Tag: Micro-tourism
Big push for micro-tourism
The rise of micro-tourism as Japan’s domestic travel market springs back to post-pandemic life, aided by a national campaign, has birthed new opportunities for luxury hoteliers in Japan, who are tapping that demand with safety promises, curated activities and creative pivots. By Kathryn Wortley
Covid-19 sparks trend for micro-tourism in Japan
As more people look to greater personalisation and less crowded, off-the-beaten-track destinations for their next socially distanced getaway, the Covid-19 pandemic is fuelling the...