Sentosa Development Corporation, CapitaLand, and Weixin Pay have signed a memorandum of understanding for their first tripartite collaboration.
The partnership aims to enhance the Chinese tourist experience through exclusive payment perks, seamless bookings, and AI-driven travel planning, while reinforcing Singapore and Sentosa as top destinations. The collaboration will include co-branded marketing initiatives to attract more Chinese tourists, elevate Sentosa’s profile, position CapitaLand malls as the preferred shopping destinations, and solidify Singapore’s status as a leading outbound travel destination for Chinese visitors.
SDC launched the Weixin Mini Program “Sentosa Discovery Guide” to enhance the experience for Chinese travellers. It features AI-powered itinerary planning, real-time attraction guides, dining vouchers, hotel packages, and instant ticket bookings for popular attractions such as the Singapore Cable Car and Minion Land at Universal Studios Singapore.
The Mandarin-enabled interface allows Chinese travellers to easily address pre-arrival inquiries and make bookings, while also bypassing currency exchange hassles by offering same-day tickets for immediate attraction entry.
CapitaLand offers a variety of features for Chinese tourists and residents, including personalised recommendations, interactive content, dedicated support, real-time travel guides, and exclusive perks. Since 2019, CapitaLand has integrated Weixin Pay across 17 malls, attracting about 100,000 users. In partnership with Weixin Pay, CapitaLand has launched a “Pay and Earn Points” initiative, allowing users to earn redeemable points for every purchase, creating a smooth “spend-earn-redeem” process.
