The 13th Macao International Travel (Industry) Expo opened this morning at the Venetian Macao convention and exhibition centre, with a 50 per cent spike in attendance – its strongest turn-out ever.
The event has drawn 755 tourism-related enterprises and governmental entities from 70 countries and regions, resulting in a total of 1,502 booths.
There are 316 booths in the Mainland China zone, 411 in the Macau zone, 14 in the Hong Kong zone, 343 in the international zone, and 418 in other specialty zones, such as the Belt and Road Products Pavilion, Foodie Market, Coffee Station, and The Cellar.
MITE 2025 also welcomes about 500 hosted buyers from different markets around the world.
In her welcome speech, Maria Helena de Senna Fernandes, director of Macao Government Tourism office, said MITE 2025 continues the progress achieved through Greater China’s 14th Five-Year Plan as well as Macao Special Administrative Region’s second Five-Year Plan.
“Upon this backdrop, MITE 2025 embraces the vision to attain innovative and quality enhancement. Unleashing Macau’s unique strengths and functions as a platform, MITE builds an effective professional platform for exchange and cooperation among tourism and related industry operators from Macau and around the world, as all of us come together to explore business opportunities and appeal to different visitor markets,” she said.
She added that the expo supports Macau in reaching “a new breakthrough” in tourism progress, facilitating “adequate economic diversification, and enriches our city’s development as a world centre of tourism and leisure”.
She also referenced Chinese president Xi Jinping’s “four expectations” for the Macau leadership at the end of 2024, where he made diversification of Macau’s economy a top priority alongside the establishment of Macau as a platform for high-level connections with the world.
“As a professional travel trade fair, MITE keeps enhancing its role as a bridge that connects Macau, Mainland China, and the international travel trade,” remarked de Senna Fernandes.
Besides a lively show floor, MITE 2025 also packs in more than 70 destination presentation sessions, forums and other activities to provide attendees with updates on industry trends and tourism resources.
