Singapore Tourism Board (STB) Malaysia is set to launch a content collaboration to attract more Malaysian families to Singapore for their holidays.
The collaboration will feature Malaysian personalities Farah Nabilah and Elecher Lee sharing personal stories of their family vacations in Singapore, showcasing how each experience, activity, and moment spent together. Both personalities spotlight family experiences that are quintessentially Singapore, from iconic attractions to hidden gems.
Travellers to Singapore can also look forward to a slew of deals and a variety of attractions for the entire family. These include the expansion of both the Marina Bay Sands and Resorts World Sentosa integrated resorts – RWS’s S.E.A Aquarium which is being transformed into the Singapore Oceanarium– as well as the rejuvenation of Mandai Wildlife Reserve’s parks and addition of the Mandai Rainforest Resort. The Palawan Sentosa has also introduced the brand new Sentosa Sensoryscape, which offers an immersive, multi-sensorial journey for adults and kids alike.
Families can stay at kid-friendly hotels such as the Parkroyal Collection Marina Bay with themed family rooms, Shangri-La Singapore Orange Grove Road with new children’s facilities and family-friendly dining, as well as Pan Pacific Singapore Raffles Blvd which offers jungle-themed rooms in partnership with Kiztopia.
“Families with young children are a key segment in the Malaysia market, and we believe Singapore is an ideal destination for their holiday needs. We are just a short flight away, and it’s easy for families to get around our city to enjoy a wide range of family-friendly experiences,” shared Terrence Voon, executive director, South-east Asia, STB.
“With the convenience and peace of mind that Singapore offers, we believe family travellers can focus on what really matters – enjoying precious moments and building lasting memories together.”
