Tag: Loyalty Programmes
Fueling travel recovery and revenue with loyalty
When travel demand was at its lowest, loyalty programmes were there to provide much-needed revenue and engagement. Rob MacLean, CEO of Points, shares how loyalty programmes are paving the way through travel recovery
Millennium Hotels and Resorts adds prestige tier to loyalty programme
Millennium Hotels and Resorts' My Millennium loyalty programme now comes with a new prestige tier with enhanced benefits, such as additional point accumulation, priority...
IHG rolls out new loyalty programme
IHG Hotels & Resorts has debuted a new global loyalty programme, IHG One Rewards, promising richer benefits, more ways to earn, and easier access on...
Pan Pacific revamps loyalty programme
Pan Pacific Hotels Group (PPHG) is redefining the loyalty game with the revamped Pan Pacific Discovery, as part of Global Hotel Alliance (GHA)’s reimagination...
KrisFlyer charters cruise ship for members
Singapore Airlines (SIA) has teamed up with Dream Cruises to launch a two-night cruise experience exclusively for its KrisFlyer members.
The specially chartered cruise on...
Preferred Hotel Group refreshes loyalty programme
Preferred Hotel Group has unveiled a series of enhancements to its I Prefer Hotel Rewards loyalty programme, including all-new membership tiers, expanded earning and...
Singapore Airlines extends elite status
Singapore Airlines (SIA) is providing a one-year extension to all existing PPS Club and KrisFlyer Elite memberships that will expire between March 2021 and...
Qantas-Accor alliance gives members two-fold reward
A partnership between Qantas and Accor will allow eligible members of both brands' loyalty programmes to simultaneously earn both Qantas Points and ALL –...
Etihad strikes deal with Trip.com
Etihad Guest, the loyalty programme of Etihad Airways, has partnered with Trip.com to allow programme members to earn miles on accommodation bookings made through...
SIA rolls out new payment and lifestyle app
Singapore Airlines (SIA) has launched Kris+, an app that brings payment, lifestyle and rewards services together in one platform, as part of the company’s...