Tag: STB
Alipay and STB join forces to market Lion City to Chinese...
Alipay and the Singapore Tourism Board (STB) are broadening their partnership with the launch of joint marketing activities to promote Singapore and drive tourist...
Tencent’s tourism foray kicks into high gear
Chinese Internet giant and owner of WeChat, Tencent, is continuing to make inroads into tourism by partnering with various global tourism boards and cruise...
Accelerator scheme brings S’pore agencies onto digital transformation track
The FinLab accelerator – a joint-venture between United Overseas Bank (UOB) and SGInnovate – is collaborating with the Singapore Tourism Board (STB) and NATAS...
Singapore goes after hearts of families and children with baby Merlion
Singapore's iconic Merlion has spawned a cute cartoon-style baby, which the Singapore Tourism Board (STB) hopes will appeal to a key target segment –...
Exit interview with Lionel Yeo: How Singapore picks a tourism chief,...
A rotating CEO of Singapore Tourism Board (STB) works for the industry but it should not be too short nor too long, according to...
Exit interview with Lionel Yeo: High and low points in helping...
Singapore travel agencies are rising to the challenge of transforming their business models to suit current demands, according to Lionel Yeo, who left the...
Exit interview with Lionel Yeo: How big is your heart?
Today is Lionel Yeo’s last day as CEO of the Singapore Tourism Board (STB), and as a public sector leader for 22 years. He...
Singapore agency loses license for falsifying data
The Singapore Tourism Board (STB) has today revoked Baba Travel's travel agent license (number 01409), in accordance with the Travel Agents Act (Chapter 334).
Baba...
Announcement of new Singapore tourism chief imminent
The Singapore Tourism Board (STB) is expected to announce a new CEO shortly as the current chief, Lionel Yeo, is reaching the end of...
STB awards honour the stars of Singapore tourism
Last night, 29 individuals and organisations were recognised at the Singapore Tourism Awards 2018, organised by the Singapore Tourism Board (STB) and graced by...
