Hyatt Hotels Corporation plans to expand its luxury and lifestyle brand portfolios across Asia-Pacific, with close to 90 properties expected to open in the region over the next five years. This includes the regional debut of the Thompson Hotels brand and further expansion of the Andaz, The Standard and Park Hyatt brands in destinations such as Thailand, Malaysia and Australia in 2025 and 2026.
Since 2017, Hyatt has doubled its global number of luxury rooms, tripled its resort rooms, and increased its lifestyle rooms fivefold. As one of the key regions driving global demand for high-end travel, Asia-Pacific continues to see strong growth, and Hyatt is expanding to meet this need. As of the first quarter of 2025, 64 per cent of Hyatt’s hotels and resorts in the region were in the luxury and upper-upscale segments.
The Thompson Hotels brand will enter Asia-Pacific with the opening of Thompson Shanghai Expo in 4Q2025. The hotel draws inspiration from the city’s industrial heritage and international character, with a focus on contemporary design, cultural programming and culinary events. Originally founded in Manhattan, the Thompson Hotels brand targets socially and culturally engaged travellers.
Hyatt will also expand the Andaz brand, with upcoming openings including Andaz Gold Coast in Australia and Andaz One Bangkok, located near Lumphini Park. Andaz Shanghai ITC will become the brand’s second hotel in the city. Following Hyatt’s acquisition of Standard International’s brands in 2024, new projects are underway across the region. This includes The Standard, Pattaya Na Jomtien, set to open in 3Q2025 with a 1960s-themed beach club concept.
Park Hyatt will enter Malaysia with the opening of Park Hyatt Kuala Lumpur in August 2025. The hotel will be located at the top of Merdeka 118, the tallest skyscraper in Asia-Pacific. The property will feature design elements inspired by local culture and include a cacao-themed bar, the first of its kind in the city. Meanwhile, Park Hyatt Tokyo will resume operations in 4Q2025 following a major refurbishment to mark its 30th anniversary. The renovation will update guestroom and dining concepts while preserving the brand’s minimalist aesthetic.
In Vietnam, Park Hyatt Phu Quoc is expected to open in 1Q2026. The resort will cover around 65 hectares along a one-mile stretch of beach on Phu Quoc island, with design elements focused on contemporary art and craftsmanship. Also planned is the opening of Andaz Gold Coast in 2Q2026, followed by The Barai, part of The Unbound Collection by Hyatt, in 3Q2026. Two new residential properties under The Standard brand are scheduled to open in Hua Hin and Phuket Bang Tao in 4Q2026.
“Today, luxury is about authenticity and unique experiences. Our recently refined brand architecture and expansion in luxury and lifestyle portfolios allow us to cater to discerning travellers with focus and differentiation,” said Carina Chorengel, senior vice president, commercial, Asia Pacific, Hyatt. “We are excited about offering enriching experiences that will further strengthen Hyatt’s position as a leader in luxury and lifestyle hospitality in the region.”
