TTG Asia
Asia/Singapore Tuesday, 20th January 2026
Page 8

Tourise initiative launches AI project with focus on tourism safety

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The Tourise Destination Initiative (TDI), a global effort by governments, international organisations, academia and the private sector to transform tourism destinations into living laboratories for innovation, has launched its first project, AI for Tourism Safety.

The scheme aims to provide practical guidance for TDI member destinations to leverage AI for the greater protection of their visitors and residents. It builds on insights from Surveillance or Safety? How Cities are Rewriting Tourism, a white paper by the University of Pennsylvania’s Penn Institute for Urban Research.

Ahmed speaking on the role of AI in strengthening safety and governance in urban tourism destinations; photo by Tourise

Authored by Mauricio Rodas, visiting scholar at the institute and former mayor of Quito, Ecuador, the research explores the ethical and operational challenges of AI in urban tourism. Only two per cent of cities worldwide are deploying AI for safety, “mainly due to a lack of policy and regulatory frameworks”, said Rodas, adding that the project can “close that gap by offering practical guidance for cities to protect everyone who calls a destination home, whether permanently or temporarily”.

“Urban destinations are the heartbeat of the global tourism industry, and it is imperative that no city, anywhere in the world, ever feels unsafe for its visitors or residents,” said Ahmed Al-Khateeb, Saudi Arabia’s minister of tourism and chairman of Tourise.

“We are calling on cities to lead with integrity. Safety innovations must be anchored in responsible governance. By applying technology with foresight, we protect travellers and reinforce the trust that defines the future of tourism.”

Founding members of TDI include representatives of UN Tourism, Singapore Tourism Board, the Tourism Ministries of the Maldives, Ecuador and South Africa, and the cities of Venice (Italy), Paris (France), Miami (the US) and Chefchaouen (Morocco).

Malaysia Airlines rolls out early booking fares for 2026 travel

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Malaysia Airlines has introduced a new fare campaign aimed at encouraging travellers to plan journeys for the year ahead, covering leisure, family and business travel across its domestic, regional and longhaul network.

The campaign, titled Time for New Chapters, is open for bookings from January 7 to 20, 2026, for travel until November 30, 2026. Return fares start from 159 ringgit (US$35), all in.

Malaysia Airlines outlines its 2026 travel plans with early booking fares, expanded route options and refreshed in-flight services

Members of the airline’s Enrich loyalty programme receive early access to selected fares from January 6, 2026, as well as an additional five per cent discount. Non-members can sign up during the campaign period to access the same fares.

The promotion covers destinations across Malaysia Airlines’ international and regional network. Longhaul routes include London, Seoul and Shanghai, while regional destinations include Cebu, Siem Reap and Krabi. Some regional services are operated via sister airline Firefly from Kuala Lumpur International Airport Terminal One.

Travellers can also make use of the airline’s Bonus Side Trip programme, which allows a complimentary stopover in Malaysia when travelling through Kuala Lumpur. The programme includes destinations such as Penang and Langkawi and is positioned as part of preparations for Visit Malaysia 2026.

Malaysia Airlines continues to introduce its Airbus A330neo aircraft on selected routes, including Tokyo, Bali, Melbourne, Sydney and Auckland. The aircraft feature updated cabin interiors, new seating and larger in-flight entertainment screens. Complimentary Wi-Fi is available across all cabin classes on selected aircraft through the MHconnect service, alongside the airline’s MHstudio in-flight entertainment platform.

From January 1, 2026, Malaysia Airlines will refresh its in-flight dining with updates to its Best of Malaysia and Best of Asia menus. The Best of Malaysia offering will feature rotating state-based dishes, starting with Selangor-inspired meals on selected domestic routes, while the year-round Best of Asia menu will continue with themed selections from South Korea from January to February and Thailand from March to April, available across selected regional services in all cabin classes.

New T5 exhibition showcases Changi Airport’s future plans

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An exhibition exploring the vision, design and planning behind Singapore’s upcoming Changi Airport Terminal 5 (T5) has opened to the public, offering visitors an overview of how the airport is preparing for future growth.

Titled T5 In the Making, the immersive exhibition runs from January 6 to March 2026 at Terminal 3’s Arrival Hall and is free to enter. Jointly organised by the Ministry of Transport, the Civil Aviation Authority of Singapore and Changi Airport Group, the exhibition has attracted strong early interest, with 15,000 visitors registering for tickets since public registration opened on December 15, 2025.

A scale model of Changi Airport’s T5 is on display at the exhibition; photo by Changi Airport Group

T5 is a central element of Changi Airport’s expansion plans and is expected to significantly increase passenger handling capacity, with the exhibition tracing the role of aviation in Singapore’s development and outlining how the project is intended to support the country’s long-term connectivity and economic needs through its scale, design, operations and sustainability goals.

Visitors move through five themed zones charting Changi Airport’s evolution, including its shift from Paya Lebar to Changi, and an overview of T5’s layout and capacity. Other sections focus on technologies being studied to address manpower constraints, an ageing population and climate change, as well as the broader Changi East development.

Interactive features include AI-based installations that invite visitors to imagine future travel experiences, alongside detailed scale models of T5 and surrounding infrastructure.

The exhibition was officially launched by Jeffrey Siow, acting minister for transport and senior minister of state for finance. The opening event was also attended by Sun Xueling, senior minister of state at the Ministry of Transport and the Ministry of National Development, together with representatives from across the airport community.

Moxy Bangkok Ratchaprasong turns two, launches new rooftop bar

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Moxy Bangkok Ratchaprasong reaches its second year with a set of offers and additions aimed at travellers and Bangkok residents looking for a central, flexible city stay.

Located in the Ratchaprasong district, the hotel combines accommodation, dining and social spaces within walking distance of shopping centres, offices and public transport, positioning itself as a base for both short visits and staycations.

Sato San Rooftop Bar frames sunset views across Ratchaprasong, adding a new evening setting to Moxy Bangkok Ratchaprasong

The Moxy Bangkok Turns 2 stay offer, available for bookings and stays until March 31, 2026. The promotion applies across all room categories with no blackout dates. Guests receive 2,000 Marriott Bonvoy bonus points per room per night, a 20 per cent discount on food and beverage at Moxy Bar and Restaurant on the ninth floor and Sato San Rooftop Bar on the 32nd floor, along with two-hour early check-in and two-hour late check-out. Marriott Bonvoy membership is required for the bonus points, and early and late check-in are subject to room-type eligibility.

Alongside the anniversary offer, the hotel introduces Sundown at Sato San Rooftop Bar. Held daily from 18.00 to 20.00, Sundown focuses on the city’s sunset period, offering Thai-Japanese-inspired food and drinks priced from 150 baht (US$4.30), with views across the Ratchaprasong skyline. The initiative is aimed at after-work gatherings and informal pre-dinner visits, adding a defined time-based experience to the rooftop.

Sato San Rooftop Bar operates daily from 17.00 until late and accommodates up to 201 guests. The venue combines city views with a menu influenced by Thai and Japanese cuisines, supported by a cocktail list and background music that shifts from early evening into night. The rooftop is open to hotel guests and the public, with entry restricted to those aged 20 and above in line with Thai regulations.

For more information, visit Moxy Bangkok Ratchaprasong.

Hong Kong welcomes new tourism lawmaker

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Vivian Kong Man-wai has been elected to represent the tourism functional constituency in Hong Kong’s Legislative Council following the 2025 Legislative Council General Election held on December 7, 2025.

Kong succeeds Perry Yiu, who held the tourism seat for the past four years. She secured 131 votes, defeating her sole opponent Ma Yat Chiu, who received 23 votes. Kong was the youngest lawmaker elected in the election.

Since August 2024, Kong has worked as assistant external affairs manager at the Hong Kong Jockey Club, where her responsibilities include promoting horse-racing tourism. On December 29, 2025, the government appointed her as a member of the Tourism Strategy Committee for a term running from January 1, 2026 to December 31, 2027.

StarCruises partners Under Armour for fitness cruise debut

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StarCruises will launch a fitness-themed cruise in partnership with Under Armour on board Star Voyager from January 19 to 23, 2026.

The four-night roundtrip sailing from Port Klang to Phuket and Singapore introduces a structured fitness programme integrated into a standard cruise itinerary. The sailing forms part of Star Voyager’s limited deployment from Port Klang, which runs from December 19, 2025 to February 2, 2026.

Star Voyager will host the Fitness @ Sea programme in partnership with Under Armour on a four-night sailing from Port Klang in January 2026

The Fitness @ Sea programme will feature daily workout sessions led by an Under Armour-certified trainer. Activities include Animal Flow, Pilates-based sessions, functional training and group fitness challenges. All sessions are complimentary and open to guests, with registration available on board on a first-come, first-served basis. Guests who complete the full series of activities will receive Under Armour merchandise, subject to availability.

Fitness @ Sea is scheduled on one specific sailing but sits within a wider Port Klang programme offering weekly departures. These include three-night cruises to Medan and Singapore departing on Fridays, and four-night cruises to Phuket and Singapore departing on Mondays.

For more information, visit StarDream Cruises.

Indonesia to tighten licensing for unregistered hotels and villas in Bali and Jakarta

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Indonesia’s Ministry of Tourism (MoT) has introduced new regulations to tighten accommodation licensing after government mapping found thousands of properties listed on OTAs, particularly in Bali, were operating without valid business licences, raising concerns over safety, service standards and fair competition.

The policy establishes clearer business standards, supervision mechanisms and administrative sanctions under the country’s risk-based licensing framework. It requires all accommodation properties to hold valid operating licences and appropriate business classifications by March 31, 2026.

Officials outline Indonesia’s new accommodation licensing regulations at the year-end press conference; photo by Tiara Maharani

Widiyanti Putri Wardhana, Indonesia Minister of Tourism, said the regulation was aimed at restoring order in the accommodation market rather than restricting the growth of digital platforms.

“Licensing is not simply an administrative requirement. It relates directly to safety, professionalism and tax compliance, all of which support sustainable tourism growth,” she said during the ministry’s year-end press conference in Jakarta.

Data compiled by the ministry in October 2025 showed more than 29,000 non-hotel accommodation units listed on OTA platforms in Bali, while only around 14,500 were recorded in the national business registry. In Jakarta, roughly 5,000 non-hotel properties were marketed online, but only about 1,500, or 28 per cent, held valid licences.

Amnu Fuadiy, assistant deputy for Sustainable Tourism Business Management at the Ministry of Tourism, said the mapping revealed a wide disparity between OTA listings and licensed accommodation. “This gap creates multiple risks, from inaccurate government data to unfair competition and potential safety issues for guests,” he said, adding that it also affects tax collection and local revenue planning.

Under the new regulation, accommodation providers that fail to obtain licences by the March 2026 deadline risk removal from OTA platforms. The ministry has coordinated closely with regional governments and major OTAs to ensure a smooth transition, sending formal notices to companies in December 2025 requesting guidance for merchant partners through the Online Single Submission (OSS) licensing system.

Alongside enforcement, the government has rolled out support measures to ease compliance, particularly for small and independent operators. These include licensing education programmes, data verification exercises and coaching clinics to help businesses navigate OSS requirements and select the correct business classification.

Industry players have largely welcomed the push, while underlining the need for consistent implementation on the ground. Fransiska Handoko, head of government and organisation relations at the Bali Hotels Association, said effective field inspections would be key and stressed the importance of continued socialisation to ensure operators understand requirements.

I Gusti Ngurah Rai Suryawijaya, vice chairman of the Indonesian Hotels and Restaurants Association Bali chapter, said licensing enforcement should be accompanied by a review of foreign investment rules in the accommodation sector. “If the aim is to protect local enterprises, there needs to be clearer boundaries on which segments are open to foreign investors and which should remain focused on domestic operators,” he said.

Putu Gede Hendrawan, chairman of the Bali Villa Association, highlighted technical shortcomings in the OSS system, noting that private homes and apartments are often registered under the villa category regardless of whether they meet established standards. “This has allowed many properties to operate as ‘villas’ without actually complying with the criteria,” he said.

The association is preparing a proposal to introduce more detailed villa classifications into the OSS system, with Putu noting that clearer categories would help operators register correctly and make oversight more effective.

IHG to open triple-branded hotels near Universal Studios Japan

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IHG Hotels & Resorts has signed its largest new-build hotel agreement in Japan, near Universal Studios Japan, in partnership with Sakurajima Kaihatsu, a consortium of four companies: Kajima Corporation, Japan Post Real Estate Co., SMFL MIRAI Partners Company, and Keihanshin Building Co..

The project, celebrated at a recent groundbreaking in Konohana-ku, Osaka, marks IHG’s first triple-branded hotel development in Japan. The collaboration will bring InterContinental, Kimpton and Holiday Inn Resort to a prime riverside location near Asia’s most visited theme park, with the hotels a 10-minute boat ride or drive from the new integrated resort in Yumeshima.

InterContinental, Kimpton and Holiday Inn Resort will open near Universal Studios Japan in 2029, offering luxury, lifestyle and family-friendly stays along Osaka’s riverside; photo by Sakurajima Kaihatsu

Totalling 817 keys, the trio will be Universal Studios Japan official hotels and the only internationally branded properties in the area when they open in 2029. They will offer a range of facilities including all-day dining, bars and lounges, gyms, indoor and rooftop swimming pools, wellness and spa experiences, meeting and event spaces, and family-friendly features such as kids’ clubs and pools, reflecting each brand’s distinctive style from luxury to lifestyle to resort.

InterContinental, Kimpton and Holiday Inn Resort will complement IHG’s existing Osaka portfolio, which includes InterContinental Osaka, voco Osaka Central and RIHGA Royal Hotel Osaka, Vignette Collection. Surrounding infrastructure developments include the extension of the JR Sakurajima Line, new ferry terminals, and Kansai International Airport’s upgraded capacity of 40 million passengers annually.

Universal Studios Japan, wholly owned by Comcast NBCUniversal, has become a major entertainment and leisure landmark, attracting guests from Japan and overseas. Attractions include Super Nintendo World, The Wizarding World of Harry Potter, Jurassic Park’s Flying Dinosaur coaster, and Minion Park.

Abhijay Sandilya, managing director, Japan & Micronesia, IHG Hotels & Resorts and CEO of IHG ANA Hotels Group Japan, said: “This agreement marks an important double growth milestone for IHG – our largest new-build hotel deal in Japan, and our first triple-branded project in the country. This trio of exceptional new-build hotels will expand our current portfolio of 10 properties in Osaka and 12 in the wider Kansai region.

“We can’t wait to introduce our InterContinental, Kimpton and Holiday Inn Hotels & Resorts brands to guests, who will enjoy easy access to the Universal Studios Japan while being within easy reach of its many neighbouring attractions, including the new integrated resort at Yumeshima.”

Katsunori Ichihashi, senior executive officer, general manager, real estate development division, Kajima Corporation, added: “Partnering with an international hotel group of the stature and reputation of IHG will greatly enhance the experiences of our visitors, who will savour everything our collaboration has to offer, including iconic hotels and the vibrant restaurant and bar scene we’re developing on the Osaka riverfront.

“The area, which is already very popular, has the potential to attract even more visitors. By building new infrastructure, adding attractions, introducing an integrated resort, and opening international branded hotels, we’re creating a must-visit destination for visitors, and a fresh experience for Japan.”

New China Bound platform offers one-stop access for international travellers

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China Daily has launched China Bound, an English-language smart-tourism service platform for international travellers. The platform provides one-stop services from travel inspiration to personalised itineraries, intelligent Q&A, ticket booking and sharing travel stories, helping visitors explore China with ease.

China Bound operates through a website, mini-programmes, intelligent systems and overseas social media. The English-language website uses a “main site + city sub-site” structure.

International visitors can now access one-stop services for travel, itineraries and ticketing through China Daily’s new China Bound platform; Guilin in Guangxi, pictured

The main site features Travel Destinations, Itinerary Planning, Must-buy Items and Must-try Food, presenting China’s landscapes, culture, modern life and local customs. City and regional sub-sites include columns such as Uniquely in (city), Pre-trip Knowledge, Specialty Cuisine, Popular Attractions, Hotel Accommodation and Festive Activities, which will gradually expand to cover more destinations.

The platform is optimised for both desktop and mobile devices.

Mini-programmes on Alipay and WeChat further enhance convenience. Supported by Ant Digital Technologies, the Alipay mini-programme integrates translation, transport and hotel booking, ticketing, currency exchange and online payment. Users can access it by searching “China Bound” on Alipay.

The platform also features a dedicated intelligent assistant for multilingual smart interactions. Users can customise itineraries, check real-time traffic and receive cultural background explanations, offering a “thoughtful companion anytime, anywhere”.

China Daily said the platform will collaborate with national cultural and tourism institutions, cultural venues and service providers to offer credible content, tangible experiences and relatable narratives, providing intelligent, precise, one-stop services. The initiative aims to guide overseas visitors from discovering China to understanding it, serving as a platform for cultural exchange and promotion.

China Daily editor Tian Jun remarked: “With just one click, travellers can unlock the wonders of China. It’s an invitation to friends from all over the world to better see China, feel China, and fall in love with China.”

Power of analytics

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The Singapore Tourism Board (STB) has been helping tourism businesses plan strategically, make informed decisions, and build capability by harnessing data-driven insights since 2018 with the Singapore Tourism Analytics Network (STAN).

By analysing consumer behaviour, market dynamics and product performance, STAN plays a critical role in providing deeper understanding of visitor segments for stakeholders in supporting STB’s Tourism 2040 growth ambitions, according to Industry Technology Transformation, director, Chew Chien Way.

Chew continued: “For our next round of digital transformation, we envision building a collaborative data ecosystem where industry partners and STB can share data.”

This, she elaborated, will enable the industry to identify potential opportunities; make strategic adjustments when there is a need to pivot from existing segments; and measure product affinity to target segments, in terms of how destination offerings can drive purpose of visits and extend visitors’ length of stay.

“For the immediate next five years, we have identified three emerging technologies to monitor. GenAI for improving productivity and enabling more personalised experiences; XR (Extended Realities) for immersive attractions; and robotics for alleviating manpower constraints.”

The emerging technologies, she explained, will be explored through enterprise-level pilots, and STB is keen to have more industry partners come onboard to trial and adopt the proven solutions.

Since 2020, Mandai Wildlife Group has been using STAN. Its assistant vice president, digital & data, Srihari Puthanveettil, shared: “By combining STAN’s inbound tourism trends with our own ticketing and in-park transactional (F&B and retail) data, we have gained a clearer understanding of how visitors from different markets engage with our precinct.”

Data is also used to identify high-value market segments and estimate potential revenue from both ticket sales and in-park spending and to direct marketing efforts to attract them.

STAN’s overnight visitor numbers, Puthanveettil shared, serve as a reliable anchor point, to combine with other forward-looking indicators like inbound airline bookings and flight capacity to anticipate shifts in demand, to fine-tune the group’s strategy and stay ahead of trends.

To further enhance STAN’s impact, he suggested more frequent updates – such as weekly tourist arrival numbers and more regular market forecasts.

Shengwen Chua, hotel manager, Four Seasons Hotel Singapore, which started accessing STAN in 2021, noted the year-on-year data trends, post-pandemic, were instrumental in providing more insight on how each market recovered at different speeds.

Tracking the monthly tourist arrival statistics, and source markets bringing in the largest volume of tourists, were “useful to compare against our own internal statistics to understand if we are getting our fair share of the market”, he noted.

The hotel was able to channel sales and marketing efforts to target specific countries with the highest demand, utilising its own lead time data to target a specific segment prior to their peak travel months.

Chua added: “Using STAN has helped our bottom line as we were able to identify potential opportunities… from identifying specific geographic sources where the hotel was not seeing a similar year-on-year increase in bookings in comparison to the STAN data, which in turn allowed us to achieve the targets we had set for ourselves.”