TTG Asia
Asia/Singapore Saturday, 2nd May 2026
Page 1709

Zecha back in hotels with affordable luxury brand Azerai

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Azerai Hotel reception

Amanresorts’ founder Adrian Zecha, who lost the defining brand to Russian billionaire Vladislav Doronin, is back in hotels, this time attempting to redefine the affordable luxury space with a new brand called Azerai.

The first Azerai has opened in Luang Prabang. Its website said the hotel is “the first chapter of a new story and brand of hotels that offers guests simple elegance, refined design, discreet and attentive service in places of unique beauty and cultural interest”.

It targets “experienced urbane individuals, couples and families looking for distinction, quality and comfort at affordable prices”.

The name Azerai is influenced by Adrian Zecha’s initials and a Persian word, caravanserai, a resting place with a central courtyard for travellers.

Azerai Luang Prabang has its roots as French officer’s quarters. It became the Phousi Hotel in 1961 until it closed in 2014 whereupon work on Azerai began.

The new hotel has 53 rooms between 35-85m2, and rates starting from US$250++.

This isn’t the first time Zecha has his eyes now peeled on the affordable luxury hotel space. At GHM, which he co-founded and is a director of, the mid-tier brand Tin Hotels was launched recently, with the first hotels opening in Dubai and Oman in the next few years.

At age 84, Zecha shows he can’t get hotels out of his veins. Or luxury. He also launched Maha Yacht Club recently, which aims to bring hospitality excellence aboard superyachts.

Ex-president Sarkozy joins AccorHotels’ board

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Nicolas Sarkozy 

Former French president Nicolas Sarkozy might had suffered a humiliating defeat in the presidential primary last year, but he has found a new job in the hospitality industry as a director of AccorHotels.

The appointment of Sarkozy demonstrates Accorhotels’ intention to pursue implementation of its strategy and promote its brands worldwide and French know-how in tourism, the group said in a statement.

Sarkozy was named independent director to succeed Nadra Moussalem, who had stepped down as AccorHotels’s director following Colony Capital’s decision to sell its shareholding in the company. He will hold the appointment for the rest of Moussalem’s term.

Sarkozy will also chair AccorHotels’ newly-formed International Strategy Committee to focus on the development of the group’s network and brand portfolio throughout the world, as well as on the promotion of French tourism.

New Tourism Malaysia offices to tap India’s growth potential

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Inbound agents have welcomed Malaysian tourism and culture minister Mohamed Nazri Abdul Aziz’s announcement to set up Tourism Malaysia offices in Kolkata and potentially Amritsar to increase visitors from India’s eastern region.

“Setting up an office in Kolkata is a good idea as it is the gateway from East India to Malaysia,” said Adam Kamal, secretary general of Malaysian Inbound Tourism Association.

Tourism Malaysia currently has offices in three Indian cities, namely Delhi, Mumbai and Chennai.

The new offices will enable Tourism Malaysia to tap the swelling ranks of middle-class travellers in Kolkata and Amritsar, noted Arokia Das, senior manager at Luxury Tours Malaysia.

“There should be full-fledged Tourism Malaysia offices in major metros like Hyderabad and Bengaluru and smaller offices in second-tier cities. We’ve got to get Malaysia into everybody’s minds. There should also be more carriers between Malaysia and second-tier cities in India,” he urged.

With 188 flights weekly providing 35,915 seats between Malaysia and India, air connectivity between the two countries can be improved still, agents pointed out.

Adam said: “Malaysia Airlines should also open new routes between Malaysia and India as it did with China recently. It is a good way of attracting more tourists, and will also complement the e-visa facility introduced in April 2016 for Indians residing in India.”

Phnom Penh becomes Emirates’ newest Indochina connection

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Starting July 1, Emirates will commence a daily Dubai-Phnom Penh service via Yangon, becoming the first airline to offer a connection between Yangon and Phnom Penh.

At the same time, Emirates will also introduce a direct Dubai-Hanoi service after removing the Yangon stopover from this route.

Operated with a Boeing 777-300ER aircraft in a two-class configuration, flight EK388 will depart Dubai at 09.15 and arrive in Yangon at 17.25. It will then depart Yangon at 18.55, before arriving at Phnom Penh at 21.25.

The return flight EK389 will depart Phnom Penh at 23.10 and arrive in Dubai at 05.40 the next day, after a short stop in Yangon.

More Six Flags theme parks to be planted in China

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Six Flags Entertainment and Riverside Investment Group have signed more formal agreements to build more Six Flags-branded parks in China.

The latest parks – a theme park and water park – will be located in Bishan, a district of Chongqing, with opening scheduled for 2020.

China’s first Six Flags-branded theme park and water park is sited in Haiyan, Zhejiang province. Located near Shanghai, they are scheduled to open in 2019 and will feature rollercoasters, live shows and water attractions.

Thailand and Myanmar sign MoU on tourism marketing

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A Memorandum of Understanding (MoU) was signed between the Myanmar Tourism Marketing and the Tourism Authority of Thailand in Yangon last week.

The MoU is a joint marketing campaign that will promote the two countries as one destination. It was signed by Srisuda Wanapinyosak, TAT deputy governor for International Marketing (Asia and the South Pacific) and May Myat Mon Win, vice chairman of the Myanmar Tourism Federation.

The deputy prime minister of Thailand, Somkid Jatusripitak, and TAT’s governor Yuthasak Supasorn, as well as executives from the Myanmar Tourism Federation were also in attendance.

Loss in 2016 for Hong Kong Disneyland amid visitor slump

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Hong Kong Disneyland Resort (HKDL) achieved record high per capita spending at the park and its second highest number of international guests in FY2016, but continues to net a loss for the year.

HKDL reported that it welcomed 6.1 million guests in FY2016, contributing to a total guest count of 64 million since it opened in 2005. Local visitors accounted for 39 per cent of total attendance, while mainland and international visitation made up 36 per cent and 25 per cent respectively.

Hotel occupancy was similar to last year’s at close to 80 per cent.

Meanwhile, the resort generated revenues of HK$4.8 billion (US$618.5 million) with a net loss of HK$171 million, after being impacted by “a slower Hong Kong tourism market and an unfavorable comparison against fiscal 2015, which benefited from an additional week of operations”, according to HKDL.

A year-over-year decline in attendance was also observed both halves of the year, but this eased in 2H2016. HKDL stated that park attendance benefited from the launch of the Star Wars: Tomorrowland Takeover attraction and marketing and sales initiatives.

The resort’s improved performance continued into FY2017, with first quarter financial results above the prior-year period.

In 2Q2017, the resort opened Iron Man Experience, which helped boost Chinese New Year Holiday attendance 13 per cent above the prior-year period – with growth in local, Guangdong and international guests – and occupancy 97 per cent.

The 750-room Disney Explorers Lodge will open on April 30.

Airline alliances here to stay, say experts

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(From left) Air France’s Bas Gerressen, Hawaiian Airlines’ Chock, Changi Airport Group’s Lim and Jet Airways’ Mansukhani

Airline alliances are the way forward, industry experts say, despite a growing focus on joint ventures and bilateral agreements refinement in the aviation sector.

Speaking at a panel discussion at the Aviation Festival Asia held at Suntec Singapore Convention & Exhibition Centre, airline honchos affirmed their belief in the benefits of such partnerships.

Narendra Mansukhani, head of guest experience, Jet Airways, stressed that while airlines can grow on their own, they may not be able to reach their full potential organically with the considerable investment and expertise needed in deployment to new territories and market conditions.

“In our experience, (Jet Airways) has only grown over the years with alliances and codeshares. Alliances help the group as a whole because if an organisation of a group survives, everything else moves up,” said Mansukhani, who added that alliances have led to seven to eight per cent more traffic for the carrier.

Lim Ching Kiat, managing director of airhub development, Changi Airport Group, opined that it comes down to meaningful partnerships – which can exist beyond the boundaries of alliances.

“Increasingly, we see cooperation between full-service carriers and LCCs that don’t belong to any alliance. We see many European airlines working and interlining with Jetstar Asia in Singapore, which is not just across alliances but across business models,” said Lim.

Michael Chock, senior director alliances and airline partnerships, Hawaiian Airlines, agreed: “There’s not one alliance that fits all business models or necessarily all networks, whether it’s SkyTeam, Oneworld or Star Alliance. I think you really need to determine how you fit the alliance into your overall business model. For a carrier like Hawaiian (without an alliance), it’s about how you co-exist with airlines that are members of a global alliance.”

Pullman Bangkok King Power completes makeover

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The world’s first Pullman, the Pullman Bangkok King Power, has completed its revamp.

All 354 guestrooms, including the 18 new Deluxe With Balcony rooms, have been redesigned. Each comes with complimentary Wi-Fi, USB charging points, a rain shower with bathtub, and New York’s C.O. Bigelow’s bath and skincare products. Guests are also given vouchers at King Power Duty Free.

As well, the revamped lobby now comes with three separate zones – Welcoming, Meeting, and Food & Beverage. Amenities onsite include a spa, pool, five F&B options such as the Cuisine Unplugged restaurant with a menu centred on green and organic ingredients.

New meeting facilities include 20 function rooms, as well as the Eternity Daylight Ballroom that features a customised open kitchen.

Pullman Bangkok King Power is situated between Soi Rang Nam and Sri Ayudhya Road next to King Power Duty Free Downtown Complex. Transfer to or from Suvarnabhumi Airport is about 45 minutes via the nearby Suvarnabhumi Airport Link.

Event scammers con trade over bogus ASEAN tradeshow

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A number of industry members from Indonesia, Vietnam and Malaysia became victims of a fraudulent travel mart that was supposed to be held in Jakarta today.

A fraud event organiser called Sampoerna Events, managed by Simon Leung, Ernawati and Joshua (who was also known as Rian), promoted the ASEAN Travel Mart (ATM), slated to take place in Jakarta on February 22-23.

Adri Rivai, director of sales and marketing of Royal Tulip Saranam, Bali, who was one of the victims, said: “The proposal sent looked professional and the way they promoted the show was also convincing. The organiser promised there would be around 80 sellers from Indonesia and twice the number of buyers from ASEAN countries.

“My suspicion came when they still had not sent the list of buyers last Friday and by Monday the website could not be accessed any longer and the phones could not be reached,” he shared.

After Adri arrived in Jakarta yesterday for the booth setup, not only did he find out that the venue under renovation, the hotel also did not receive any payment despite receiving bookings from the organiser.

“The hotel told me the participants from Vietnam and Malaysia had to pay on their personal account in the end,” he added.

A similar story was related by Meitta Purwasanti, director of Pelayaran Wisata Maritim, who arrived in Jakarta three days before the show. “We (sellers) met (yesterday) to find solution to the problem,” she said.

The representatives from 18 exhibiting companies met with the board members of Indonesia Tourism Industry Association (GIPI) yesterday and together made a report to the police.

This is the first time such a modus operandi took place. Thirty-four sellers were registered for the show and they suffered a loss of some 400 million rupiah (US$30,769).

GIPI chairman Didien Junaedi expects all event organisers to report their events to the association and approved events will be uploaded on the GIPI website for participants to check.