CrescentRating (CR), the organisation behind a recognised standard and the first global rating system for Muslim-friendly travel, has launched a public platform offering population and inbound travel data.
The CR Market Analytics Performance Solutions (MAPS), made available on June 2, provides business intelligence on the global Muslim market. The data is intended for use across sectors including childcare and health, according to Fazal Bahardeen, founder and chief executive.
Users can access two data sets covering 153 countries, spanning the Muslim population from 2005 with projections to 2100, categorised by age groups, and inbound travel data from 2010 to 2024. The data has not previously been published.
CR, established 17 years ago, employs two data scientists and is considering expanding the platform to include outbound travel, household income, and its Global Muslim Travel Index repository.
He said a fee model may be introduced in future for access to more detailed data sets, which are difficult to source and take years to compile.
CR MAPS can be accessed here.
