Tag: Sojern

Digital marketing platform Sojern has launched the State of Destination Marketing 2024 report for destination marketing organisations (DMOs). It is said to be the...

Travel marketing platform Sojern has acquired VenueLytics, and will incorporate the latter’s capabilities as an extension of the Sojern Travel Marketing Platform. This acquisition expands...

Sojern has release the latest version of its Sojern Travel Marketing Platform with enhanced Artificial Intelligence (AI)-powered audiences. Leveraging its longstanding AI capabilities to provide...

ChatGPT is one of the most powerful and exciting communications innovations in recent times, with clear beneficial use cases for travel and tourism companies,...

With indication of Asia-Pacific's travel industry possibly the only one in the world to recover by 2023, this year's Chinese New Year could be...

This year's Formula One (F1) Singapore Grand Prix is set to see its biggest turnout since its first night race back in 2008, with...

Thailand is seeing a steady tourism revival, with nearly two million foreign visitors coming on shore in the first six months of this year. As...

Changes in consumer's travel preferences, media diet and media channels along with continued pandemic challenges require travel and tourism marketers to take a different...

Domestic travel will lead the way in Asia-Pacific over the upcoming Lunar New Year (LNY) period, according to a recent Sojern report analysing travel...

The lifting of domestic travel restrictions in Indonesia from May has sparked a rise in hotel and flight searches, with hotel searches for domestic...