Hotel booking engine Traveliko is seeking to offer a new OTA solution for hotels that returns them pricing control and rebalances travel business ethics when launched in 1Q2017.
"Traveliko offers an alternative to the current OTA systems, which often see hotel operators crippled by high commissions and pressure to lower room rates to guarantee exposure on a handful of dominant travel websites," said co-founder Yann Gouriou, formerly hotel general manager and CEO of Unicorn Hotels & Resorts.
"Traveliko not only promises the best available rate every time guests book a room online, it only takes a flat 10 per cent commission which is significantly lower than the OTAs currently dominating the market."
With the lower fixed commission offered, the engine is optimised for selling additional hotel products, hence giving customers more options, according to Bjorn Harvold, chief technical officer.
As well, Traveliko will donate 20 per cent of the net commission to local charities selected by guests. Former Miss Universe Natalie Glebova has been appointed Traveliko's brand ambassador.
Since starting on-boarding hotels last month, Traveliko has seen sign-ups from international companies like Absolute Hotel Services, Centara Hotels and Resorts, and Red Planet, and smaller chains and independent hotels in Thailand, Sri Lanka and the Maldives.
Hotels looking to join Traveliko may visit https://hotelier.traveliko.com.