Hertz expands agreement with Sabre - TTG Asia - Leader in Hotel, Airlines, Tourism and Travel Trade News
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Hertz expands agreement with Sabre
Southlake, Texas, March 9, 2017

Sabre Corporation has expanded its agreement to make The Hertz Corporation’s full inventory of car rental rates, including those available via Hertz.com and its mobile app, available to more than 425,000 travel agents, as well as hundreds of corporations and OTA websites powered by Sabre’s APIs.


With the renewed agreement, The Hertz Corporation is now positioned to market and offer its global car rental inventory through the Sabre travel marketplace, including prepay options previously available only on Hertz.com. The collaboration will benefit Sabre-connected travel agents with a global network of car rental pickup locations, and additional payment options to shop and book a vehicle.



“Sabre and Hertz have reached a landmark agreement that will maximise retailing opportunities through a mix of digital channels,” said Traci Mercer, senior vice president of hotel, car, cruise and rail in Sabre Travel Network.


Business travellers and online shoppers will also see immediate benefits, as corporate booking tools and OTA websites using Sabre technology will now display the full range of Hertz car rental inventory worldwide along with all available pricing options. Prior to this agreement, the only way to shop all available vehicles and prices would be to monitor multiple channels at once.


The Hertz Corporation chose Sabre as its first GDS provider to distribute its worldwide rental vehicle inventory including Hertz, Dollar, Thrifty and Firefly brands.

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