TTG Asia
Asia/Singapore Monday, 15th December 2025
Page 138

World Sustainable Hospitality Alliance unites with environmental partners for net-positive hospitality solutions

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The World Sustainable Hospitality Alliance (WSHA) has teamed up with OceanShot and Deborah Brosnan & Associates to highlight their shared commitment to integrating nature-based solutions into the hospitality industry.

The collaboration aims to achieve Net Positive Hospitality through practical, science-driven solutions that benefit both the environment and the sector. Over three years, it will focus on developing a comprehensive framework, implementing pilot programs, and evaluating progress.

Deborah Brosnan and Glenn Mandziuk signing the MoU during the Hospitality and Tourism Panel at the Sustainable Markets Initiative CEO Summit in London

The three parties will collaborate on initiatives such as creating guidelines and metrics for integrating nature-based solutions into hospitality projects, aligning with WSHA’s Universal Sustainability KPIs. They will also launch high-impact pilot projects under WSHA’s Impact Fund to turn strategy into action and benefit communities and the environment.

The collaboration will also focus on knowledge sharing to promote industry-wide adoption of best practices and advocate for nature-based solutions through thought leadership and engagement.

Leveraging its powerful network, WSHA will push for the adoption of these initiatives across the hospitality industry, ensuring alignment with industry standards. The alliance represents 66,000 hotels and eight million rooms worldwide and is committed to accelerating sustainability within the sector.

Deborah Brosnan, an ocean and resilience scientist, has worked with leaders and institutions to leverage ecosystem services for the planet. OceanShot, launched with John Paul DeJoria, is a reef restoration project off Antigua and Barbuda, using reef modules to restore ecosystems, protect coastal communities, and support local economies. Its latest expansion includes an Innovation Learning Lab in Antigua and Barbuda, opening in 2025.

For the hospitality industry, biodiversity, economic returns, and resilience are key metrics that showcase the benefits of nature-based solutions. This collaboration leverages Brosnan’s expertise to bring science-based solutions, develop best practices for integrating ecosystem services, create scalable regenerative models, and implement pilot programmes that demonstrate the effectiveness of nature-based solutions in hospitality.

WSHA CEO Glenn Mandziuk stated: “The hospitality industry has a unique opportunity to lead in environmental stewardship while also creating long-term value. By collaborating with OceanShot and Deborah Brosnan & Associates, we are taking a bold step toward embedding regenerative solutions into hospitality design and operations.

“This partnership exemplifies the power of collaboration in driving meaningful environmental change. By harmonising sustainability metrics and fostering innovation, we are paving the way for a more resilient and responsible hospitality sector.”

WWF Earth Hour Festival 2025 at Sentosa to promote climate and nature-positive habits

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WWF-Singapore’s Earth Hour Festival 2025, taking place on March 22 at Sentosa Sensoryscape, will celebrate Singapore’s natural heritage for SG60 and inspire individuals to contribute to a healthier, more resilient planet.

Under the theme The Biggest Hour for Earth, the festival will highlight the power of collective action, encouraging individuals to take steps that foster a deeper connection to nature and their community.

Festivities at Sentosa Sensoryscape will immerse visitors in nature with vibrant gardens, light and sound displays, and community-driven initiatives, games, and performances

WWF’s 2024 Living Planet Report reveals a 60 per cent decline in wildlife populations in Asia-Pacific over the past 50 years, while global temperatures continue to rise, with January 2025 recorded as the hottest on record. The Earth Hour Festival 2025 will demonstrate how individual actions, from consumer choices to community-driven solutions, can drive meaningful change for a greener future.

At Sentosa Sensoryscape, visitors can explore a 30,000m² oasis that blends nature, design, and technology for an immersive, multi-sensory journey featuring over 250 plant species. As the festival’s backdrop, it offers spaces for discovery, conversation, and hands-on experiences that connect people to the natural world.

This year, WWF-Singapore is reintroducing the Hour Bank, an online tool that encourages sustainable activities, from citizen science projects to eco-friendly food choices and personal environmental initiatives. The 2025 edition will feature sustainability-focused activities for all ages, including exploring food’s environmental impact, nature’s role in climate resilience, and WWF-Singapore’s ecosystem protection efforts. Visitors can enjoy hands-on activities like assembling solar lights, attending a planet-friendly meal workshop, and making a World Water Day-inspired craft.

For the first time, visitors can explore the Sustainable Sentosa booth, highlighting the island’s sustainability initiatives. The booth features an interactive 3D installation where participants can pledge their commitment to sustainability on repurposed banners, along with an environmental showcase of Sentosa’s flora, fauna, and conservation efforts.

The evening will feature the Switch Off performance at 19.30, with local performances, leading up to the symbolic Switch Off at 20.30, when Singapore’s landmarks, businesses, and communities power down in solidarity. Over 26 businesses on Sentosa will join by turning off non-essential lights in support of this global movement.

Vivek Kumar, CEO, WWF-Singapore, said: “Safeguarding our planet for future generations requires action rooted in data, evidence and real-world impact. As a science-practice organisation, WWF works on the ground to protect nature and support the communities that depend on it.

“This SG60, we hope to work together with fellow Singaporeans to take meaningful steps toward a future where both people and nature thrive.”

AirAsia MOVE joins WTTC

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WTTC welcomes digital travel platform AirAsia MOVE as its newest member, with AirAsia MOVE CEO Nadia Omer representing the company. Through this partnership, AirAsia MOVE is poised to play a pivotal role in shaping the future of travel, making it smarter, more connected, and accessible to millions.

The app is an all-in-one ecosystem for flights, hotels, airport transfers, travel insurance, duty-free shopping, and more encapsulated by the AirAsia Rewards loyalty programme.

AirAsia MOVE partners with WTTC to shape the future of smarter, connected travel

AirAsia MOVE will take part in high-level discussions, global conferences, and industry events, bringing its expertise in digital innovation, value-driven travel, and customer engagement to the table.

With access to over 700 airlines and over a million hotels worldwide, AirAsia MOVE has been recognised as Asia’s Leading Online Travel Agency 2023 by the World Travel Awards, as well as Asia’s Best Travel Booking App for two years in a row (2023, 2024) by World Travel Tech Awards.

Joining WTTC puts AirAsia MOVE at the forefront of global tourism innovation, working alongside industry giants such as Google, IBM, VISA, Marriott, Hilton, Airbnb, Hyatt, Royal Caribbean, Expedia Group, and more.

WTTC president and CEO, Julia Simpson, said: “We are delighted to welcome AirAsia MOVE as our newest member. Travel and tourism is evolving rapidly, and digital innovation is at the heart of shaping its future. AirAsia MOVE is not just redefining how travellers book flights and hotels – it’s creating a fully integrated experience that enhances convenience, affordability, and engagement.

“We look forward to collaborating with AirAsia MOVE as we continue to push boundaries and elevate the global travel experience.”

Nadia Omer, CEO of AirAsia MOVE commented: “AirAsia MOVE is a travel company that focuses on value conscious travellers offering flights, hotels, online duty-free shopping, events tickets and airport pick and drop-off. (South-east Asia) is our home and making travel more affordable, inclusive and delightful for all is our mission. We believe in creating shared value for the ecosystem by understanding our traveller needs and creating new partnerships to unlock value and create memorable journeys for all.”

Norwegian Cruise Line takes delivery of Norwegian Aqua, celebrates construction milestone for Norwegian Luna

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Norwegian Cruise Line (NCL) has taken delivery of Norwegian Aqua, the 20th ship in its fleet and the first in the next-generation Prima Plus Class, at the Fincantieri shipyard in Marghera, Italy.

As Norwegian Aqua prepares to enter service, NCL celebrates the float out of Norwegian Luna, marking the completion of its exterior work and its first contact with water. Norwegian Luna will then move to the floating dock previously used by Norwegian Aqua for interior construction in preparation for its launch in April 2026.

From left: NCL’s David J Herrera and Fincantieri’s Marco Lunardi

Building on the legacy of Norwegian Prima and Norwegian Viva, Norwegian Aqua is 10 per cent larger in size and capacity, offering new features while providing enhanced services to guests, including premium dining, entertainment, and exclusive onboard experiences.

After showcasing her innovations during a series of inaugural European sailings, Norwegian Aqua will embark on a transatlantic journey from Southampton (the UK) on March 28 this year. She will mark her much-anticipated arrival to the US on April 4, for two inaugural events in Boston and New York City. On April 13, the ship will be officially christened in Miami in a celebratory ceremony with NCL brand ambassador and Norwegian Aqua godfather, Eric Stonestreet.

During her first year of service, Norwegian Aqua will sail from Miami and Port Canaveral (Orlando), Florida, as well as New York City. Departing from Florida ports, Norwegian Aqua will offer short voyages to the Bahamas as well as seven-day Caribbean itineraries, visiting destinations such as Puerto Plata, Dominican Republic; St Thomas, US Virgin Islands, as well as Great Stirrup Cay, NCL’s private island paradise in the Bahamas. The island will become even more accessible to guests with the addition of a new pier later this year.

Sailing from New York City in August and September 2025, Norwegian Aqua will offer Bermuda cruises during the peak summer season. During her five- to seven-day Bermuda itineraries, guests will enjoy convenient overnight stays, allowing more time to explore the island’s golf courses, vibrant culture, and famous underground caves, all just a short voyage from the US East Coast.

David J Herrera, president of NCL, said: “We are deeply grateful to Fincantieri for its partnership and expertise in bringing Norwegian Aqua to life, paving the way for NCL’s continued growth and success. And with Norwegian Luna’s float out, we’re already looking ahead to the next chapter of our fleet expansion.”

Luigi Matarazzo, general manager merchant ships division of Fincantieri, added: “This ship embodies our shared commitment to technological innovation and excellence, marking another milestone in a thriving cruise industry where Fincantieri continues to lead the way. We are honoured to bring yet another ground-breaking vessel to life and look forward to continuing our partnership with all the exciting projects to come.”

Korean Air unveils new corporate identity and aircraft livery

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Korean Air has introduced a new corporate identity featuring a modernised deep blue Taegeuk symbol that reflects the airline’s heritage while following minimalist design trends.

The reveal took place on March 11 at the airline’s headquarters in Seoul during the Rising Night event, with around 1,000 guests, including employees, industry leaders, and media.

Korean Air’s Walter Cho unveils Korean Air’s new corporate identity

The new logotype, Korean Air, next to the Taegeuk symbol, combines national prestige with a refined visual identity. It features brushstroke-inspired details, and open connections, offering a modern take on Korean elegance.

Korean Air also revealed its new aircraft livery, featuring a Boeing 787-10 with the updated design. Registered as HL8515, the aircraft includes the latest Prestige Suites 2.0 cabin interiors and began service on March 12, flying from Seoul Incheon to Tokyo Narita.

The new livery features a bold “Korean” logotype, highlighting its status as South Korea’s flagship carrier. The design includes an enlarged logo, metallic sky-blue paint, and a smooth curve across the fuselage, replacing the traditional cheatline for a more refined, modern look.

This is the first major brand update since 1984, when Korean Air introduced the Taegeuk symbol, which is globally recognised as a representation of both the airline and the nation. The new corporate identity will be gradually rolled out across aircraft liveries, in-flight services, and key customer touchpoints.

In addition, Korean Air introduced its upgraded in-flight meals at Grand Hyatt Incheon, reflecting the airline’s new corporate identity and aiming to elevate the premium travel experience. Partnering with chef and owner of Seoul’s Cesta, Seakyeong Kim, the airline has created a refined menu featuring seasonal ingredients, innovative culinary techniques, and a focus on Korean culinary heritage.

Economy-class meals now include options like salmon bibimbap, spicy stir-fried octopus, tofu pad thai, and rosé pasta. For an elevated dining experience, first-class passengers will use Bernardaud china, Christofle cutlery, and Riedel glassware, while Prestige class features Armani/Casa dishware and glassware.

For added comfort, first-class bedding features premium Frette materials and an Air Coil mattress from Eco World, with passengers also receiving Frette loungewear. Premium-class amenity kits, created in collaboration with British brand Graff, include pouches with skincare products and perfume.

The upgraded in-flight dining and services began on March 12 across 10 major longhaul routes, including flights to New York, Paris, and London. These enhancements will be available on all longhaul routes by June and on all routes starting in September.

Walter Cho, chairman and CEO of Hanjin Group and Korean Air, shared his vision for the airline’s future: “As a unified Korean Air, we are committed to more than just transportation – we aim to connect people, cultures and the world through the skies. With this foundation, we will build an industry-leading safety system, elevate the customer experience and strengthen trust through open communication with all stakeholders. Together, we’ll create a more connected and better world.”

Malaysia’s travel trade unites for Selangor Super Savers 2025 campaign

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The travel trade has come together in a united, strategic move to bolster Selangor’s tourism sector in line with its Visit Selangor Year 2025 campaign.

The Malaysian Association of Hotels Selangor Chapter (MAHSEL) and the Malaysian Association of Hotel Owners (MAHO) launched the Selangor Super Savers 2025 (SSS2025) campaign last month, with strong support and participation from the Malaysian Association of Theme Parks & Family Attractions and the Malaysia Shopping Malls Association.

Tourism Selangor’s Chua Yee Ling (fourth from left) joins Malaysian Association of Hotel Owners’ Shaharuddin M Saaid (third from left) and Malaysian Association of Hotels Selangor Chapter’s Jasmine Abdullah Heng (third from right) in the launch of Selangor Super Savers 2025

This initiative aligns with Tourism Selangor’s Visit Selangor Year (VSY) 2025 campaign under the theme, Surprising Selangor, which aims to attract eight million international and domestic visitors to Selangor and generate RM11.7 billion (US$2.6 billion) in tourism receipts.

Jasmine Abdullah Heng, chairman of the Malaysian Association of Hotels Selangor Chapter, said: “SSS2025 aims to position Selangor as a must-visit destination by fostering collaboration among key industry players, including hotel operators, theme parks, attractions, and shopping malls.

“The campaign offers exclusive promotions and benefits to visitors, enhancing their overall travel experience in the state.”

The campaign was officially launched by Chua Yee Ling, chief executive officer of Tourism Selangor, who also unveiled the campaign’s dedicated digital portal, selangorsupersavers.com. The platform enables travellers to access a range of stay packages, including a minimum of 10 per cent off Best Available Rates, F&B credits, and late check-outs until 15.00.

Additionally, the campaign extends up to 10 per cent discounts on meeting and wedding packages across more than 20 participating hotels in Selangor. Guests staying in any of the participating hotels can also enjoy perks and discounts at participating theme parks and shopping malls in Selangor.

All offers, packages, and discounts are valid for six months from March 1, unless otherwise stated and subject to partners’ terms and conditions.

Shaharuddin M Saaid, executive director of MAHO, shared that the listing on the website is not yet complete, as more participating hotels and malls in Selangor have registered their interest to join the campaign.

He added that both MAHSEL and MAHO are working on Phase 2 of SSS2025, which will see further support from industry players, including airlines. The campaign will run until the end of 2025.

Industry players are encouraged to participate in Phase 2 of the initiative, which is expected to attract additional stakeholders, including airlines, and extend benefits until the end of 2025. This campaign serves as a lead-up to Visit Malaysia Year 2026, which aims to welcome 26.1 million tourist arrivals and generate RM97.6 billion in domestic spending.

Lily Hotels welcomes Michael Wieser back as CEO

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Michael Wieser returns to Lily Hotels as CEO, having previously held the role before the Covid-19 pandemic.

With 35 years of international hospitality experience, he has held leadership positions with some of the world’s most prestigious hotel brands, with a proven track record in operations, guest satisfaction, and strategic growth.

Wieser will oversee the development and expansion of the two resorts in the Lily portfolio: Lily Beach Resort & Spa and Hideaway Beach Resort & Spa.

CBRE strengthens Asia-Pacific hotels and hospitality team

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CBRE is bolstering its hotels and hospitality team in Asia-Pacific with the appointments of Andrew Hunter as senior director, and Mark Hahm as associate director.

Hunter, based in Singapore, will collaborate with CBRE’s global, Asia-Pacific, and local hotels teams to enhance cross-border hotel investment opportunities. He will focus on client engagement to drive deal distribution and provide essential hotel market intelligence to empower clients in their real estate investment strategies.

From left: Andrew Hunter and Mark Hahm

Hahm, based in Seoul, joins CBRE from JLL where he held a senior role managing hotel transactions. He will enhance transaction execution in South Korea, leveraging his experience with hotel owners and investors.

Air travel remains brisk despite prominent accident headlines

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  • Long-term trend of air accidents has declined over 2005 to 2024
  • Aviation leaders emphasise airlines’ safety culture and “zero tolerance” for safety breaches
  • 2024 accidents attracted widespread media attention, but the travelling public has continued to choose to fly
IATA’s 2024 safety report shows a steady decline in accident rates, though recent incidents have sparked concern

The IATA Annual Safety Report – 2024, released at the end of February, has emphasised a long-term significant reduction in accident rates amid current public concerns about the safety of air travel.

The report noted 1.13 accidents per million sectors in 2024 compared to 3.72 accidents per million sectors in 2005.

However, the 46 accidents in 2024 based on IATA’s classification criteria represent a nine per cent increase compared to 2023, the safest year on record for commercial airline travel.

Among accidents listed in the IATA Annual Safety Report – 2024 are:

January 2025: A Japan Airlines Airbus 350-900 collided with a Japan Coast Guard aircraft at Haneda Airport. While all passengers on the A350-900 escaped, five on board the Japan CoastGuard aircraft lost their lives.

January 2025: An Alaska Airlines Boeing 737-9 MAX suffered a fuselage separation while taking off from Portland’s airport. All 177 passengers survived the emergency landing.

May 2024: An SIA Boeing 777-300 experienced a severe turbulence event, resulting in an emergency landing in Bangkok and one fatality.

July 2024: A Saurya Airlines CRJ-200 crashed on take-off in Nepal and claimed 18 lives

Airlines successfully transported five billion passengers worldwide on more than 40 million flights, and IATA asserts commercial aviation remains one of the safest modes of public transport.

Director general, Willie Walsh, said: “Even with recent high profile aviation accidents, it is important to remember that accidents are extremely rare.

“There were 40.6 million flights in 2024 and seven fatal accidents… a decade ago, the five-year average (2011-2015) was one accident for every 456,000 flights. Today, the five-year average (2020-2024) is one accident for every 810,000 flights.”

The topic of air safety was also raised at the recent Aviation Festival Asia (AFA) in Singapore. Julia Simpson, president and CEO of WTTC, and airline chiefs echoed the industry’s safety-first principle and regulatory measures that make flying the safest means of transportation.

In fact, airlines cannot fly if they do not meet the regulatory requirements, asserted Richard Nuttal, CEO, SriLankan Airlines.

Simpson, formerly with British Airways, reiterated that the industry has “zero tolerance” for air incidents.

Easily forgiven
While recent air incidents have made prominent news headlines, the Association of Asia Pacific Airlines director general, Subhas Menon, told TTG Asia that “air travel confidence has not been dented”.

Menon continued: “Forward bookings have not been affected by these incidents. Air transport is still the safest mode of travel and people know that.”

An AFA commentator’s quip that “people have short memories” seems to ring true.

IATA’s January 2025 data shows global passenger demand, measured in revenue passenger kilometres, was up 10 per cent compared to January 2024, and total capacity, measured in available seat kilometres, was up 7.1 per cent year-on-year.

The January load factor was 82.1 per cent (up 2.2 percentage points compared to January 2024), an all-time high for the month.

International demand rose 12.4 per cent compared to January 2024. Capacity was up 8.7 per cent year-on-year, and the load factor was 82.6 per cent (up 2.7 percentage points compared to January 2024), an all-time high for the month.

Domestic demand rose 6.1 per cent compared to January 2024. Capacity was up 4.5 per cent year-on-year. The load factor was 81.2 per cent (up 1.2 percentage points compared to January 2024), an all-time high for the month.

IATA’s Walsh commented: “We’ve seen a notable acceleration in demand this January, with a particularly strong performance by carriers based in the Asia-Pacific region.”

In the 2025 World’s Safest Airlines top 25 ranking, Airline Ratings placed full-service regional carriers Air New Zealand, Qantas and Cathay Pacific in the first three spots; ANA, EVA Air, Korean Air, Japan Airlines (JAL) and Vietnam Airlines also made the list.

In the low-cost carrier category, the list includes Hong Kong Express, Jetstar Group, AirAsia, VietJet Air, IndiGo, Cebu Pacific and ZipAir.

While it may be considered taboo and airlines are often reluctant to discuss their safety records, Steven Ler, president of the National Association of Travel Agents Singapore (NATAS), stated that winning an award serves as a valuable reference point for gaining passenger trust.

In addition to promoting the “luxury of the seats,” he suggested that not enough is being done to market safety to customers, such as highlighting features like “a young fleet” or “aircraft less than five years old”.

He said: “Airlines from all over the world fly to Singapore, but most Singaporeans trust Singapore Airlines and see it as the main carrier.

“New airlines like Gulf Air, a Gold award winner in the Middle East, may be unfamiliar.”

Gulf Air was the official airline partner of the recent NATAS Fair, while Singapore Airlines was the strategic airline partner.

Ler, who is also the executive director of UOB Travel Planners, continues to fly with Garuda Indonesia despite the airline’s struggles with its safety record over the years.

He noted that most incidents are “one-off” and that the airline has “put in the effort to improve”, describing it as a “value-for-money airline”. – Additional reporting by Karen Yue

UN launches new tourism employment indicator for SDG progress

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The United Nations has taken a major step in recognising the role of tourism in sustainable development by adopting a new tourism employment indicator as part of the official Sustainable Development Goals (SDGs) Indicator Framework.

Endorsed at the 56th session of the UN Statistical Commission, this landmark decision means that, for the first time, global data on tourism employment will be systematically tracked within the SDG monitoring process. It also increases the number of official tourism SDG indicators from two to three, enhancing the recognition of the sector’s global contribution to economic and social progress.

The UN adopts a new tourism employment indicator to track tourism’s role in sustainable development and support SDG progress globally

UN Tourism’s most recent survey of Member States’ priorities revealed a strong preference for the organisation to focus on ensuring tourism contributes to the achievement of the SDGs. In response, the new tourism employment indicator, with UN Tourism as its custodian, provides the evidence needed to advance this priority. This indicator addresses a critical policy issue in many countries, offering a broader perspective on tourism’s sustainability by complementing the existing SDG indicator on tourism’s GDP and better considering social progress.

With this recognition, tourism employment will now be officially integrated into the deliberations of the United Nations High-Level Political Forum (HLPF) on Sustainable Development, including the UN Sustainable Development Goals Report. The data will be available on the SDG Global Database and the UN Tourism Statistics Database website.

The indicator was developed under the leadership of Austria, Spain, Saudi Arabia, CARICOM, ILO, and UN Tourism, following extensive research and consultative processes. It is one of three new indicators endorsed by the UN Statistical Commission in the second and final SDG Indicator Framework review for the 2030 Agenda.

Through a partnership between UN Tourism and ILO, the indicator leverages both organisations’ data reporting mechanisms, maximising previous investments and minimising the reporting burden on countries.

The new indicator, derived from the Statistical Framework for Measuring the Sustainability of Tourism, tracks all working-age persons with paid employment and self-employment. It can be expressed as a share of total employed persons and disaggregated by gender, employment type (employee/self-employed), and the 10 tourism industries. This allows for a comprehensive measurement of tourism sector employment both within individual countries and globally.

UN Tourism secretary-general Zurab Pololikashvili said: “The new tourism employment indicator goes beyond GDP to enhance our understanding of tourism’s potential for social progress. Policymakers will be better equipped to identify gaps, address inequalities, and maximise tourism’s social and economic benefits – ensuring no one is left behind.”