Thai real estate developer Mida Assets is collaborating with Singapore-based Wellity to launch Aksorn Rayong, The Wellity Collection, a property integrating science-driven wellness and an arts and culture theme on the Laem Mae Pim coastline in the eastern Thailand province.
Anthony Jude Tan, CEO and co-founder of MW Wellness Management, established in 2017 a joint venture between Wellity and Mida Assets, explained that the Rayong property is the first hotel to combine features of both Aksorn, an arts and cultural concept-theme hotel brand, and The Wellity Collection, an integration of medical wellness aspects based on evidence-research for hotels and resorts.
Wisood Leosivikul, president and managing director, Mida Assets and co-founder of MW Wellness Management, added: “We’ve invested over 20 million baht (US$627,000) with Wellity to set up MW Wellness Management (last year), with over one billion baht budgeted to build Aksorn Rayong, The Wellity Collection.”
Of this amount, an estimated of 35 million baht alone was pumped into the project specifically for wellness equipment and element fittings.
The first resort under MW Wellness Management devotes equal emphasis to health and hospitality, distinct from “wellness retreats with accommodation options”, said Vincent Tan, COO of Wellity.
“The resort, as with all upcoming Wellity Collection properties, paves the future in the hospitality and tourism industry by incorporating science-based wellness features into every facet of guests’ experience,” he elaborated.
An example of a treatment offered is the Wellity Center’s Ozone Infrared Therapy, which uses a “deep penetrating heat that promotes sweating at lower temperatures”.
Beyond Thailand, The Wellity Collection brand is also present in Malaysia, China and Vietnam. There are plans to expand to the rest of Asia in the coming years, Tan said.
