Cox and Kings has launched Enable Travel, an initiative to cater to travellers with disabilities across mobility, hearing, speech and vision impairment, by working with five travel experts with some form of disabilities to roll out special tour packages.
“Enable Travel will introduce quality transportation in the form of wheelchair-accessible vehicles, aids and accessories like ramps and an assortment of specialised wheelchairs for those who are wheelchair bound. Support services also include investments in specially trained manpower such as caregivers, sign language interpreters, expert guides and escorts making all areas of travel accessible,” said Debolin Sen, head, Enable Travel.
Ranging from one to 20 days, Enable Travel tours will first be offered in 14 destinations in India's northern, western and southern regions before expanding to eastern and central Indian destinations. The initiative currently focuses on the domestic and inbound markets but the company has plans to introduce outbound tours in the future.
“There about 27 million people in India with some form of disabilities and we will reach out to this segment through media and with the government," said Sen.
"We also expect disabled travellers from international markets like the US and Australia will be attracted to India once they are aware (of such offerings). It is believed that about 11 per cent of Australian travellers have some form of disability, so we expect these travellers will add to inbound numbers of India,” he added.