The Pacific Asia Travel Association (PATA) has extended its partnership with The Hong Kong Polytechnic University (PolyU) for an additional three years to continue the publication of the Asia Pacific Visitor Forecasts reports.
This renewed agreement, spanning from 2024 to 2027, will see the continued production of reports that provide insights into the evolving tourism landscape of the Asia Pacific region.
PATA CEO Noor Ahmad Hamid said that this partnership “will ensure that PATA members receive the most updated insights on the region’s tourism demands”.
The agreement to collaborate on the project Further Development of the Tourism Demand Forecasting for Asia Pacific Region (Phase 4), reinforces the ongoing cooperation between PATA and PolyU to leverage advanced statistical forecasting techniques, scenario analyses, artificial intelligence (AI) algorithms and stakeholder insights to produce the Asia Pacific Visitor Forecasts reports, which covers inbound visitors, tourism receipts, and departures.
