Malaysian prime minister Najib Tun Razak presented Kwek Leng Beng, executive chairman of Hong Leong Group Singapore and chairman of Millennium & Copthorne Hotels, with the Global Blue Ocean Shift Award at the Global Entrepreneurship Community Summit held in Kuala Lumpur held on December 13.
Centred on the philosophy of global bestsellers, Blue Ocean Strategy and Blue Ocean Shift, the award was given to Kwek in recognition of his efforts in opening up new frontiers of opportunity and growth, and creating a new pipeline for economic expansion.
The Blue Ocean Shift ideology focuses on identifying untapped growth opportunities by moving from “red oceans” crowded with competition to “blue oceans” of uncontested market space and explosive growth.
M&C’s hotels have taken steps to implement various activities to support Kwek’s Blue Ocean vision. Activities include a monthly staff recognition programme where the most innovative idea wins S$100 (US$74). M&C’s hotels in Singapore include Grand Copthorne Waterfront, M Hotel, Orchard Hotel, Copthorne King’s and Studio M.