Oceania Cruises introduces innovative marketing solution for trade partners

Oceania Cruises has launched Oceania Insider Connect, a free trade solution powered by technology from Approach Guides to boost the sales and marketing efforts of its valued travel advisor partners.

Oceania Insider Connect offers two marketing solutions: the first is instantly brand-able marketing pages that showcase Oceania Cruises’ itineraries, onboard experiences, destinations, ships and latest promotions; and the second is a co-branded website with real-time pricing and availability, driving actionable leads directly to advisors.

The Oceania Insider Connect is designed to support our travel partners; Allura, pictured

In addition to pre-designed content experiences and offers using dynamic images and marketing, Oceania Insider Connect supports advisors with their marketing outreach, harnessing the power of AI to suggest social posts and client emails as well as creating dynamic QR codes linked back to an advisor’s own website.

Oceania Cruises’ sister brands, Norwegian Cruise Line and Regent Seven Seas Cruises, are already experiencing success with their respective versions of this service – NCL Connect and Regent Connect. The programme continues to receive positive feedback, with travel partners stating that the ease and personalisation of the platform has helped them better engage their valued client base and sell more efficiently.

“As we prepare for further growth with the addition of our eighth ship, Allura, launching next summer, this tool will support our travel partners and our mutual success. Our trade partners are busier than ever and Oceania Insider Connect is exactly the type of innovative technology that will make it easy and efficient to cultivate their business,” said Jason Worth, vice president, international sales at Oceania Cruises.

“With Oceania Insider Connect, our esteemed travel advisors will be able to share the Oceania Cruises experience, increase their engagement and build long-lasting client relationships – all with less work and this free tool.”

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