The 19th edition of the International Travel Expo Ho Chi Minh City (ITE HCMC 2025) will take place at the Saigon Exhibition and Convention Center in Ho Chi Minh City from September 4 to 6.
Said to be the largest and most prestigious international travel trade event in Vietnam and the Mekong subregion, ITE HCMC 2025 will provide a platform for Vietnam’s and the global tourism community to connect, collaborate, and explore business opportunities.
It serves as a hub for domestic and international tourism businesses – especially those from the Mekong subregion countries – to seek business partners and showcase a rich array of products to global markets. It also provide a platform for businesses to explore new products and business models, advancing toward sustainable tourism development. At the same time, localities and tourism enterprises will have the opportunity to introduce distinctive tourism products and unique experiences of Vietnam and Ho Chi Minh City to international visitors.
More than just a trade show, ITE HCMC also acts as a thought-leadership forum, spotlighting emerging trends and fostering critical dialogue around the future of the tourism industry.
ITE HCMC 2025 is expected to welcome over 520 exhibiting companies and brands, as well as 50 provinces and cities, along with 240 high-level buyers from more than 30 countries and territories. The event anticipates over 28,000 visitors and aims to facilitate 12,600 business appointments between international buyers and sellers.
The programme will comprise 16 key activities, including trade connection events, forums, conferences, and seminars.
A major programme highlight is the 12th General Assembly of the Tourism Promotion Organization for Global Cities (TPO), which will bear the theme, Shaping the Future of Tourism: Embracing Digital and Green Transformation.
Ho Chi Minh City is one of the founding members of TPO and currently serves on the Executive Board.
Le Truong Hien Hoa, deputy director of the Ho Chi Minh City Department of Tourism, said in a press statement: “With the theme Sustainable tourism, Vibrant experience, ITE HCMC is expected to become a benchmark of innovation and transformation for Vietnam’s tourism industry, especially in today’s highly volatile and challenging global economy, where tourism has been among the hardest-hit sectors.
“Serving as a strategic gateway, ITE HCMC 2025 brings together tourism associations and enterprises nationwide to foster collaboration, boost competitiveness, and elevate Vietnam’s position as a standout destination in both regional and global markets”.
