice fountain, from S$60.

Advance reservations are required.

For more information, visit The Singapore Edition.

Farah Jaber joins Palladium Hotel Group as South-east Asia MD

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Farah Jaber has been appointed managing director, South-east Asia at Palladium Hotel Group, leading the company’s strategy, growth and operations across the region.

He brings more than 15 years of hospitality leadership experience to the role.

Jaber most recently held senior leadership positions with Minor Hotels across its Anantara and NH Collection brands. He has also held leadership roles with One&Only Resorts and Emaar Hospitality in Dubai, the Maldives and the Seychelles.

Sono Hotels & Resorts Asia welcomes SVP

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Jihong An has been appointed senior vice president of Sono Hotels & Resorts Asia.

He will lead the group’s growth and operations across Asia.

An brings more than 20 years of experience in hospitality development and asset management, having worked across South Korea, Japan, South-east Asia and China.

Four Seasons Resort The Nam Hai names resort manager

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Joris Quintelier has been appointed resort manager of Four Seasons Resort The Nam Hai.

A Four Seasons veteran, he brings more than 15 years of luxury hospitality experience across Paris, Seychelles, Philadelphia, Doha and Hong Kong.

Most recently, Quintelier served as director of food and beverage at Four Seasons Hotel Hong Kong, where he oversaw the hotel’s dining operations.

Travelport appoints chief revenue officer

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Kenneth Johansen has been named chief revenue officer at Travelport, where he will lead the company’s global commercial organisation.

He joins from Oracle, where he most recently served as senior vice president, technology, Europe North.

Johansen brings more than 20 years of technology sales leadership experience, having also served as CEO of Oracle Japan and country leader for Oracle in Germany and Denmark.

Indonesia plans visa for foreign content creators

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Indonesia is preparing a new visa category for foreign content creators as the government looks to separate commercial digital content production from journalistic work.

The proposed C5A content creator visa is intended for foreign visitors travelling to Indonesia to create digital content, including promotional work with businesses and brands. The existing C5 journalist visa would continue to apply to foreign journalists carrying out journalistic work in Indonesia.

Indonesia is proposing a dedicated visa for foreign content creators undertaking commercial digital content production

Happy Reza Dipayuda, head of sub-directorate for visa services at the Directorate General of Immigration, Ministry of Immigration and Corrections, explained that the two visa categories are designed for different types of activity.

“Journalists and content creators may both produce content, but they have different roles and responsibilities. Journalists work for media organisations and follow journalistic codes of conduct, while content creators may create content for commercial purposes,” Happy explained.

Under the current system, foreign journalists visiting Indonesia for reporting assignments use the C5 journalist visa. The C5 visa covers activities such as news reporting, documentary production, interviews and event coverage for recognised media organisations.

Applicants are generally required to provide press credentials and documents related to their assignments. They are also expected to follow professional journalistic standards while carrying out their work in Indonesia.

According to Happy, the growing number of international content creators has highlighted the need for a separate visa category. While many creators are not journalists, their content can still reach millions of people and influence public opinion. He added that the proposed C5A visa is intended to provide a clearer pathway for these activities.

The proposal is not yet in effect. Happy said it is still being reviewed by the Ministry of Foreign Affairs and other government agencies.

“After the review is completed, it will still need further approval before it can be implemented,” he said.

Until then, foreign visitors producing content will need to use the appropriate visa category, such as the C14 visa for certain production activities, while the C5 journalist visa will continue to apply to foreign media professionals conducting journalistic assignments.