TravMedia Awards Asia 2025, the first pan-Asian award that recognises excellence in travel media and public relations, has given TTG Asia Media’s group editor, Karen Yue, the Media Lifetime Achievement recognition.
The Awards was held on Tuesday, during International Media Marketplace (IMM) Asia, a platform of meetings designed for travel communicators and storytellers.
Other award categories included PR Lifetime Achievement, Travel Writer of the Year, Content Creator of the Year, Travel Magazine of the Year, Travel Section of the Year, PR Professional of the Year, and PR Team of the Year.
The winners were determined by a panel of leading editors, journalists and communications experts, ensuring integrity, diversity and excellence in the final selections.
The judges recognised Yue as a “true force in the industry who has been shaping travel reporting in the region”, and “praised her editorial integrity, ability to mentor rising voices, and strategic thinking in an ever-shifting travel landscape”, shared TravMedia in a press statement.
Commenting on her win, Yue said: “March 3, 2026 will mark my 20th year with TTG Asia Media, which seems like a pretty brief period in the context of a lifetime. I am just 45 years young and have so much more to learn about our industry.
“Yet, this hefty recognition seems just about right, considering today is the oldest I have ever been and this is longest ongoing chapter in my professional story.
“Thank you to the folks who nominated me, and to all the judges who saw the good I was doing.”
As the group editor of TTG Asia Media’s TTG Travel Trade Publishing business unit, she leads a team of almost 20 editors, reporters, correspondents and editorial service staff across Asia-Pacific. Together with her team, she produces a stable of titles including TTG Asia, TTG Asia Luxury, TTGmice, TTGassociations, TTG India and TTG Show Daily.
She oversees TTG Content Lab, a division she birthed in 2015 to support industry stakeholders in their content creation across multiple platforms.
She fronts the TTG Conversations: Five Questions video news series.
Under her charge, features published under the various TTG titles have won several PATA Gold Awards, a recognition of editorial quality.
In her new role, Lim will lead PPG’s global sales teams, drive revenue growth, refine sales strategies, oversee product development and pricing, and expand responsibility for Airport Meet & Greet and Lounge Operations.
He most recently served as CEO of Sommet Education, leading its international expansion across Glion, Les Roches, École Ducasse, Indian School of Hospitality, and Invictus Education, establishing the group as a global leader in hospitality and luxury management education.
