South Korea is set to kick off the year with several major international congresses and corporate incentive tours secured from this year to 2024, after reaching a milestone of 17 million inbound tourists last year.
Among South Korea’s new bid wins are the 28th International Congress of Transplantations Society in 2020 in Seoul, the 37th International Geological Congress in 2024 in Busan, and the World Biomaterials Congress in Daegu.
COEX in Seoul
Several incentive groups such as E. Excel International, Mercuries Life Insurance, Taiwan, and CHARLE, Japan are also scheduled during 1H2017.
The largest convention this year is slated to be the UIA 2017 Seoul World Architects Congress which will be held in COEX, Seoul, attended by around 30,000 participants, 5,000 of whom will be joining in from 120 countries.
“This is an exciting year for Korea as we release new support scheme(s), reach out to new markets, open new unique venues, and launch our very own Korea MICE Ambassador Program very soon,” said Kap Soo Kim, executive director for Korea MICE Bureau.
Korea Tourism Board will continue promoting South Korea as a top business events destination by participating in major event tradeshows such as AIME in February where visitors can receive consultations, learn about new programmes and venues, and experience a virtual reality ski experience of the 2018 PyeongChang Winter Olympics.