BEST Western International has polished up its digital offerings for customers in the Asian and Middle East markets.
The hotel company yesterday rolled out its refreshed website, bestwesternasia.com, now boasting more in-depth knowledge and high-quality imagery.
Furthermore, it has also unveiled a new iPad app for Asia and Middle East hotels offering detailed information about the hotels’ rooms, amenities and facilities. Guests may also make bookings directly via the app, which is free from the iTunes store.
Glenn de Souza, vice president of international operations for Asia and the Middle East, said: “Today’s traveller needs an informative and immersive online experience, and we are delighted to be able to provide this with our excellent new website and iPad app for Asia and the Middle East.”
He added: “We will soon have an Android application too.”
