Preferred Hotels & Resorts adds 14 new properties to global portfolio

Preferred Hotels & Resorts has expanded its global portfolio with the addition of 14 new member properties between July 1 and September 30, 2025. The properties, spanning destinations from Spain’s Costa del Sol to Stockholm, Sweden, offer a mix of luxury, lifestyle, and culturally focused experiences.

I Prefer Hotel Rewards members can also earn 2,500 bonus points on eligible stays at these locations for a limited period.

From Stockholm to Costa del Sol, 14 new properties join Preferred Hotels & Resorts, enhancing the I Prefer Hotel Rewards programme

Highlights include Backstage Hotel Stockholm, a Lifestyle Collection property housed in a reimagined 1880s building with 57 unique rooms and music-focused amenities; BON Park Hotel at VidantaWorld Nuevo Vallarta in Mexico, part of the L.V.X. Collection, offering 79 suites, private beach access, dining and nightlife, and access to a luxury theme park opening in winter 2026; Don Carlos Marbella in Spain, featuring 284 rooms, 24 residences, a tennis centre, spa, dining venues, and private beach clubs; Paru Boutique Hotel in Brazil, with 20 suites and wellness and local excursions; and The Sun Rose West Hollywood in California, combining 149 rooms, rooftop pool, spa, dining, and live music venues.

Other properties joining the portfolio include Altis Porto Hotel in Portugal, Bernardus Lodge & Spa in California, Hotel Cristoforo Colombo in Italy, Jungala Park Hotel at VidantaWorld Riviera Maya in Mexico, Serras Sevilla in Spain, The Pridwin Hotel and Cottages in New York, Trastevere Roma UNA Esperienze in Italy, Vivienda Residence in Saudi Arabia, and 27 North in California.

Many of the new members participate in I Prefer Hotel Rewards, the brand’s loyalty programme with six million members worldwide. Members earn points redeemable for cash-value reward certificates, Titanium status, and other benefits at over 600 participating hotels globally.

“We are thrilled to welcome these 14 extraordinary new members to our global portfolio in the third quarter of 2025,” said Lindsey Ueberroth, CEO of Preferred Hotels & Resorts. “Each new member adds a distinct voice to our collective story, enriching the journeys of travellers who seek meaningful connection and character.”

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