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Centara to launch budget hotel brand

Thailand hotel investors focus on structure and resilience

From motor scooters to billionaires

Thai hoteliers forecast flat 2026 foreign arrivals, cite safety concerns

Travel takes the lead

TAT unveils 2026 product strategy targeting three-trillion-baht revenue

Thai travel trade rolls out diverse strategies amid strong baht

AI visibility critical for hotels, CREX highlights

TAT unveils Lisa as face of Feel All the Feelings campaign

Thailand hotel owners pivot to flexible costs as supply growth slows

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