Tag: Japan National Tourism Organization
Sliding yen sparks joy in Singapore holiday seekers
As the Japanese yen continues to languish near a 34-year low, standing at 154.67 yen to one US dollar as of April 17, moods...
Rakuten Travel steps up engagement with Singaporeans
Japanese OTA Rakuten Travel recently hosted a closed-door influencer gathering as well as a public engagement in Singapore’s CBD in a bid to inspire...
Japan is now present in Sweden
The Japan National Tourism Organization (JNTO) has opened an office in Stockholm, Sweden on March 4 to build up destination promotions in Nordic countries,...
Japan creates website to promote regions in connection with Osaka Expo
With less than 500 days to go until Kansai’s hosting of the Osaka Expo, Japan is stepping up promotion of its regional areas alongside...
Japan intensifies destination marketing to boost international arrivals
Japan will carry out targeted marketing by country while focusing on high-valued-added travel, adventure travel, Expo 2025 in Osaka, and business events over the...
Japan to focus on rebound tourism
Japan is aiming to recover inbound tourism to its 2019-level by 2025 and is maintaining its long-held goal of welcoming 60 million international visitors...
Japanese prefectures pivot away from Chinese market
As China continues with its zero-Covid policy, Japanese prefectures that once relied on Chinese tourists are turning their attention to other international markets for...
Japan optimistic about tourism revival as Tourism Expo Japan opens in...
Japan’s beleaguered travel providers should expect a rebound in inbound arrivals this autumn, according to organisers of Tourism Expo Japan 2022, which opened yesterday.
The...
Tokyo 2020 fires up greater tourist interest in Japan: study
About 380 million people in 13 countries gained an interest in visiting Japan as a result of the Tokyo 2020 Olympic and Paralympic Games,...
New tourist-friendly infrastructure, improved accessibility part of Tokyo’s Olympic legacy
Improved sporting facilities, transport links and barrier-free access in Tokyo are among the legacies of the Tokyo 2020 Olympic and Paralympic Games, according to...
