TTG Asia
Asia/Singapore Tuesday, 23rd December 2025
Page 183

Aviation roundup: Jetstar Asia, ITA Airways and more

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Japan’s traditional brewing techniques gain UNESCO recognition

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AmaWaterways picks Melvyn Yap for South-east Asia representation

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AmaWaterways has appointed Melvyn Yap, a familiar face in the luxury travel sector, as its new business development director for South-east Asia, Hong Kong, Taiwan and South Korea.

Yap brings over two decades of expertise in the travel and hospitality industry to his role with AmaWaterways. With a strong background in international business management and tourism, he has held key positions within the luxury travel sector.

His experience includes serving as a regional director at a luxury ocean cruise line for over 15 years, where he partnered with travel agency communities in more than 10 Asian countries, developing regional initiatives and providing support to help travel advisors meet their sales goals.

With AmaWaterways, Yap will drive business growth and foster strong relationships with clients and partners in Asia.

Netflix reality cooking show The Maverick Academy places new spin on hospitality education

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Dusit International is making its mark in cinema as a key sponsor of The Maverick Academy, a high-energy reality cooking competition that premiered on Netflix on November 8.

Hosted by celebrity chef Alvin Leung, the show blends culinary mastery with entrepreneurial flair, challenging eight chefs from across South-east Asia – including one chef from Dusit Thani College (DTC) – to compete for the opportunity to join Leung as his apprentice and business partner.

Showcasing a blend of cooking challenges and business acumen, The Maverick Academy brings together eight talented chefs from across South-east Asia; photo by Dusit International

Adrian Rudin, managing director of Dusit’s reimagined flagship hotel, Dusit Thani Bangkok, also stars as a judge in one of the episodes.

John Lohr, executive director of external affairs at DTC, emphasised the show’s dynamic approach: “What I love most about The Maverick Academy is its energy and fun – it breaks away from the serious, elite image often tied to hospitality.”

He added that the series reinforces Thailand’s global culinary reputation while presenting Bangkok as a hub for hospitality education.

“Hospitality, at its core, should be about discovering passions and exploring the world, not just adhering to rigid, high-level ideals. That’s exactly what this show captures, and it’s why I wanted to be involved. It positions our school as a place where students can turn their passion into a profession while immersing themselves in the vibrant, modern environment of Bangkok – a city that defies outdated perceptions and offers a wealth of opportunities.”

The series highlights Dusit’s contributions to hospitality education, with key scenes filmed at DTC and sister facility The Food School.

Contestants also stayed at ASAI Bangkok Chinatown, a Dusit lifestyle property, while additional challenges featured Baan Dusit Thani, a culinary destination showcasing Thai gastronomy.

The show was also sponsored by the Tourism Authority of Thailand and several other prominent Thai corporations.

With its unique focus on culinary arts and entrepreneurship, The Maverick Academy not only entertains but also showcases Dusit International’s vision for the future of hospitality.

“It’s exciting to see DTC featured as, quite possibly, the first hospitality school ever on Netflix,” he remarked.

Hong Kong Airlines reveals strategic plan and longhaul expansion in 2025

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Hong Kong Airlines recently celebrated its 18th anniversary by unveiling its strategic development plan, which includes a return to the longhaul market in early 2025.

Following a successful restructuring last year, the airline has demonstrated strong recovery through strategic planning, optimising its route network and fleet structure. Hong Kong Airlines now serves over 30 destinations.

Hong Kong Airlines marks its 18th anniversary with a strategic plan for growth, including a return to the longhaul market in 2025

In 2024, Hong Kong Airlines has fully recovered to pre-pandemic flight levels, with an 85 per cent passenger load factor – it expects to exceed five million passengers for the year.

As part of its longhaul expansion, Hong Kong Airlines will resume its Gold Coast direct service on January 17, 2025, operating four times weekly. This will provide enhanced connectivity between Hong Kong, the Greater Bay Area, and Australia’s Gold Coast. Additionally, the airline will resume its Vancouver route on January 18, 2025, operating twice weekly, marking its official return to the international longhaul market.

Bookings for the Christmas and Lunar New Year period are strong, with ski resort routes in North-east Asia at 90 per cent capacity. To meet demand, the airline will increase flight frequencies in December, like launching its Sendai route and increasing flights to Seoul (twice daily) and Tokyo (five times daily), with Sapporo becoming a daily flight.

To support its growth, Hong Kong Airlines has expanded its fleet in 2024, adding multiple Airbus A330-300 wide-body aircraft for medium to longhaul routes. The airline has also introduced its first A321, configured with 220 all-economy seats, to boost capacity and operational efficiency. By year-end, the fleet is expected to grow to around 30 aircraft, with further expansion planned to increase capacity. Additionally, the airline will continue strengthening its codeshare network through partnerships.

Other airline enhancements include recruitment efforts, optimisation of aircraft cabins and airport lounge services, and an upgraded in-flight dining experience for business class passengers through collaborations with Michelin-starred restaurants. Additionally, in-flight entertainment systems are being restored on multiple A330 aircraft, with full service expected by 2025.

Hong Kong Airlines also reopened its VIP lounge, Club Autus, in 2023 at Hong Kong International Airport’s midfield concourse. The lounge offers exclusive services such as massage chairs and traditional Hong Kong-style delicacies.

Hilton signs first LXR Hotels & Resorts property in Xi’an

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Star Alliance unveils first lounge in Asia

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New halal certification rules raise concerns among Indonesian hoteliers

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Indonesian hoteliers have raised concerns about the effectiveness of the mandatory halal certification enforced by the Indonesia Halal Product Assurance Agency (BPJPH) under the Ministry of Religious Affairs.

The policy, which took effect on October 18, applies to most businesses across the country.

Hotel industry leaders question the practicality and cost of the strict halal certification requirements; photo by Rizky Ade Jonathan

BPJPH chairman Haikal Hassan stated “all products circulating and traded in Indonesia must have clear boundaries between halal and non-halal”, adding that sanctions would be imposed to those failing to comply.

BPJPH has begun nationwide Halal Product Assurance supervision to ensure that medium and large businesses obtained the required halal certification.

Following the announcement, the Indonesian Hotel General Managers Association (IHGMA) and the Indonesian Hotel & Restaurant Association (IHRA) met with BPJPH to highlight the challenges the hospitality industry faces if the government continues to enforce this strict regulation.

Erick Erlangga, head of legal affairs at IHGMA, told TTG Asia that the meeting aimed to clarify the definition of products that must be certified under the law.

Referring to the government regulation, the mandate applies to three categories of products produced by medium and large businesses: food and beverages, raw food materials and additives, and slaughtered products and services.

Erick explained that the regulation focuses on the meat cutting and processing procedures, meaning certification applies to food products and suppliers. He added that hotels not declaring themselves as halal properties are not affected by the new regulation.

He added that the most affected hotels, however, are those that have declared themselves as halal hotels, as they now need to comply with new derivative regulations.

Maulana Yusran, secretary general of IHRA  considers the new derivative regulations burdensome and unnecessary.

Giving the example of halal certification for food menus, which hotels are required to apply for each item, he said: “If a hotel has three restaurants and each has 20 food and beverage items on the menu, that means the hotel must have 60 halal certifications.”

In addition, the regulation is becoming increasingly irrelevant because hotel menus often change and are seasonal, while the certification process takes time.

Maulana continued: “The menu may have changed by the time the certificate is issued. So, should we sell the same menu for years? This impacts sales and stifles the creativity of F&B services in hotels.”

For IHRA chairman Hariyadi Sukamdani, the biggest burden of the new regulation lies in the cost and certification procedures. He said: “Previously, certifying one restaurant cost a hotel between US$314 and US$627. Now, the cost ranges from US$1,883 to US$4,393 per menu. Just imagine how much it costs to become a halal hotel.”

The certification process is also becoming more complicated. In addition to registering with the Food, Drug, and Cosmetics Assessment Institute of the Indonesian Ulema Council, applicants must now also register with the government’s BPJPH.

“Although it is all digitalised, the prerequisites and procedures are piling up,” Haryadi added.

Concerned that most hotels will choose not to apply for a halal hotel label, while those already certified may opt not to renew their certification, Maulana said: “(Hotels that) initially wanted to add value with a ‘halal label’ are now burdened with costs and regulations.”

Flurry of new taxes hurting Maldives tourism

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A surge in taxes and the compulsory exchange of foreign currency to local currency for resorts in the Maldives has raised concerns among operators, especially as the industry continues to recover from the effects of the Covid-19 pandemic.

Starting December 1, the airport tax for foreign passengers will rise to US$50 for economy class, up from the current US$30. For business class passengers, the tax will double to US$120 from US$60, while first-class passengers will see an increase to US$240 from US$90. The increase for local passengers is lower in comparison.

Maldives resorts face challenges with rising taxes and currency exchange rules

From July 2025, the Tourism Goods and Services Tax (T-GST) goes up to 17 per cent from 16 per cent while from January 2025, the green tax – a daily fee levied on each tourist – will double to US$12 per day from US$6 for resorts of over 50 rooms and to US$6 from US$3 for resorts less than 50 rooms. In January 2023, this tax went up substantially from 12 per cent to 16 per cent, which had a significant impact on tourism in the Maldives.

In another move, prompted by a foreign exchange crisis faced by the government, resorts will be required to exchange US$500 per tourist into local currency starting in January, for resorts with an average daily rate (ADR) over US$800. This policy also applies to fam trips for travel agents and journalists, even though no revenue is generated from these activities. The Maldives Association of Tourism Industry (MATI) has raised concerns and reportedly urged the government to revise the rule, suggesting it apply to 10 per cent of total revenue instead. The government has yet to respond to this proposal.

Resort owners, speaking to TTG Asia on condition of anonymity, expressed concerns that the high taxes and compulsory foreign currency exchange would affect all aspects of their operations. “All our expenses, including food imports, loan repayments, fuel, utilities, salaries, and service charges, are paid in dollars, and we don’t have enough dollars for the compulsory exchange. The high taxes will kill the industry,” remarked one local owner.

In October this year, the Maldives Monetary Authority (MMA) announced plans to implement a new foreign exchange regulation which requires all foreign currency earnings from the tourism sector to be deposited in banks.

For several months, the country has been battling weakening foreign reserves and rising external government debt, and struggling to service its foreign debt. Fitch Rating stated in a report that the decline in foreign reserves to US$492 million in May 2024 from US$748 million a year ago reflects a persistently high current account deficit. Furthermore, Moody’s Ratings showed the country’s total external debt obligations are at about US$600 million to US$700 million in 2025 – this figure could rise to US$1 billion by 2026.

In a letter to the IATA on August 31, the finance minister informed the association of the increase in airport tax, stating that while such charges typically require four months’ notice, “…we urgently need to move forward as proposed given the challenging fiscal and external position of the country.”

The proposed departure tax increase puts a lot of pressure on tour operators as bookings have already been made until April 2025, resort owners said, adding that they may have to bear the loss.

An international chain CEO, who declined to be named, said: “We are urging the government (in a letter to the Ministry of Tourism) to delay these taxes and give the industry time to adjust to these changes as we have contracts running for more than six months. We are not opposed to the increased taxes but we are concerned about the timing of these changes.”

Despite these challenges, the Maldives remains optimistic, aiming for 2.2 million tourist arrivals in 2025, up from over 1.5 million in 2024.

Indian travellers shaping the future of global hospitality: SiteMinder

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